“No-one ploughed a field by turning it over in their mind,” Joe McKay, LinkedIn Ghostwriter - podcast episode cover

“No-one ploughed a field by turning it over in their mind,” Joe McKay, LinkedIn Ghostwriter

Apr 28, 202441 min
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Episode description

Ever felt FOPO (Fear Of Posting Online?), or how about a nagging feeling that you’re in the wrong line of work?

In this episode, Joe McKay shares his journey from “boring” job to creative business owner as a LinkedIn Ghostwriter. In the sharing of his business story with your host Kim Kerton, you’ll hear about:

  • Breaking out from the box you’ve been put in
  • Writing as the tool to finding clearer headspace
  • Being patient with the right time to go all in on a side-hustle
  • Communicating value over dollar cost
  • How to market yourself when your work isn’t meant to be seen
  • And the potential of your presence on LinkedIn

Connect with Joe McKay on LinkedIn (naturally) @joemckay

You can find more show notes and transcripts at unemployedandafraid.com.au/episodes.

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