S7E08 - Kentucky Fried Brand Myths
Feb 23, 2018•27 min•Season 7Ep. 8
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Episode description
This week, we debunk urban brand myths. Myths that live on as assumed facts in marketing textbooks, MBA courses, endless business seminars and dinner parties. It's easy to accept rumours as truth because they're usually dramatic and juicy. But many of the myths you’ve heard and maybe even passed along are actually...untrue.
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