S1E08 - The Marketing Genius of Steve Jobs, Part 2 - podcast episode cover

S1E08 - The Marketing Genius of Steve Jobs, Part 2

Feb 26, 201228 minSeason 1Ep. 8
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Episode description

This is part two of our look at Steve Jobs the marketer. This episode traces his triumphant return to Apple after being banished for 12 years and his bold choice to release advertising that suggested Apple was on the cusp of greatness.

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S1E08 - The Marketing Genius of Steve Jobs, Part 2 | Under the Influence with Terry O'Reilly podcast - Listen or read transcript on Metacast