Today we have another episode of Better Done Than Perfect . Listen in as we talk to Connor Joyce, senior user researcher at Microsoft and author of Bridging Intention to Impact. You'll learn why you need to ask if your product is really working, the five success metrics for products, some approaches to collecting behavioral data, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Bridging Intention to Impact Desired Outcome Labs Follow Connor on L...
Feb 28, 2025•39 min•Ep. 364
Is research still a great investment? Our guest today is Alice Lee, Strategy Director at Work & Co. You’ll learn about their shippable user research process, how to ask the right questions about things you don’t know, how they helped GoFundMe with their charity action page, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Work & Co Just Enough Research – a book by Erika Ha...
Feb 07, 2025•36 min•Ep. 363
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Michael Margolis, UX Research Partner at Google Ventures. You'll learn about their bullseye customer sprint, the difference between an ideal customer profile and the bullseye customer, how to apply prototypes, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Learn More Faster – Michael’s book Follow Michael on LinkedIn Thanks for listening! If you found the episo...
Jan 24, 2025•30 min•Ep. 362
Can creativity become your competitive advantage? Our guest today is John Roescher, founder of Raw Materials. You’ll learn about their framework for client projects, how they helped Volta scale and get acquired, why differentiating yourself is a difficult journey, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Raw Materials Start With Why – a book by Simon Sinek Follow J...
Jan 10, 2025•33 min•Ep. 361
Today we have another episode of Better Done Than Perfect . Listen in as we talk to David Pasztor, founder of UX studio and Ranking Raccoon. You'll learn why they built a platform for link collaboration, how to target transactional keywords, how they’re doing SEO for their own product, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes UX studio – David’s company UXfolio , Copyfolio , Archifolio , Ranking Raccoon – their products Ranking Raccoon e...
Dec 20, 2024•27 min•Ep. 360
How do you make your OKRs truly customer-centric? Our guest today is Jeff Gothelf, a coach, trainer, speaker, and author of five books. You’ll learn how to identify and drive results, why cross-functional collaboration is important in determining OKRs, how to get started with OKRs, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Who Does What By How Much – Jeff’s latest b...
Dec 06, 2024•35 min•Ep. 359
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Stephen Steers, sales coach, consultant, and storyteller. You'll learn about why you should sell the outcome, how to choose the right story to tell, how to apply storytelling in your sales calls, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Superpower Storytelling – Stephen’s book PR Strategies for Founders with Sneha Saigal Get Stephen’s resources for podcas...
Nov 22, 2024•39 min•Ep. 358
How do you make truly informed product decisions? Our guest today is Jason Giles, VP of Product Design at UserTesting. You’ll learn how to choose the right research method, how to develop a customer-informed intuition, the elements of a research program, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes UserTesting Connect with Jason on LinkedIn This episode is brought to y...
Nov 08, 2024•39 min•Ep. 357
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Harry Max, speaker, coach, consultant, and author of Managing Priorities. You'll learn about the DEGAP process, the four approaches to prioritization, prioritization processes in large organizations, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Managing Priorities – Harry’s book The Eisenhower Matrix RICE , ICE – scoring models for prioritization Prune the Pr...
Oct 18, 2024•37 min•Ep. 356
What does career growth look like for a designer in an enterprise company? Our guest today is Cliff Seal, UX architect at Salesforce. You’ll learn about the push-and-pull dynamics in decision making, setting the right foundation with your mentor, the complexities of a mature product, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Salesforce Episode 260: Managing the Desi...
Oct 04, 2024•46 min•Ep. 355
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Franciska Dethlefsen, Head of Growth Marketing at Amplitude. You'll learn about their journey from being completely sales-led to launching a self-serve plan, how they approached pricing and packaging, how it all ties with their free plan, what channels they use to provide support, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Amplitude Amplitude Academy Amplit...
Sep 20, 2024•34 min•Ep. 354
How does experience-led branding help big companies create memorable products? Our guest today is Doug Hughmanick, Head of Creative and founder of ANML. You’ll learn how big brands think about user experience, why learning motion skills could be helpful for designers, some practical tips for applying experience-led branding, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes...
Sep 06, 2024•34 min•Ep. 353
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Barbara Galiza, a growth and marketing analytics consultant. You'll learn about the three types of campaign performance metrics, how to manage attribution via multiple data sources, how companies are adapting to the recent focus on data privacy, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Data Discrepancies in Marketing Sources Snowplow , Segment – data plat...
Aug 16, 2024•36 min•Ep. 352
How do you design for real-world experiences? Our guest today is Dave Waddell, co-author of The Experience Book and experience design research and strategist at FreeState. You’ll learn why it’s critical to involve end users, the elements that make for a great experience, their case study about working with airports, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes The Expe...
Aug 02, 2024•42 min•Ep. 351
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Sneha Saigal, co-founder of Geeks & Experts. You'll learn why it’s best to DIY your PR strategy in the early stages, why you should be thoughtful about your pitches, how PR experts tap into a founder’s story, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Geeks & Experts Help a B2B Writer , Source of Sources (formerly HARO) Survey-based Research Projects with B...
Jul 19, 2024•30 min•Ep. 350
How do you design for mature markets like the devtool space? Our guest today is Simon Rohrbach, co-founder and CEO of Plain. You’ll learn about their founder journey, why you shouldn’t strive for hyper-polished websites all the time, why you shouldn’t sacrifice quality when shipping improvements and features, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Plain Mintlify ...
Jul 05, 2024•35 min•Ep. 349
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Carolyn Beaudoin, co-founder of Boxcar Agency. You'll learn about their Hybrid One Reader approach, tips for structuring your homepage and dedicated solution pages, how to use customer call recordings as copywriting material, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Boxcar Agency Copyhackers Proven Ideas for A/B Testing with Sahil Patel JTBD for User Onbo...
Jun 21, 2024•48 min•Ep. 348
How do you make your design system an internal rooted practice? Our guest today is Dan Mall, entrepreneur and author of Design That Scales. You’ll learn how small practices can evolve into a design system, why adoption should tie in to your company’s mission statement, how to declare your strategic plan when establishing a design system, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts...
Jun 07, 2024•41 min•Ep. 347
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Kai Davis, an SEO consultant. You'll learn how often you should update your pages, the two levers for improving your SEO, how to use heat mapping, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Survey-based Research Projects with Becky Lawlor Ahrefs , Semrush – popular SEO tools Screaming Frog Hotjar – a heat mapping tool Follow Kai on Twitter Get Kai's exclusi...
May 17, 2024•41 min•Ep. 346
What design interventions can help improve human connection in your software product? Our guest today is Evelyn Gosnell, behavior scientist and managing director at Irrational Labs. You’ll learn what behavioral design is, the foundational principles of human connection, how AI products are trying to establish trust and connection with their users, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Googl...
May 03, 2024•27 min•Ep. 345
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Arpit Choudhury, founder of Databeats. You'll learn what makes a robust data foundation, how teams can work together to collect data, why less data is better, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Databeats Make (formerly Integromat) — Arpit’s previous place of work Good Data To Growth: The GDG Model Measuring the ROI of Email with Claudiu Murariu Get ...
Apr 19, 2024•40 min•Ep. 344
What should you consider when using map components in your product? Our guest today is Loren Baxter, lead designer for Felt Maps. You’ll learn how to start thinking in terms of maps, how to approach UX interactions and animations, what types of information can be included, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Felt Google My Maps — simple tool for designing maps...
Apr 05, 2024•34 min•Ep. 343
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Dan Balcauski, founder and chief pricing officer at Product Tranquility. You'll learn what department should own the pricing function, how often you should revisit pricing, why you shouldn’t A/B test your pricing, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Product Tranquility Follow Dan on LinkedIn SaaS Scaling Secrets — Dan’s podcast Thanks for listening! ...
Mar 22, 2024•44 min•Ep. 342
Ready to learn tricks of the trade from professional user researchers? Our guest today is Steve Portigal, user research consultant and author of Interviewing Users. You’ll learn how to prepare for a user interview, what your interview guide should contain, behavior cues to look out for, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Interviewing Users — Steve’s book Chec...
Mar 08, 2024•51 min•Ep. 341
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Tim Schumacher, co-founder and CEO of saas.group. You'll learn how they developed their acquisition model, the importance of setting up central teams for operative tasks, why founders need to think about successors, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes saas.group — Tim’s company UI Breakfast Episode 135: Multi-Product Portfolio Model for SaaS with JD ...
Feb 23, 2024•34 min•Ep. 340
What are the three principles of taking and managing notes? Our guest today is Jorge Arango, an information architect, author, and educator. You’ll learn about the evolution of knowledge management tools, how digital note-taking systems have extended our capabilities, why you should choose the right tools for different types of notes, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . ...
Feb 09, 2024•34 min•Ep. 339
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Michael Wilding, a marketing automation architect. You'll learn how QA is done in larger organizations, why creating a base template is important, how to do QA on your workflows, and how to test your emails using different methods. Please head over to the episode page for the detailed recap and key takeaways. Show notes DEPT ® — Michael’s place of work Litmus , Email on Acid — template testing tools Postman Follo...
Jan 26, 2024•26 min•Ep. 338
What does successful product management look like for a bigger team? Our guest today is Benjamin Humphrey, co-founder and CEO of Dovetail. You’ll learn why designers hold more product management power at Dovetail, how product knowledge is shared across their team, why product marketing is important, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes Dovetail Follow Benjamin ...
Jan 12, 2024•47 min•Ep. 337
Today we have another episode of Better Done Than Perfect . Listen in as we talk to Sahil Patel, CEO of Spiralyze. You'll learn why you should get inspiration from the tests run by other companies, how early you should invest in A/B testing, where to use disruptions in your website design, and more. Please head over to the episode page for the detailed recap and key takeaways. Show notes Spiralyze Connect with Sahil on LinkedIn Thanks for listening! If you found the episode useful, please spread...
Dec 22, 2023•31 min•Ep. 336
How can designers gain domain knowledge while working on a highly technical product? Our guest today is Ridhima Gupta, lead product designer at Databricks. You’ll learn how to work with deeply technical stakeholders, why it’s okay to admit when you don’t understand something, their product development process at Databricks, and more. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes , Stitcher , or Google Podcasts . Show Notes ...
Dec 08, 2023•39 min•Ep. 335
