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Visibility Hacking Radio

Each episode of Visibility Hacking Radio features engaging discussions, expert interviews, and practical advice on various aspects of marketing, branding, and public relations. We cover a wide range of topics, including content creation, social media, influencer marketing, storytelling, and thought leadership. Our aim is to help our audience develop and execute effective strategies to increase their visibility, reach a wider audience, and ultimately, drive the success of their message, mission, and movement.
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Episodes

Embracing Your Growth Mindset and More

In this power-packed episode, we discussed what a growth mindset is, its importance, and shared five powerful tips to cultivate it. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Do Epic Shit How to Live Inspired Key Takeaways A growth mindset, the belief that our abilities can be developed, is a game-changer for entrepreneurs. Embrace challenges as opportunities for learning. Persistence is key. View setbacks as lessons, not as failures. Effort is the path to mastery. Celebrate not just results, but the e...

Dec 02, 20238 minSeason 1Ep. 106

How to Accept, Face, and Overcome Business Obstacles

In this episode, we've explored how to accept, face, and overcome business obstacles, discussed strategies like the IDEAL model and practicing resilience, and touched on useful resources for entrepreneurs. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Do Epic Shit How to Live Inspired Key Takeaways Acceptance is the first step towards overcoming obstacles. Strategies like the IDEAL model and resilience can aid in problem-solving and maintaining motivation. Various resources are available to help entrepren...

Nov 29, 202313 minSeason 1Ep. 105

Beyond Your Comfort Zone: Embracing Adventure

Today, we've talked about embracing adventure and stepping out of the comfort zone, why it's critical for growth, and how to apply it to your business. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Do Epic Shit How to Live Inspired Key Takeaways Embracing adventure involves pushing your boundaries and venturing into the unknown. This mindset is key for personal and professional growth and can lead to unexplored opportunities. To start, identify areas of comfort in your business, and brainstorm ways to inje...

Nov 26, 20238 minSeason 1Ep. 104

More Than Just a Thank You

In this episode, we explore the art of crafting thoughtful thank-you notes for expert guests. We provide five actionable tips to ensure your thank-you notes leave a positive, lasting impression and help to build lasting relationships. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Art of the Follow Up Strategies for Gathering Feedback from Expert Guests Key Takeaways Timeliness is key. Aim to send your thank-you note within 24 to 48 hours after the interview. Personalize your note. Reference specific pa...

Nov 25, 20237 minSeason 1Ep. 103

Following Up with Expert Guests

In this episode, we delve into the importance of following up with expert guests. We discuss why this often-overlooked step is vital for maintaining relationships and building opportunities for future collaborations. We also provide practical strategies on how to effectively follow up with your guests. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Art of the Follow Up Strategies for Gathering Feedback from Expert Guests Key Takeaways Following up with guests is an important aspect of nurturing long-ter...

Nov 22, 20237 minSeason 1Ep. 102

Expert Guest Feedback Loops

In this episode, we explore the importance of establishing a feedback loop with expert guests. We discuss why their input can be invaluable for your podcast's growth, and provide simple strategies on how to effectively gather and utilize this feedback. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Art of the Follow Up Strategies for Gathering Feedback from Expert Guests Key Takeaways: Gathering feedback from expert guests provides unique insights into improving your podcast. To establish a feedback loop...

Nov 19, 20239 minSeason 1Ep. 106

5 Tips for Conversion Follow Up

In today's episode, we dove into the importance of lead follow-up and shared five valuable tips to help you engage, nurture, and hopefully convert those leads into customers. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠ Comments to Conversion Sharing the Right Message, With the Right People, at the Right Time Key Takeaways Be timely in your follow-up to show you value the lead's interest. Personalize your follow-up to create a connection with the lead. Always offer value in your follow-ups to keep the lead...

Nov 18, 20239 minSeason 1Ep. 100

Social Listening: Monitoring Social Media Conversations to Identify Potential Leads and Engage Proactively

In this episode, we explored the world of social listening, understanding its importance and how it can be leveraged for lead generation and proactive engagement. We've discovered that social listening is a powerful tool to better understand our audience, identify leads, and engage in a meaningful way. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠⁠ Comments to Conversion Sharing the Right Message, With the Right People, at the Right Time Key Takeaways Social listening is more than just responding to comments...

Nov 15, 20238 minSeason 1Ep. 99

The Art of The Follow Up

In this episode, we dive into the art of following up with engagement and the importance of lead generation. We explored strategies to effectively nurture leads and how to turn potential interest into business growth. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠ Comments to Conversion Sharing the Right Message, With the Right People, at the Right Time Key takeaways Following up is crucial in transforming leads into customers. Providing value, understanding needs, and showing how your product or service solv...

Nov 12, 20236 minSeason 1Ep. 98

Fine-Tuning Your Message: 5 Powerful Tips for Effective Audience Segmentation

Today, we delved into the world of audience segmentation, sharing five tips for effective practice. By understanding your audience's behavior, being flexible and open to adjustment, and maintaining your authenticity, you can create a more resonant and successful podcast. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠ Audience Segmentation Guide Sharing the Right Message, With the Right People, at the Right Time Key Takeaways: Define your audience. Understand who they are in terms of demographics, interests, a...

Nov 11, 20236 minSeason 1Ep. 97

Speaking the Right Language: The Power of Audience Segmentation

In today's episode, we explore the concept of audience segmentation. By understanding your audience and dividing them into segments, you can tailor your content to resonate more deeply with each listener. This strategy helps you deliver value and keep your audience engaged, ultimately helping your podcast grow. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠⁠ Audience Segmentation Guide Sharing the Right Message, With the Right People, at the Right Time Key Takeaways: Audience segmentation is the process of div...

Nov 08, 20237 minSeason 1Ep. 96

The Art of Segmentation: Crafting Your Message for the Right Ears

In this episode, we delve deep into the world of audience segmentation, an often-underestimated tool that can elevate your podcast to new levels. We'll explore what audience segmentation is, why it's essential, and practical ways to apply it in your own business. Prepare to see your audience in a whole new light as you discover the art of segmentation. Get this week's workbook⁠⁠⁠⁠⁠⁠⁠ Audience Segmentation Guide Sharing the Right Message, With the Right People, at the Right Time Key Takeaways: Au...

Nov 05, 20239 minSeason 1Ep. 95

Fine-tuning Your Presentation Skills: Strategies to Improve Voice Modulation, Delivery, and Pacing for an Engaging Podcast Experience

In this episode, we discussed the importance of fine-tuning your presentation skills for podcasting. We shared strategies for improving voice modulation, delivery, and pacing to create an engaging podcast experience for your listeners. Get this week's workbook⁠⁠⁠⁠⁠⁠ How to Structure Episodes Techniques for Organizing Content & Maintaining Flow Key Takeaways: Voice modulation can express a range of emotions and moods, keeping listeners engaged. Proper breathing technique can significantly imp...

Nov 04, 202311 minSeason 1Ep. 94

Episode Planning 101: Steps for Mapping Out Engaging and Cohesive Podcast Episodes

In this episode, we dived into the process of episode planning. We covered the steps of brainstorming, prioritizing, structuring, outlining, and remaining flexible to ensure your episodes are engaging and cohesive. Get this week's workbook⁠⁠⁠⁠⁠⁠ How to Structure Episodes Techniques for Organizing Content & Maintaining Flow Key Takeaways: Start your planning process with a brainstorming session to gather as many ideas as possible. Prioritize your ideas based on their relevance to your brand a...

Nov 01, 20239 minSeason 1Ep. 93

Planning and Beyond

In this episode, we discussed the importance of planning your content before hitting 'record'. We explored why effective planning is crucial for creating engaging and consistent content and shared some tips on how to plan your podcast episodes effectively. Get this week's workbook⁠⁠⁠⁠⁠ How to Structure Episodes Techniques for Organizing Content & Maintaining Flow Key Takeaways: Effective planning reduces the stress of 'winging it' and keeps your podcast conversation flowing naturally. Consis...

Oct 29, 20239 minSeason 1Ep. 92

From Audience to Engagement

In this episode, we delved into the crucial aspect of choosing the right format for your show. We discussed 5 practical tips for making this decision, focusing on understanding your audience, matching the format with your content, experimenting with different formats, preparing adequately for each format, and prioritizing quality over format. Get this week's workbook⁠⁠⁠⁠⁠ Guest Power Process Choosing the Right Mix of Guests for Your Show Key Takeaways Understand your audience: Gauge the preferen...

Oct 28, 20238 minSeason 1Ep. 91

Show Formats,interviews,and more!

In this episode, we discussed the importance of choosing the right show format in podcasting or livestreaming. We explored different formats such as one-on-one interviews, panel discussions, and live audience Q&As, and provided insights into choosing and managing these formats effectively. We also answered audience questions and shared valuable resources. Get this week's workbook⁠⁠⁠⁠⁠ Guest Power Process Choosing the Right Mix of Guests for Your Show Key Takeaways Different show formats can ...

Oct 25, 20239 minSeason 1Ep. 90

The Episode About Show Formats

In this episode, we explore the importance of choosing the right show format in podcasting or livestreaming. We discuss different formats such as one-on-one interviews, panel discussions, narrative storytelling, and live audience Q&As, emphasizing how they can influence audience engagement and content quality. Get this week's workbook⁠⁠⁠⁠ Guest Power Process Choosing the Right Mix of Guests for Your Show Key Takeaways The chosen show format can significantly impact the quality of content and...

Oct 24, 20239 minSeason 1Ep. 89

Podcast Interview Etiquette: Respecting Your Guest’s Boundaries

This episode provides vital tips on maintaining etiquette and respecting a guest's boundaries during podcast interviews. We discuss the importance of thorough preparation, setting expectations, observing guest comfort, respecting time, and expressing gratitude. Get this week's workbook⁠⁠⁠⁠ How to Conduct an Effective Remote Interview Overcoming Distance and Technical Hurdles Key Takeaways: Preparation is Key: Research your guest thoroughly and understand their background to prevent delving into ...

Oct 23, 20239 minSeason 1Ep. 88

The Value of Follow-up Questions: Diving Deeper into Your Guest's Story

In this episode, we discuss the significance of follow-up questions in revealing deeper insights and stories from guests. We also provide three golden rules for effective follow-up questions, which are curiosity, active listening, and flexibility. Get this week's workbook⁠⁠⁠⁠ How to Conduct an Effective Remote Interview Overcoming Distance and Technical Hurdles Key Takeaways: The Power of Follow-up Questions: They allow hosts to dive deeper into a guest's story, eliciting richer insights and mor...

Oct 23, 20238 minSeason 1Ep. 87

Creating an Interview Timeline: Structuring Your Questions for Maximum Impact

In this episode, we discuss the importance of structuring your questions in an interview for maximum impact. We explore the idea of an interview as a journey and the host's role in guiding this journey through carefully timed and chosen questions. Get this week's workbook⁠⁠⁠ How to Conduct an Effective Remote Interview Overcoming Distance and Technical Hurdles Key Takeaways: See the interview as a journey: Approach each interview like a journey, with the host acting as the guide. Your questions ...

Oct 23, 20239 minSeason 1Ep. 86

Pitching Your Podcast: Crafting Invitations That Appeal to Potential Guests

In this episode, we delve into the art of crafting appealing invitations to potential podcast guests. With the right approach, you can increase your chances of securing interviews with the guests you've always dreamed of having on your show. Get this week's workbook⁠⁠ Be Seen | Be Known | Be Recognized: Create a Promotional Kit for Your Show Key Takeaways: Do your homework about the potential guest. Personalize your invitation. Clearly articulate the benefits to the potential guest. Be concise w...

Oct 19, 20237 minSeason 1Ep. 85

Cross-Promotion Strategies: How to Maximize Visibility Through Podcast Guest Exchanges

In this episode, we explore the power of cross-promotion strategies, focusing on podcast guest exchanges. We discuss how to form mutually beneficial collaborations, increase audience reach, and expand brand visibility through effective cross-promotion. Get this week's workbook⁠⁠ Be Seen | Be Known | Be Recognized: Create a Promotional Kit for Your Show Key Takeaways: Podcast guest exchanges are mutually beneficial collaborations to reach new audiences. Identifying potential collaborators require...

Oct 19, 20238 minSeason 1Ep. 84

Guest Booking Tactics: Seeking Out Guests Who Can Expand Your Brand's Reach

In this episode, we delve into guest booking tactics that can help you find the right guests to expand your brand's reach. We discuss the importance of understanding your brand's identity, aligning guests with your brand's mission, and utilizing different platforms for guest hunting. Get this week's workbook⁠ Be Seen | Be Known | Be Recognized: Create a Promotional Kit for Your Show Key Takeaways: Understand your brand's identity to align your guest selection accordingly. Leverage your existing ...

Oct 19, 20237 minSeason 1Ep. 83

Doing it Right: 5 Tips for value-added liveshow or podcast guests

In today's episode, we're taking a deep dive into actionable steps you can take to ensure you're choosing guests who add real value to your podcast or live show. This episode is your practical guide, packed with five vital tips, to transform your guest selection process and propel your show to new heights. Get this week's workbook⁠ The Right Stuff: Picking the Right Guests, to Share the Right Message, with Your Movement [KEY TAKEAWAYS] Thorough research is key to understanding a potential guest'...

Oct 18, 20236 minSeason 1Ep. 82

Quality over Quantity: Choosing Guests Who Add Value to Your Podcast or Live Show

In this enlightening episode, we tackle the essence of prioritizing quality over quantity when it comes to choosing guests for your podcast or live show. We explore how the right guests can elevate your show's content, amplify its reach, and ultimately lead to a more engaged audience. If you've ever felt overwhelmed with finding the perfect guests, this episode offers a fresh perspective on how to navigate your selection process. Get this week's workbook⁠ The Right Stuff: Picking the Right Guest...

Oct 18, 20236 minSeason 1Ep. 81

How to Pick the Right Guests for your Podcast or Liveshow

In today's episode, we delve into the world of guest selection for your podcast or live show. Particularly, we focus on why it's crucial to make the right choices when inviting guests and how this affects your show's dynamic, especially when you're targeting entrepreneurs and online coaches. We also offer insightful tips and practical steps to ensure you select guests who add value to your show, resonate with your audience, and help you grow your platform. Get this week's workbook The Right Stuf...

Oct 18, 20239 minSeason 1Ep. 75

Profit with Purpose: 5 Strategies to Embark on Your Impact Entrepreneurship Journey

This episode provides 5 powerful and actionable tips for anyone looking to embark on their journey as an impact entrepreneur, offering guidance on aligning passion with purpose, creating sustainable business models, and more. Key Takeaways: Identify a cause you are genuinely passionate about. Create a business model that is financially sustainable and creates lasting social impact. Be transparent about your social mission with your customers. Engage your community for support and involvement. St...

Oct 17, 20237 minSeason 1Ep. 79

Redefining Business: The Rise of Impact Entrepreneurship

This episode gives a general overview of Impact Entrepreneurship, defining it as the convergence of profit and purpose, and illustrating its role in the evolving world of business. Key Takeaways: Impact Entrepreneurship is about aligning profit with purpose. It's more than just corporate social responsibility; it's making social impact integral to the business model. Successful examples of Impact Entrepreneurship include TOMS Shoes and Patagonia. Impact Entrepreneurs ask not only 'how can we mak...

Oct 17, 20238 minSeason 1Ep. 78

Impact Entrepreneurship: The Crucial Role of Community Engagement

In this episode, we delve into the importance of community engagement in impact entrepreneurship, providing practical advice on how to engage with your community effectively and create a lasting positive impact. Key Takeaways: Community engagement is a crucial aspect of impact entrepreneurship. Understanding and aligning with the needs of your community can drive business growth and social impact. Engage with your community by identifying your community members, reaching out, listening, and givi...

Oct 17, 20236 minSeason 1Ep. 77
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