****This episode was originally supposed to be out 2 weeks ago but I messed up the upload! Here it is***** Dive into an enlightening episode with Dr. Martin Harvey, where he sits down with the remarkable Dr. Theo Koenen. Not just any chiropractor, Dr. Koenen blends his passion for helping people through chiropractic with a vibrant role in Portugal's political scene. Dr. Koenen unveils the essence of making your message resonate, even when your first language isn't the one you're speaking. It's a...
Feb 20, 2024•41 min•Ep. 133
Objectively measuring the progress your clients make is a key to creating a high retention practice. But what if the measurements don't improve (or get worse) by the time of the re-exam? It's a shituation that can have the client deeply dissatisfied and you feeling uncertain about how to discuss it and what to recommend next. In today's episode Martin maps out a framework that takes into account the technical and communication aspects of this shituation to give you an approach that will leave yo...
Feb 14, 2024•23 min•Ep. 132
The bottom line is that the best way you can help people is to have them receive the benefits of care. Crafting your approach to communication is critical so that people both see that you care and see that they are likely to benefit. You have to have both the emotional and logical bases covered. In this episode, Martin breaks down an approach that will help you connect and communicate individual value so that more people experience the benefits of care in your practice. To learn more about the R...
Jan 31, 2024•22 min•Ep. 131
In the chiropractic world, there's this belief that the key to keeping patients is all about nailing down slick scripts and selling them on the wonders of chiropractic care. It's a never-ending hustle of always closing deals, roping back in those who've left, and scouting for fresh clients. But, here's a thought: maybe there's a smarter way to do this. People stick around for two reasons: they feel a real connection with you because they know you genuinely care, and they see that chiropractic ca...
Jan 24, 2024•27 min•Ep. 130
Let's cut the crap. Today, Martin is going to tell you about the four ways you're screwing up patient retention without even realizing it. In the chiropractic world, there's this bullsh*t belief that if you just nail the perfect spiel in your report and become a ninja at dodging objections, patients will magically stick around. Wrong. This episode is about tearing down that illusion. It's not about mastering some fancy script or playing verbal judo with patients. That kind of approach? It's a on...
Jan 17, 2024•19 min•Ep. 129
Dr Craig McLean is a chiropractor and also the leader of the Chiro London group of practices in London, England. He joins Martin in this episode and shares what he has learned about building successful practices, creating a good team dynamic, and making a bigger impact in a busy place like London. If you're wondering what you may need to do to scale up your impact you will learn a lot in this episode. If you're not wondering about scaling up this episode may inspire you to join Craig in London. ...
Dec 20, 2023•54 min•Ep. 128
In this episode, our host, Martin, dives into the world of cognitive biases that shape the beliefs of both health professionals and those seeking chiropractic care. As university-educated health professionals, we often pride ourselves on thinking 'correctly,' but the influence literature tells a different story – our thinking is inherently biased. Martin explores a groundbreaking new paper that unveils the six key biases influencing our perceptions. Why is this crucial? Because if you aspire to ...
Dec 13, 2023•29 min•Ep. 127
Dr David Cahill is a practicing chiropractor and is the President of the Australian Chiropractors Association. He joins Martin to chat about the announcement, by the Chiropractic Board of Australia, of a new position on the Chiropractic care of children. Dave and Martin also discuss the "Safer Care Victoria" review of the safety and effectiveness of 'spinal manipulation' of children under 12. Some key findings of the review are - Chiropractic spinal care for infants and children is extremely saf...
Dec 06, 2023•27 min•Ep. 126
In this episode Martin is joined by Dr. Brock McCurdy. Ever noticed how patients seeking care for back pain often miss the broader positive outcomes, such as improved sleep and heightened energy levels? Learn the value of a systematic approach to tracking and understanding patient responses to chiropractic care. Discover the immense value in measuring 'whole body' changes, offering you invaluable insights into the transformative impact of your care. This episode is your key to unlocking a more c...
Nov 29, 2023•42 min•Ep. 125
Dr Angus Pyke is an expert in marketing for chiropractors. He describes marketing as a process of getting more people to know, like, and trust you. When this happens you create an environment where your practice can flourish and more people in your community can live healthier, happier, more active lives. The key to making this happen is to do the right things and do them consistently. In this episode, Angus joins Martin and he maps out exactly how to upgrade your marketing for 2024! Check out t...
Nov 22, 2023•51 min•Ep. 124
People do what they do because they believe what they believe. The most common belief that causes people to stop having care is that 'you see a chiropractor when you have pain'. When people come back in the return of their symptoms is an opportunity to help them see the value of a different belief system. But for them to be able to see it you have to ask the right questions. In this episode Martin maps out the three best questions to use with reactivations and exactly how to use them in your pra...
Nov 15, 2023•18 min•Ep. 123
The last episode was all about the BIG picture of chiropractic. In this episode, Dr Nimrod Mueller returns to expand on the ideas he spoke about last time. Last time was about universal intelligence, innate intelligence, and consciousness, this time it's about how you apply these ideas in practice. Nimrod's blog https://nimrodmueller.wordpress.com/ Quest Coaching https://www.questchiropracticcoaching.com/the-team/ To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific....
Nov 08, 2023•54 min•Ep. 122
In chiropractic, we often talk about ideas like innate intelligence and universal intelligence. They speak of a potential impact of chiropractic far bigger than sore backs and cricked necks. In this episode, Dr Nimrod Mueller joins Martin and they talk about consciousness, universal intelligence, and the big picture of chiropractic. Nimrod's blog https://nimrodmueller.wordpress.com/ Quest Coaching https://www.questchiropracticcoaching.com/the-team/ To learn more about the Retention Recipe 2.0 ht...
Nov 01, 2023•1 hr 3 min•Ep. 121
People are sometimes sore after an adjustment. It's a common experienec and unfortunately one that can make people less likely to follow through with the care they need. In today's episode Martin answers a listener question about how this shituation as well as breaking down how to talk about the risks of care. To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific.com/courses/retention-recipe-2-0 Check out Certainty 2.0 https://insideoutpractices.thinkific.com/courses/...
Oct 25, 2023•23 min•Ep. 120
Join us for an engaging conversation in this episode as Dr. Patrick Sim, a chiropractor and the President of the Australian College of Chiropractic (ACC), shares insights on the exciting new opportunities available for aspiring students not only in Victoria but across Australia. In this thought-provoking discussion, we delve into the significance of autonomy in chiropractic practice and the vital role of being an active catalyst for positive change within the profession. Tune in for an enlighten...
Oct 17, 2023•40 min•Ep. 118
Growing your practice in 2023 is very different from how it was 5, 10, or 20 years ago. the problem is that many of the practice growth coaches, gurus, and experts started their practice 'back then' and so the lessons they learned may not be optimal for today's environment. In this episode, Dr Oliver Croke joins Martin to talk about the strategies and mindset he has adopted to grow his practice fast! To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific.com/courses/re...
Oct 11, 2023•55 min•Ep. 113
In this episode, we explore the realm of influence, drawing inspiration from the legendary Robert Cialdini, known as the godfather of the influence literature. His pioneering research equips us with a toolbox of potent strategies to amplify the impact of our messages. Join Martin as he responds to a listener's query by breaking down Cialdini's three crucial phases of influence. Dive deep into the art of persuasion and discover how to harness these principles to enhance your communication skills....
Oct 04, 2023•25 min•Ep. 116
Ever heard the saying that personal growth fuels practice growth? Well, Dr. Marcus Yeo is living proof of that! Dr. Yeo is all about constant improvement. He's always refining his techniques and team practices. And guess what? It's paid off! He's turned not one, but two practices into shining examples of chiropractic excellence. So, join us for a casual chat and find out how personal growth can turn your chiropractic journey into a success story! 🚀 To learn more about Marcus https://marcusyeo.c...
Sep 27, 2023•52 min•Ep. 115
In this episode, Martin dives into the tricky task of explaining chiropractic care to a medical doctor, who, for whatever reason, has cautioned against it for their spouse. Now, this isn't your run-of-the-mill chat; we're talking about breaking it down for a highly educated crowd. Our host, Martin, takes on the challenge head-on. He's got a listener's question in hand, and it's a doozy: How do you convince a medical doctor that chiropractic care is worth it? Whether they're fretting about safety...
Sep 20, 2023•26 min•Ep. 114
Creating a care plan that will help people get the best results is critical to your clinical success and critical to getting great results. Unfortunately, it's an area that is often neglected. Chiropractors often give care plans that are just based on what a mentor has done or a practice management guru has told them. In this episode Dr Craig Foote returns to the podcats to share the 5 mistakes chiropractors make in their care plans and how to give better care plans. To learn more about Craig's ...
Sep 14, 2023•53 min•Ep. 113
Chiropractors around the world have been shocked and appalled at RMIT's decision to close down the Chiropractic program. Many have voiced their concerns for the students. On today's episode Martin talks to Hume Hurley who is a 5th year student at RMIT. To email Hume humehurley21@gmail.com To email the RMIT Chiropractic Students Association csa.rmit@gmail.com To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific.com/courses/retention-recipe-2-0 Check out Certainty 2.0...
Sep 06, 2023•33 min•Ep. 112
What you do to grow your practice doesn't just impact how much your practice grows. It also impacts the culture of your practice. It impacts your reputation, relationships, and your retention. In this episode, Martin maps out what he would choose to do if he was starting again and how you can choose what is best for you. To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific.com/courses/retention-recipe-2-0 Check out Certainty 2.0 https://insideoutpractices.thinkific.c...
Aug 31, 2023•26 min•Ep. 111
A big part of having a successful practice is being able to connect with people. So how do you grow your skills and confidence in communication? In this episode, Martin breaks down how to improve your confidence in communicating about chiropractic and in the all-important 'small talk' which is a big part of connecting with people in your practice and your community. To learn more about Vismai and Martin's Grow Your Tribe Workshop https://insideoutpractices.com/grow-your-tribe To learn more about...
Aug 23, 2023•29 min•Ep. 110
Last week RMIT announced that it would be closing the chiropractic program at RMIT in Melbourne, Australia. It's an announcement that has shocked and angered many in the chiropractic profession. In this episode, Martin is joined by Dr Philip Ebrall who is a previous head of the RMIT chiropractic program, a graduate of it, and a deep thinker and writer about chiropractic. To read Dr Ebrall's article about the announcement https://www.apcj.net/Papers-issue-4-1/#EbrallRMIT To learn more about Visma...
Aug 16, 2023•1 hr 8 min•Ep. 76
People stop care. It's a reality of practice. When they come back it's a pivotal moment where there is an opportunity to empower them with a higher level of health belief. In today's episode, Martin maps out how to do reactivations in a way that helps people get the best long-term results and helps you grow your practice in a client-centred, ethical, and effective way. To learn more about Vismai and Martin's Grow Your Tribe Workshop https://insideoutpractices.com/grow-your-tribe To learn more ab...
Aug 09, 2023•16 min•Ep. 108
Retention is based on 2 things: Communicating the unique value your care has for each person. Creating and maintaining connection. Our clients are just like you - sometimes they stop doing things because they just lost momentum rather than choosing that they no longer want to do it. In today's episode, Martin explains why pre-booking is key to maintaining momentum and what to do when people's busy lives get in the way. To learn more about Vismai and Martin's Grow Your Tribe Workshop https://insi...
Aug 02, 2023•23 min•Ep. 107
Dr. Aaron Morris practices in Barcelona and is one of the people behind Syntropy Chiropractic Training. He has trained thousands of chiropractors to improve their skills and in this episode, he shares his thoughts on what it takes to get better and what you can do to love practice. To learn more about Vismai and Martin's Grow Your Tribe Workshop https://insideoutpractices.com/grow-your-tribe To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific.com/courses/retention-r...
Jul 26, 2023•55 min•Ep. 73
One of the most common shituations that chiropractors encounter is the one where people don't seem to be improving. On today's episode, Martin answers a listener's question about how to handle this shituation. To learn more about Vismai and Martin's Grow Your Tribe Workshop https://insideoutpractices.com/grow-your-tribe To learn more about the Retention Recipe 2.0 https://insideoutpractices.thinkific.com/courses/retention-recipe-2-0 Check out Certainty 2.0 https://insideoutpractices.thinkific.co...
Jul 19, 2023•27 min•Ep. 70
Chiropractic philosophy provides the 'why' behind the what and the how of practice. It has the potential to bring greater meaning to your experience of practice as well as being a powerful tool to discern the truth. Dr. Travis Corcoran joins Martin on this episode to explore the value of philosophy and it's potential to improve your practice and your life. To learn more about Travis's book https://www.restoringreason.com/ To check out the Philosophy Symposium and DGE https://spinalresearch.com.a...
Jul 12, 2023•1 hr 1 min•Ep. 104
Would you like to make more impact? Do you sometimes feel like you could be helping more people? In this ep, Dr. Jennifer Luu joins Martin and explains how (and why) she is able to make a big impact in her community through her practice, in the profession with the Australian Spinal Research Foundation and running events, and globally through bringing resources and chiropractic care to impoverished communities in Cambodia. To support Dr Jen's charity work https://toloveandserve.com.au/ To check o...
Jul 05, 2023•40 min•Ep. 103