The customer is not the user: Designing for the enterprise
May 14, 2015•17 min
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
More designers are being tasked with designing solutions where the contexts of use. purchase, and even realized value may be completely separate. This and other factors that will be used to define the unique attributes of “The Enterprise”. I’ll then relate some stories of my 10+ years of experience specifically designing for these environments where scale, complexity, business models, and culture.
For the best experience, listen in Metacast app for iOS or Android