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Under the Radar

Relaywww.relay.fm
From development and design to marketing and support, Under the Radar was all about independent app development. It was rarely longer than 30 minutes. Hosted by Marco Arment and David Smith.
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Episodes

301: Pending Apple Release

Submitting our iOS 18 updates, and considering what this OS means for our apps and our customers. This episode of Under the Radar is sponsored by: September is Childhood Cancer Awareness Month and the Relay community are coming together once again to support the life saving work of St Jude. Go to stjude.org/relay to donate or create your campaign today. Links and Show Notes: Support Under the Radar with a Relay FM Membership...

Sep 12, 202428 minEp. 301

300: The Aftermath

Fixing issues with the Overcast rewrite, dealing with negative feedback, and resolving mistakes. This episode of Under the Radar is sponsored by: Sentry : Mobile crash reporting and app monitoring. Get 6 months of the Team plan free with code radar. Links and Show Notes: Overcast Blog Post ATP Episode discussing the recent changes Support Under the Radar with a Relay FM Membership...

Aug 30, 202429 minEp. 300

299: Mid-Summer Update

As the summer races by at an alarming pace, we plan the rest of our time and consider the value of keeping some of our plans secret. This episode of Under the Radar is sponsored by: Things : The award-winning to-do app. Download a free trial for your Mac. Links and Show Notes: Law of Large Numbers Support Under the Radar with a Relay FM Membership...

Aug 01, 202430 minEp. 299

298: The Storm

The first few days after the launch of the Overcast rewrite, and how to process the mountain of feedback. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: ATP Episode Marco's Introductory Blog Post Farmer's Carry Support Under the Radar with a Relay FM Membership...

Jul 19, 202430 minEp. 298

297: The Storm Before The Storm

Preparing for the launch of the big Overcast rewrite. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Support Under the Radar with a Relay FM Membership

Jul 03, 202429 minEp. 297

296: Summer Plans

How we think about what to tackle each year between WWDC and the fall OS releases. Links and Show Notes: Support Under the Radar with a Relay FM Membership

Jun 20, 202429 minEp. 296

295: WWDC 2024 Interview

In this special episode from Apple's podcast studio at WWDC 2024, we interview Serenity Caldwell, Design Evangelist at Apple, and Kristin Oro, Product Marketing for Developer Technology on visionOS. Links and Show Notes: Design great visionOS apps visionOS Pathway WWDC24 visionOS guide 2024 ADA Winners Transcript Support Under the Radar with a Relay FM Membership...

Jun 13, 202429 minEp. 295

294: WWDC Excitement

How we hope to spend next week at WWDC 2024. This episode of Under the Radar is sponsored by: Porkbun : Get your .app, .dev, or .foo domain for just $1 for the first year. Links and Show Notes: WWDC 2024 Support Under the Radar with a Relay FM Membership

Jun 06, 202430 minEp. 294

293: Butterflies in the Garden

The challenge of managing ourselves. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Support Under the Radar with a Relay FM Membership

May 23, 202428 minEp. 293

292: You Can Always Come Back Later

It's sometimes fine to ship incomplete features, or technically non-ideal implementations, because you can improve them later if the need arises. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: David's Design Process for Offline Maps Support Under the Radar with a Relay FM Membership...

May 09, 202430 minEp. 292

291: An Inclusive Mindset

Designing our apps to be comfortably usable by as many people as possible. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: This episode is an extension of a YouTube video David recorded discussing the top of Inclusive Design. The video can be found here: An Inclusive Mindset This includes visual examples of the design elements we discuss. Support Under the Radar with a Relay FM...

Apr 30, 202430 minEp. 291

290: Pillar III: Retention

We conclude a three-part series with the third pillar of a successful app: customer-retention methods and techniques. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Pillar 2: Monetization Pillar I: Acquisition Support Under the Radar with a Relay FM Membership...

Apr 10, 202430 minEp. 290

289: Vision Pro Numbers

How the Apple Vision Pro is fitting into our lives so far, the usage of our apps on visionOS, and considering how to allocate our attention and resources to the platform. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Support Under the Radar with a Relay FM Membership...

Mar 26, 202429 minEp. 289

288: Feelings & Opportunities

Thoughts on the new app-distribution options from the EU DMA and the implications for app developers. This episode of Under the Radar is sponsored by: Sentry : Mobile crash reporting and app monitoring. Get 6 months of the Team plan free with code radar. Links and Show Notes: "All was well, until one day they met a thunderstorm—more than a thunderstorm, a thunder-battle. You know how terrific a really big thunderstorm can be down in the land and in a river-valley; especially at times when two gr...

Mar 14, 202429 minEp. 288

287: Pillar II: Monetization

In the second of a three-part series, we look at the second pillar of a successful app: choosing a monetization model that fits the app's target market. This episode of Under the Radar is sponsored by: Factor : Healthy, fully-prepared food delivered to your door. Links and Show Notes: Pillar #1, Acquisition The Tyranny of the Churn Equation Support Under the Radar with a Relay FM Membership...

Feb 29, 202429 minEp. 287

286: First Hire

Thoughts and motivations behind David's hiring of an employee and what it means to be an indie developer. This episode of Under the Radar is sponsored by: Sentry : Mobile crash reporting and app monitoring. Get 6 months of the Team plan free with code radar. Links and Show Notes: Independent as in Freedom, not Independent as in Alone Some Personal News Support Under the Radar with a Relay FM Membership...

Feb 14, 202430 minEp. 286

285: Recreational Computing

Final considerations for the imminent Apple Vision Pro launch, and our expectations for visionOS apps. This episode of Under the Radar is sponsored by: Factor : Healthy, fully-prepared food delivered to your door. Links and Show Notes: Dave's 8 Watch Apps Support Under the Radar with a Relay FM Membership...

Jan 18, 202429 minEp. 285

284: Pillar I: Acquisition

In the first of a three-part series, we look at the first pillar of a successful app: customer acquisition, including paid advertising, word-of-mouth marketing, and editorial promotion. This episode of Under the Radar is sponsored by: Sentry : Mobile crash reporting and app monitoring. Get 6 months of the Team plan free with code radar. Links and Show Notes: Support Under the Radar with a Relay FM Membership...

Jan 04, 202430 minEp. 284

283: Fifty Roles

The many roles we need to juggle as independent developers, and considering which roles we can take off our plates. This episode of Under the Radar is sponsored by: Indeed : Join more than 3.5 million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Development Programming Integration Accessibility Localization Backend development Research and Development Product Roadmap planning Feature planning Market analysis Profitability/Business Case analysis Design Produc...

Dec 09, 202330 minEp. 283

282: Revert to Defaults

When to ignore or revert our custom-design instincts and follow the system defaults instead. This episode of Under the Radar is sponsored by: Tailscale : Secure remote access to shared resources. Sign up today. Links and Show Notes: Preview of the Redesign 1 Preview of the Redesign 2 Typography HIG Support Under the Radar with a Relay FM Membership...

Nov 30, 202330 minEp. 282

281: The Weirdest Parties

What happens when you break 50 million home screens? This episode of Under the Radar is sponsored by: Indeed : Join more than three million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Correction: Since recording this episode I've discovered that the bug actually only occurred on the iOS 17.2 Beta and not the 17.1 GM build as I had originally thought. A testing device I was using was actually on the Public Beta program when I thought it was only running the ...

Nov 09, 202330 minEp. 281

280: Upstream Decisions

Early decisions and implementation choices that have large impacts down the road — good and bad. This episode of Under the Radar is sponsored by: Indeed : Join more than three million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Upstream Decisions, companion blog post Support Under the Radar with a Relay FM Membership...

Oct 25, 202329 minEp. 280

279: Rest and Recovery

Taking time off when you realize — or don't yet — that you really need it. This episode of Under the Radar is sponsored by: Indeed : Join more than three million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: David's Post about Resting Ep 272: Feeling Behind Support Under the Radar with a Relay FM Membership...

Oct 11, 202329 minEp. 279

278: Unforeseeable Issues

Encountering bugs and feedback that our development and beta testing didn't or couldn't uncover. This episode of Under the Radar is sponsored by: Things : Now updated for Apple’s new operating systems. Try it today. Links and Show Notes: The bug David filed for the Core Image bug discussed in this episode is FB13201736, should that be helpful to anyone listening to this ;) Support Under the Radar with a Relay FM Membership...

Sep 27, 202330 minEp. 278

277: Go Time

The rush to submit our iOS 17 apps for its general release, and the last window of opportunity to prepare our test devices for last year's OSes. This episode of Under the Radar is sponsored by: Electric : Unbury yourself from IT tasks. Get a free pair of Beats Solo3 Wireless Headphones when you schedule a meeting. Links and Show Notes: Support Under the Radar with a Relay FM Membership...

Sep 13, 202330 minEp. 277

276: Preparing for iOS 17

Our final plans and preparation for iOS 17's launch, now that we can confidently predict its timing. This episode of Under the Radar is sponsored by: Indeed : Join more than three million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Support Under the Radar with a Relay FM Membership

Aug 30, 202329 minEp. 276

275: What's New In This Version

How to communicate new features to new and existing customers — and which features are worth communicating. This episode of Under the Radar is sponsored by: Electric : Unbury yourself from IT tasks. Get a free pair of Beats Solo3 Wireless Headphones when you schedule a meeting. Links and Show Notes: Contact Form for App Store Editorial HTTP Live Streaming in Final Cut Pro Automatic Podcast Transcript Support Under the Radar with a Relay FM Membership...

Aug 16, 202330 minEp. 275

274: Does It Work, and How Does It Feel?

Splitting your time between iOS 17 and visionOS development, and tips for attending a visionOS lab. This episode of Under the Radar is sponsored by: Electric : Unbury yourself from IT tasks. Get a free pair of Beats Solo3 Wireless Headphones when you schedule a meeting. Links and Show Notes: Work with Apple Tips for Vision Pro Labs Support Under the Radar with a Relay FM Membership...

Aug 01, 202329 minEp. 274

273: Backpack-Driven Development

The value of exploration and experimentation. This episode of Under the Radar is sponsored by: Indeed : Join more than three million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Automated Transcript Support Under the Radar with a Relay FM Membership...

Jul 19, 202330 minEp. 273

272: Feeling Behind

Examining the constant anxiety of feeling like you're falling "behind" in your app's development. This episode of Under the Radar is sponsored by: Indeed : Join more than three million businesses worldwide using Indeed to hire great talent fast. Links and Show Notes: Support Under the Radar with a Relay FM Membership

Jul 07, 202330 minEp. 272
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