Ep 17 | Unlearning Marketing - Crafting Engagement in a Changing Landscape with Kristen Jacobson

On this episode of the Unlearn podcast, Join hosts Kelly and Asher as they talk to Kristen Jacobson, a growth marketer and head of digital operations at UST. Kristen unfolds her unconventional journey into marketing and how her entrepreneurial background has shaped her unique approach to growth marketing. Their discussion spans a spectrum of intriguing topics, from the influence of pop culture on B2B marketing to forging emotional connections with customers.