S6E15 - Guys and Dolls: Gender Marketing, Part I

This week, we delve into the controversial world of Gender Marketing. How did it all start? Why are aisles and products separated by gender? Why do some companies charge women more than men for identical items? Marketing different products to different genders leads to profit but also to big consequences. 

It’s not a black-and-white issue, but it’s definitely pink and blue… 

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