Is Gamification evil?

Is gamification evil? Apple laptop gripes. What is bullshitification?

Other things we talk about:

• Facebook's endless newsfeed of infinite suprise
• Audi's virtual training programme game thing
• David spills beer
• Apple's natural scrolling
• Pressing delete on an iMac

Links mentioned:

• Gamification — exploring the Octalysis Framework
• Gamification is Manipulative. Is It Ethical?
• The Octalysis Framework for Gamification & Behavioral Design
• Smack Agency Gamification Examples

The Unusable podcast is presented by Andrew Waite & David Ball, who discuss the importance of user experience (UX) in technology & the world around us, & talk about great design that just works - or moan about it when it doesn't. Here's the link to the episode: https://podcast.theunusable.com/podcasts/028-gamification.mp3 Music is by [Gold5472](https://gold5472.newgrounds.com/)