S1E20 - Sorry Seems To Be The Smartest Word: When Brands Apologize
May 19, 2012•26 min•Season 1Ep. 20
Episode description
Over the lifetime of a company, mistakes happen. When those mistakes cause damage, it's appropriate for a brand to apologize. Yet, it rarely happens. This week, we look at the companies that chose to apologize.
Hosted on Acast. See acast.com/privacy for more information.