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Uncharted Entrepreneurship

Brent W. Petersonunchartedentrepreneurship.com
Uncharted Entrepreneurship - hosted by Brent Peterson out of the Minnesota chapter of Entrepreneurs’ Organization – brings you daring stories straight from the trailblazing entrepreneurs who are unmapping business frontiers across every industry. Settle in around our virtual campfire as Brent sits down to pick the brains of startup pioneers, visionary founders, and intrepid CEOs whose origin stories - marked by unexpected twists, lessons, and stumbles along unpaved paths - will inspire your own trek in launching a boundary-pushing venture. Trading war stories, strategies, and even warnings, these audacious guests invite fellow founders and future leaders into their confidential circles in a uniquely transparent, wise, and motivational way. So join us off the beaten business trails to light your entrepreneurial fire!
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Episodes

From Medical Practice to Mindful Leadership: Dr. Ravi Iyer on Cognitive Alignment and Peak Performance

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Ravi Iyer, a physician and TEDx speaker, who shares his journey from practicing medicine to exploring cognitive alignment. Ravi discusses the importance of understanding individual narratives and experiences in achieving team alignment and high performance. He provides practical steps for individuals and teams to develop cognitive alignment and emphasizes the role of coaching in this process. Takeaways Ravi Iyer is a physic...

Jul 23, 202525 minEp. 78

Blind Spots & Bad Decisions: Kevin McCarthy's Fall from Grace and Rise to Wisdom

In this episode of Uncharted Entrepreneurship, Kevin McCarthy shares his journey as an entrepreneur, discussing his early ventures, the importance of leadership, and the concept of blind spots in decision-making. He emphasizes the need for connection in leadership and offers insights into how to better engage with teams. Kevin also introduces the Blind Spot Assessment, a tool designed to help individuals and organizations identify and address their blind spots for improved decision-making and re...

Jul 16, 202526 minEp. 77

Driving Change in Medical Transportation with Marsha Marseille on Uncharted Entrepreneurship

In this episode of Uncharted Entrepreneurship, Marsha Marseille, co-founder of Cross Care Transport, shares her journey into the medical transportation industry. She discusses her day-to-day operations, the importance of defining roles within her business partnership, and the unique marketing strategies that set her company apart. Marsha reflects on her previous entrepreneurial experiences and the lessons learned, as well as her outlook on navigating economic challenges in the future. Takeaways ...

Jul 10, 202519 minEp. 75

From Submarine to Shared Services: Building a Portfolio of Brands with Joe Kingland

In this episode of Uncharted Entrepreneurship, Joe Kingland shares his journey from being a submariner in the Navy to becoming a successful entrepreneur and CEO of Manage Infinity. He discusses his passion for helping veterans, the challenges of building businesses, and the importance of networking and finding the right advisors. Joe also shares insights on the current economic outlook and introduces his latest venture, Clock Labs, a digital marketing agency focused on lead generation. takeaways...

Jun 04, 202520 minEp. 74

Building an Authentic Executive Brand Through Thought Leadership with Marina Byezhanova

Summary In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Marina Byezhanova, CEO of Brand of a Leader. Marina shares her journey from being an immigrant in Canada to establishing a successful personal branding agency for Gen X CEOs. The conversation delves into the importance of personal branding, thought leadership, and the unique challenges faced by different generations in the business landscape. Marina emphasizes the need for authenticity in branding and the value of v...

May 28, 202524 minEp. 73

Making Aging Optional: Inside the Medical Spa Revolution with Dominiques Waples

In this conversation, Dominique Waples discusses the importance of reflection and time management in personal growth. She emphasizes the need to allocate time for self-reflection and how it can lead to better productivity and self-awareness. Takeaways The process of reflection is crucial for personal growth. Allocating time for self-reflection can enhance productivity. Everyone has the same 24 hours, but not everyone uses it wisely. Taking time to think about past experiences can provide valuabl...

May 21, 202522 minEp. 72

Breaking Free: Entrepreneurship and Finding True Joy with Mark Worster

In this episode of Uncharted Entrepreneurship, Mark Worster shares his transformative journey from running an IT company to exploring the realms of healthcare, cannabis, and psychedelic medicine. He discusses the importance of finding joy and happiness beyond material success and how to break free from inherited stories that limit personal growth. Mark emphasizes the significance of curiosity and self-discovery in creating a fulfilling life, and introduces his organization, The New Mysteries, wh...

May 14, 202523 minEp. 71

Understanding Your Numbers: The Key to Business Success with Natalia Zacharin

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Natalia Zacharin, the owner of Zacharin Consulting, who specializes in accounting and financial management for entrepreneurs. Natalia shares her journey from the corporate world to entrepreneurship, emphasizing the importance of financial awareness and management in business success. She discusses the challenges of cash flow, budgeting, and the significance of asking the right questions to drive growth. Natalia also provide...

May 07, 202521 minEp. 70

Just Ask: Leadership Through Questions with Serial Entrepreneur Gary Cohen

In this episode of Uncharted Entrepreneurship, Gary Cohen, a seasoned entrepreneur and coach, shares insights on the importance of asking questions in leadership, fostering accountability within teams, and the challenges of scaling a business. He emphasizes the need for leaders to shift from being the sole source of knowledge to empowering their teams through inquiry and active listening. The conversation also touches on the emotional aspects of leadership, including empathy and the handling of ...

Apr 30, 202522 minEp. 69

Building Success Through Community with Anthony Ramirez | Uncharted Entrepreneurship

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Anthony Ramirez, founder and CEO of Lincoln Security Services, about the value of community in entrepreneurship, particularly through the Entrepreneurs' Organization (EO). Anthony shares his experiences with EO, emphasizing the importance of networking, mentorship, and learning from shared experiences. He highlights the upcoming EO Rally in Minneapolis, discussing its benefits, including access to influential speakers and t...

Apr 08, 202516 minEp. 68

Scaling Your Business: Insights from Joe Zentmyer

In this episode of Uncharted Entrepreneurship, Joe Zentmyer shares his journey as a serial entrepreneur, discussing his latest venture in the aquarium business and the strategies he employs for growth. He emphasizes the importance of systems, recurring revenue, and hiring passionate employees while balancing the risks associated with business expansion. Joe also provides insights into motivating staff and the significance of having a strong online presence in today's retail environment. Takeaway...

Mar 31, 202519 minEp. 67

The Power of EOS Implementers with Michael Grand

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Michael Grand, a seasoned EOS implementer, who shares insights into the Entrepreneurial Operating System (EOS). They discuss the importance of having an EOS implementer, the structure and benefits of Level 10 meetings, and the significance of accountability within teams. Michael emphasizes the value of quarterly and annual meetings, the role of EOS One software, and his upcoming project aimed at enhancing employee resilienc...

Mar 24, 202528 minEp. 66

The Journey of Breezy Billing with Paul Jonas

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Paul Jonas, CEO of Breezy Billing and Phoenix Credentialing. They discuss the evolution of Breezy Billing, the impact of the EO Accelerator program on Paul's business journey, and the importance of networking and accountability in entrepreneurship. Paul shares insights on the non-solicitation policy in EO, which fosters a supportive environment for business discussions. He also introduces his upcoming podcast, 'The Right Ta...

Mar 17, 202515 minEp. 65

From Baseball to Business: Building a 40-Employee Pest Control Empire with Matthew Eickman

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Matthew Eickman, CEO of Abercadabra Pest and Wildlife Control. Matthew shares insights into his journey of taking over the family business, the importance of balancing work and family life, and his involvement with the Entrepreneurs Organization (EO). He discusses the significance of personal development, networking, and the frameworks that have helped him grow his business. Matthew emphasizes the value of community and lea...

Mar 10, 202524 minEp. 64

Mastering Cash Flow Strategies for Scaling Businesses with David Miller

In this episode of Uncharted Entrepreneurship, David Miller shares his journey from scaling businesses in the financial and cannabis industries to advising and coaching other entrepreneurs. He emphasizes the importance of cash flow management, strategic planning, and the role of organizations like EO and Accelerator in fostering business growth. David provides actionable insights on improving cash flow, the significance of cash reserves, and the necessity of taking small, incremental steps in bu...

Mar 04, 202524 minEp. 63

Revolutionizing Homeownership: Transparency, Tech, and Transformation with Katie Shahan

In this episode of Uncharted Entrepreneur, host Brent Peterson speaks with Katie Shahan, CEO of Yarlow, a free home ownership app designed to enhance transparency and ease in the home buying and selling process. Katie shares her personal journey into entrepreneurship, the mission behind Yarlow, and how the app aims to disrupt the traditional home ownership market by providing essential maintenance information and creating a user-friendly experience for both buyers and sellers. The conversation a...

Feb 25, 202525 minEp. 62

Transforming Physician Success with Justin Nabity

In this episode, Justin Nabity, founder and president of Physicians Thrive, shares his entrepreneurial journey, discussing the growth and eventual sale of his consulting business for doctors. He emphasizes the importance of mentorship, particularly through the Entrepreneurs Organization (EO), and the strategies that led to his success, including innovative marketing and advocacy for physicians. Justin also highlights his future ventures, including a new advocacy group aimed at empowering physici...

Feb 17, 202530 minEp. 61

Mastering the Art of Daily Podcasting: A Conversation with Gary Arndt

In this episode of Uncharted Entrepreneurship, host Brent Peterson interviews Gary Arndt, the creator of the Everything Everywhere Daily podcast. Gary shares insights into his daily podcasting routine, his entrepreneurial journey, and the challenges he faced transitioning from travel photography to podcasting during the pandemic. He discusses his research process, the variety of topics he covers, and the surprising insights he has gained through his historical explorations. The conversation high...

Feb 11, 202521 minEp. 60

Unlocking Sales Success with Doug C. Brown

In this episode of Uncharted Entrepreneurship, Doug C. Brown, founder and CEO of CEO Sales Strategies, shares his extensive experience in sales and sales coaching. He discusses the importance of understanding sales metrics, the role of cold calling, and the nuances of building an effective sales team. Doug emphasizes the need for patience in hiring salespeople and the significance of follow-up in the sales process. He also introduces his new SaaS product, Vibitno, designed to enhance follow-up s...

Feb 04, 202531 minEp. 59

Forgiveness Saved My Life with Candice Mama

In this engaging conversation, Candice Mamas shares her journey from South Africa to becoming a keynote speaker at the EO Rally in Minnesota. She discusses the importance of emotional governance, mentorship, overcoming imposter syndrome, and finding one's unique voice in entrepreneurship. Candice emphasizes the significance of personal branding and the value of cultural experiences in networking. The conversation concludes with key takeaways from the rally, highlighting the importance of self-wo...

Jan 27, 202518 minEp. 58

The Entrepreneurs Rally with Johnny Cupcakes

In this conversation, Brent Peterson and Johnny Cupcakes discuss the importance of networking, community, and creativity in entrepreneurship. They share insights from the EO Rally, emphasizing how valuable connections and conversations can lead to personal and professional growth. Johnny Cupcakes shares his unique approach to branding and customer engagement, highlighting the significance of creativity and innovation in building a loyal customer base. The discussion also touches on the supportiv...

Jan 20, 202515 minEp. 57

Mastering Cold Emailing for Business Success with Naufal Nugroho

In this conversation, Brent Peterson interviews Nafal Nogroho, who shares his extensive experience in sales and cold emailing. Nafal discusses the importance of having a solid infrastructure, building targeted lists, and crafting effective messages to engage prospects. He emphasizes the need for proper domain management to avoid being flagged as spam and offers practical advice for entrepreneurs looking to start their cold emailing journey. The conversation also touches on the use of AI in prosp...

Jan 14, 202524 minEp. 56

Empowering the Next Generation Through Social Media with Justine Sinclair

In this conversation, Justine Sinclair shares her journey from various industries to becoming a social media marketing expert. She emphasizes the importance of personal branding, especially for the younger generation, and discusses the challenges they face in today's economy. Justine highlights the power of social media in transforming lives and building successful brands without the need for significant financial investment. She encourages aspiring entrepreneurs to embrace their creativity and ...

Jan 06, 202525 minEp. 55

The Vending Machine Revolution with Mike Hoffman

In this conversation, Mike Hoffman, known as the 'passive income guy', shares his journey from a human performance coach to a successful entrepreneur in the vending machine industry. He discusses the importance of freedom in his life, the logistics of running vending routes, and how to balance health-conscious choices in vending. Mike provides valuable insights for aspiring entrepreneurs, emphasizing the significance of technology and real-time data in modern vending operations. He also touches ...

Dec 30, 202426 minEp. 54

Navigating the World of Fractional Product Leadership with Nick McEvily

In this episode of Uncharted Entrepreneurship, Nick McEvily discusses the role of fractional product leadership, emphasizing the importance of product management in startups, especially in the SaaS space. He distinguishes between product management and project management, highlighting the responsibilities of product managers in ensuring product-market fit and customer satisfaction. The conversation also covers hiring needs for product managers, the significance of customer discovery, and effecti...

Dec 23, 202434 minEp. 53

Unlocking Entrepreneurial Success with Jackie B. Grice

In this episode of Uncharted Entrepreneurship, Jackie B. Grice shares her journey as an entrepreneur and transformational coach. She emphasizes the importance of mindset over skill in achieving business success and discusses common pitfalls that entrepreneurs face. Jackie provides insights into effective strategies for growth, the significance of self-leadership, and the value of having a clear vision. She also shares success stories from her coaching experience and offers practical advice for a...

Dec 16, 202427 minEp. 52

From Retirement to Purpose with John Anderson

In this episode of the Uncharted Entrepreneur podcast, John Anderson discusses the concept of living your legacy by design and the importance of not retiring but instead engaging in meaningful activities. He shares his journey as an entrepreneur, the evolution of his coaching career, and the significance of building relationships within the entrepreneurial community. John emphasizes the need for rejuvenation and balance in life, advocating for extended breaks to foster creativity and energy. He ...

Dec 09, 202445 minEp. 51

Revolutionizing Training with AI: Insights from Luis Garcia

In this episode of Uncharted Entrepreneurship, Brent Peterson speaks with Luis Garcia, president of PEAT, an AI-powered learning platform. They discuss the challenges of creating effective training programs for growing organizations, the importance of personalized learning and assessment, and how AI can revolutionize the training process. Luis shares insights from his extensive experience in educational technology and highlights unique applications of PEAT in various industries. The conversation...

Dec 02, 202433 minEp. 50

The Future of Writing: AI and Human Collaboration wth Dan Curran

In this episode, Dan Curran, co-founder of Chapters.io, discusses the evolution of writing and publishing in the age of AI. He shares insights on how AI can assist in the writing process, making it more accessible and less stressful for aspiring authors. The conversation explores the challenges of traditional publishing, the democratization of book writing, and the ethical considerations surrounding AI-generated content. Dan emphasizes the importance of human editors in the writing process and t...

Nov 25, 202439 minEp. 49

Hitting Business Home Runs: Leadership Lessons from the Dugout with Trent Clark

In this episode of Uncharted Entrepreneurship, Brent Peterson interviews Trent Clark, CEO of Leadershipity, discussing his new book 'Leading Winning Teams'. They explore the principles of effective leadership, the importance of discipline, accountability, and the application of sports strategies to business. Trent emphasizes the need for clear roles, trust within teams, and the significance of being coachable and adaptable in both sports and entrepreneurship. Takeaways Trent Clark emphasizes the...

Nov 18, 202434 minEp. 48
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