Under the Influence with Terry O'Reilly

Apostrophe Podcast Network•apostrophepodcasts.ca

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.

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Last refreshed: June 27th, 2026 at 4:12 PM ⓘ

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Episodes

Ask Terry 2026

This week, we open the show up to our listeners, and answer your very interesting questions. Ever wonder why gas station prices always include decimal points? Well, we’ll tell you why. We’ll listen to some memorable commercials starring kids, and play “Where are they now.” And we’ll talk about a famous luxury brand that is owned by a charity. And it will surprise you. We know you want to listen to all the ads in this show. On the off-chance you don’t , subscribe ad-free here. Hosted on Acast. Se...

Jun 27, 2026•28 min•Season 15Ep. 25

Creativity is the Most Powerful Business Tool: Canadian Marketing Awards 2026

This week, we look at the level of advertising creativity north of the border. We’ll talk about a campaign that used real “sleep talking” to sell mattresses. We’ll explore a remarkable idea that transformed the annual migration of penguins into a protest march. And we’ll look at a campaign that convinced people to donate to a cause that started 45 years ago, but had faded from memory. We know you want to listen to all the ads in this show. On the off-chance you don’t , subscribe ad-free here. Ho...

Jun 20, 2026•28 min•Season 15Ep. 24

Flexi Discs

This week, we look at a humble marketing tool. The Flexi Disc. These razor-thin, flexible vinyl records had poor sound quality, but they helped sell cars, hit songs, chewing gum, soap operas and even Beatle records. And in one case, a family won a million dollars with a flexi, and it nearly destroyed them. We know you want to listen to all the ads in this show. On the off-chance you don’t , subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information....

Jun 13, 2026•28 min•Season 15Ep. 23

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