UNBOXED

I’m Jordan Schwarzenberger, Forbes 30 Under 30 entrepreneur and manager of Europe’s biggest creators, The Sidemen. In this show I'm on a journey to learn from entrepreneurs killing it in the modern world. Why? So I can become the best entrepreneur I can be. And I’m sharing everything I learn with you, in real time. I’m super passionate about levelling up, both for myself, and for the next generation of entrepreneurs, to build THE blueprint for true success in 2023 and beyond. So let's get into it, together. An Arcade Media and Listen Production You can find more UNBOXED content on social @unboxedwithjordan. Want to hear your brand in this show? Email: unboxed@listen.co.uk (mailto:unboxed@listen.co.uk)

Last refreshed: July 8th, 2025 at 12:29 PM ⓘ

Follow this podcast in the Metacast mobile app to refresh it and see new episodes.

Follow on

Apple Podcasts

Spotify

RSS

Podcasts are better in Metacast mobile app

Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

7: Brandon Baum on success with YouTube Shorts and collabing with Pixar and Woody and Kleiny

This week on UNBOXED, YouTuber and Filmmaker Brandon Baum, who creates magic videos by using special effects and clever editing, joins Jordan to talk about why shorts content is so powerful. Brandon has built a significant following through short form content and is here to share his insight into how he did so, and what he plans to do with his platform next. From his work with Woody and Kleiny to his recent collab with Pixar, Brandon shares insights into how these experiences shaped him into the...

Jan 11, 2023•39 min•Ep. 7

6: Jono Yates on how Felix Baumgartner changed his life, creating viral memes and how he made OnlyScrans lucrative

This week on Unboxed, Jordan sits down with Jono Yates, founder of food pages OnlyScrans and TravelScrans, and meme accounts Made In Poor Taste, Simply Pints, and Stray Offside. Jono started his career at LadBible where he picked up a sense for viral content with a light-hearted centre. He developed an instinct for spotting trends early and picking up on moments in the zeitgeist to create content that translates to a large audience and shares how that has influenced his journey. Topics discussed...

Dec 21, 2022•20 min•Ep. 6

5: Ryan Pessoa, success as a pro FIFA player, signing to Man City & insights on how Pep Guardiola runs the club

This week, as we approach the World Cup finals, Jordan speaks to Manchester City pro-FIFA player Ryan Pessoa on UNBOXED. From being signed to the club in 2019, to working with some of the biggest brands in the esports space (Red Bull and Hashtag United), Ryan’s had an illustrious pro-FIFA career at the age of just 24. However, Ryan reveals how it almost didn’t happen: after thinking he didn't qualify for the pro-tournament and that his official invite was spam, it took a leap of faith to change ...

Dec 14, 2022•25 min•Ep. 5

4: Max Fosh on managing creator burnout, starting stand up and 282% channel growth in a year

This week on Unboxed, Jordan sits down with YouTuber and stand up comedian, Max Fosh - the creator behind videos like “I Spent 24 Hours With A Literal Elephant In The Room” to “I Served RoadKill To Food Critics Without Telling Them”. With an impressive 1M subscriber growth in the last year, Max details the checklist he implements in each video to give his videos the best success. From the ‘bored button’ he’s factored into his review process to using voiceover and classical music to punctuate his...

Dec 07, 2022•32 min•Ep. 4

3: Ellie Middleton on LinkedIn stardom, living with ADHD and Autism, and why her Neurodiversity is a superpower

Powerful voice in the neurodiversity space and ADHD and Autism advocate, Ellie Middleton, joins Jordan to talk about how one viral LinkedIn post launched her into building her 169k audience on that channel, and her own community platform (un)masked. Ellie is clear that her diagnoses of ADHD and Autism helped unlock this next part of her career as a creator, and gave her “cheat codes” to create bold and successful content. It also helped build her purpose, and a centre-point for her work. As an e...

Nov 30, 2022•26 min•Ep. 3

2: Joe and George on TikTok fame, THAT Jack Wills Ibiza trip and launching ‘Not My Bagg’

Hilariously infectious brother-duo Joe and George Baggs join Jordan to talk about how they have amassed over 125m likes on TikTok and 2.9m followers across their channels. The Gogglebox pair reveal why their videos have repeatedly gone viral, from their ‘Cinema ad video’ that had over 10m views in just 24 hours, to their ‘rating the family’ videos that consistently have very high engagement. After collaborating most recently with Jack Wills on their #tiktokhouseibiza content trip, Joe and George...

Nov 23, 2022•38 min•Ep. 2

1: Zac Alsop on mastering thumbnails with AI, life after Zac and Jay and the famous ‘sneak ins’

Sneak-in video favourite and YT star, Zac Alsop, joins Jordan to talk about the art of thumbnails and how getting them right jumped him from 50k to 300k subscribers. Jordan and Zac talk through the dos and don’ts of thumbnail art, and Zac reveals his recent revelation: using AI to shape his ideas process. Plus, we dive into some of Zac’s biggest viral videos to hear how he made them: from his Fashion Week sneak-in with Max Fosh to Pet Friendly Ubers with Dangerous Animals. With over 7 years expe...

Nov 23, 2022•34 min•Ep. 1

From Uni drop out to manager of The Sidemen: Jordan’s story

At just 25 he’s already been Creative Strategist at VICE and LADbible, Founder of Gen-Z agency Roundabout, and CCO of global talent agency YMU. Now he manages The Sidemen – the biggest content creators in Europe. Meet Jordan Schwarzenberger, host of UNBOXED. In this extended trailer, hear his story and why he’s so passionate about using his new show to bridge the skills gap in the creator economy. Want more expert advice from Jordan? Subscribe to UNBOXED EXTRA for ad-free listening along with su...

Nov 18, 2022•4 min

Introducing UNBOXED: inside The Creator Economy with Jordan Schwarzenberger

The UK’s leading creators, content strategists, and curators sit down with co-founder of Arcade Media and manager of The Sidemen (130M+ followers), to unbox The Creator Economy and reveal blueprints for success. This is the show which takes you inside the biggest content and viral moments to understand how they came to be and provide an invaluable roadmap: whether it’s how to retain your audience, or how to break that first major brand deal. UNBOXED is the ultimate resource for anyone looking fo...

Nov 16, 2022•1 min

← Prev

For the best experience, listen in Metacast app for iOS or Android