Turning Profit - podcast cover

Turning Profit

Pete and Heather Reeseredcircle.com

Welcome to Turning Profit — a podcast for people who love real estate! To learn more, visit turningprofit.com. Hi there! We're Pete and Heather Reese, and on this podcast, you’ll learn the business models and skills that professional real estate investors use to make money and build wealth. We leave no stone unturned as we share details about our own deals and experiences. Our interviews feature some of the smartest people in the industry so you can learn and grow your own real estate investment business. Be sure to give us a follow, so you never miss an episode!

Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

Here’s How to Find the Right Property for Your Land Investing Business [Remix]

In this episode of the Turning Profit Podcast, we dive into the critical steps involved in the due diligence process of land investing. We discuss everything from on-site inspections, broker opinions, title reports, to comprehensive due diligence reports. We also cover related topics like auctions and handling difficult property circumstances. If you’re looking for a wealth of information in real estate or land investing, this episode is for you. Key Takeaways: Introduction to Real Estate Due Di...

Jul 10, 20251 hr 5 min

How to Evaluate Land to Buy Like a Pro - A Complete Guide (+ A Quick Q&A!) [Remix]

In this episode of the Turning Profit Podcast, we discuss various aspects of evaluating land for purchase. We provide insights into essential criteria such as access, wetlands, FEMA flood zones, topography, landscape, and neighboring properties. We also address the importance of creating a checklist for land evaluation to remove emotion from the decision-making process. Additionally, we answer community questions about mailing strategies and buying on-market properties, and discuss current trend...

Jun 19, 202556 min

How Our Kids Turned $8,000 into $80,000 in One Year with Land Investing

In this episode of the Turning Profit Podcast, we welcome special guests Maddie and Ashley, our daughters, to discuss their journey in land investing. We cover their initial investments, the step-by-step process they followed, and the learning experiences they encountered. Maddie and Ashley share the insights they learned about evaluating properties, negotiating deals, and building their business from scratch. We break down their first six property deals, highlighting both the successes and chal...

Jun 05, 20251 hr 6 min

How We Built Our Land Flipping Business

In this episode of the Turning Profit podcast, we discuss everything you need to know about our land investing business. Many of you have asked us questions about it, so we’ll be covering all the basics and giving you the answers you’ve been asking for. What is it? How does it work? And how can you start doing it? We answer all these questions (and more!) in this episode, so tune in now to learn how to get started. Key Takeaways: Introduction (00:00) Let’s go back to the beginning (01:01) A quic...

May 15, 202547 min

Land Buying 101: Our Script for Asking Sellers Questions

In this rerun episode of the Turning Profit podcast, Heather and I share the scripts we use to ask sellers questions before buying land. Separating the bad deals from the good deals and the good deals from the truly great ones takes a lot of work and a lot of questions. Lucky for you, we’re here to share our knowledge! We cover everything from something as simple as "What can you tell me about the land?" to more important questions like "Is there any money owed on this property?" Tune in now to ...

May 01, 202559 min

7 Hidden Opportunities in Land Investing

In this week’s episode of the Turning Profit podcast, Heather and I discuss hidden opportunities within the land investing space. We cover unique investment niches such as easement properties, landlocked properties, and flood zone properties, emphasizing creative problem-solving and strategic marketing. If you want to learn more about maximizing value in the land investment market, this episode is for you. Key Takeaways: Introduction (00:00) Hidden Opportunities in Land Investing (00:35) Easemen...

Apr 24, 202531 min

How Will Tariffs Affect Land Investing?

In this week's episode of the Turning Profit podcast, Maddie and I discuss the implications of tariffs on the land investing market. We explore how tariffs and the potential retaliatory measures can influence construction costs, agricultural land values, and overall consumer confidence. Our conversation covers various aspects such as higher construction costs, inflationary pressures, and the potential for increased value in industrial land. We wrap up by emphasizing the importance of staying inf...

Apr 10, 202528 min

Updates On Our New Solar Business

In this week’s episode of the Turning Profit podcast, Maddie and I discuss our new business venture, Sunland America, an early-stage solar farm development company. We explore the steps we're taking to build the company, focusing on community-scale solar farms, and discuss the key aspects and challenges of the solar development industry. We also highlight our unique approach, including leveraging our expertise in land acquisition and the importance of a robust project pipeline. If you want to le...

Apr 03, 202538 min

25 Years of Real Estate Mishaps and Mistakes

In this week’s episode of the Turning Profit podcast, Heather and I discuss our 25-year journey in real estate investment, sharing some of our stories of success, crazy mishaps, and valuable lessons learned along the way. We delve into specific experiences such as navigating the Great Recession, dealing with hostile neighbors, and managing a motel venture gone awry. We also reflect on challenging moments like dealing with abandoned goats, hurricane damage, and bank foreclosures, emphasizing the ...

Mar 27, 202549 min

5 Business Ideas for Vacant Land

In this week’s episode of the Turning Profit podcast, Heather and I explore various creative business concepts that can transform vacant pieces of land into profitable ventures. We discuss five unconventional business ideas, while also delving into practical steps such as zoning, site preparation, marketing strategies, and the importance of understanding business numbers to ensure profitability. Additionally, we share how we’re applying these principles to our new business venture. If you want t...

Mar 20, 202546 min

Land Investing vs. Rentals? The Truth Nobody Talks About

In this week’s episode of the Turning Profit podcast, Heather and I discuss strategies for achieving exponential growth, particularly through the key concepts from Dan Sullivan's book “10x is Better than 2x.” We explore various points from the book and how adopting a 10x mindset can lead to radical business innovation. We also cover the surprising benefits of gene-edited bananas, the merits of bootstrapping versus taking on investors, the impacts of daylight saving time, and a detailed debate ab...

Mar 13, 202546 min

How to get rich - 8 steps

In this week’s episode, Heather and I dive deep into Felix Dennis’ book “How to Get Rich.” We discuss eight key concepts detailed in the book, which include analyzing the need for wealth, focusing on great execution, eliminating negative influences, and maintaining ownership. We also share some updates on our solar development venture and current strategies for enhancing our land investment business. If you're interested in wealth-building principles and business growth strategies, you don’t wan...

Mar 06, 202554 min

What is Community Solar?

In this week’s episode of the Turning Profit podcast, Heather and I discuss resistance to technology, drawing parallels between historical Luddites and modern attitudes toward AI. We delve into the origins of the Luddite movement, its implications for today's technology resistance, and the opportunities presented by embracing advancements like AI. We also talk about personal habits for success and business strategies for growth that we’re using ourselves to advance our ongoing and new projects. ...

Feb 27, 202552 min

The Crazy Story of a $73 Million Dollar Land Flip in Minnesota

In this week’s episode of the Turning Profit podcast, Heather and I discuss various strategies and stories that can impact your journey toward success. Starting with a story about a significant land deal involving Amazon, we use it as an example of the possible opportunities to explore in the land development space. We also touch on how practical applications of fitness principles and AI insights can enhance your productivity as an investor and business operator right now. If you want to learn m...

Feb 20, 202550 min

We Quit Buying Infill Lots (And You Should Too)

In this week’s episode of the Turning Profit Podcast, we delve into the complexities of infill lots, why we’ve decided to stop buying them, and why you should too. Over the past year, infill lots have proven to be more complicated and riskier compared to rural properties, leading to losses and extended holding periods. We explore the various issues encountered with infill lots, such as wetlands, shared driveways, and endangered species, and discuss alternative investment strategies. If you want ...

Feb 13, 202529 min

Strategies for Tax Mitigation and Real Estate Success with Mathew Owens

In this episode of the Turning Profit Podcast, we dive into advanced real estate investment and tax strategies with Mathew Owens, CPA and seasoned real estate investor. Mathew shares his journey from leaving his CPA firm to flipping over 1,000 houses, the lessons learned from the 2008 financial crash, and the importance of setting up the right legal and tax structures. He also discusses his diversified investment approach, which includes multi-family properties, mobile home parks, and lending. T...

Feb 06, 202544 min

Reverse Engineering Your Real Estate Goals for 2025

In this week’s episode of the Turning Profit podcast, Maddie and I discuss the importance of setting actionable steps to achieve your real estate investing goals for 2025 through reverse engineering. We delve into how to define your vision, set specific goals, and break them down into manageable milestones. We also cover the importance of tracking progress, maintaining accountability, and adjusting strategies when needed. If you want to learn more about achieving your 2025 real estate goals, thi...

Jan 23, 202526 min

How To Double Your Real Estate Investing Business in 2025

In this week’s episode of the Turning Profit podcast, Maddie and I discuss strategies for doubling your real estate investing business by 2025. We cover the importance of focus, lead generation techniques, and the benefits of automation and AI in streamlining processes. Our conversation includes practical tips for improving key business metrics such as revenue, gross profit, and number of deals. If you want to learn more about scaling your real estate business in 2025, this episode is for you. K...

Jan 16, 202528 min

Land Splitting 101: How to Turn Vacant Lots Into a Fortune - In Just 6 Steps {REPLAY}

In this rerun episode, Heather and I bring you one of our most popular episodes – the ultimate guide to land splitting —a topic that continues to generate a ton of interest from the Land Conquest Community. This is a strategy that anyone—even beginners—can use to unlock huge value from land. We break down the process of taking large parcels, splitting them into smaller, more manageable lots, and selling those for a nice profit. Don’t worry; it’s not as complicated as it sounds. We’ll talk about ...

Jan 07, 202550 min

Top 10 Real Estate Investment Predictions for 2025

Wondering where the real estate market is headed in 2025? We’ve got you covered with the trends that we think will shape the land investing space. I’m joined by my oldest daughter, Maddie. She’s an integral part of our land investing business and knows her stuff. Together, we’re predicting the real estate market in 2025. We talk about the increasing demand for affordable housing, the rising appeal of rural markets (a sweet spot for land investors), and the massive potential of renewable energy d...

Dec 31, 202423 min

How to Price Land Like a Pro w/ Andrew Walters (+ 2025 Land Market Outlook)

Pricing land can make or break your deal. Land investors who have been in the industry for a while understand this clearly. Money is made when buying, not when selling. How do we get it right most of the time? My guest today taught me a lot about what I know about pricing land, and he’s here to share his knowledge. Andrew Walters is the land broker extraordinaire who’s helped me sell over 100 properties. He taught me a lot about what I know about pricing land, and he’s here to share his knowledg...

Dec 24, 202450 min

These AI Tools Will Make You a More Profitable Land Investor

Real estate investing is tough. It demands long hours, meticulous research, and a constant hustle. Investors need every edge they can get. But what if you could automate many of those time-consuming tasks? In this episode, Heather and I dive into one of my favorite topics: using AI as a real estate investor. AI could handle your tedious tasks, analyze your data, and even find your next deal. It’s not the future; it’s happening now. But you have to know how to use it right and the best tools to u...

Dec 17, 202449 min

The Proven Land Investing System That Will Work In 2025 {REPLAY}

If you've ever wondered what it takes to make money flipping land, you're in for a treat. In this rerun episode, Heather and I are revisiting one of our most popular episodes, where we break down our proven land flipping strategies. For those of you new to the show, we’ve spent years perfecting our real estate strategies, focusing primarily on land flipping. From buying and selling land to sharing our income reports, we’ve been open with our journey—and now we’re sharing it all with you again in...

Dec 10, 202453 min

8 Powerful Land Speculation Techniques That Could Change Your Future

As land investors, we normally want to buy land and flip it as quickly as possible for profit. We don’t want to have land staying long in our inventory. But there’s the other side of land investing that involves holding land for a longer period of time. It could be the missing piece in your investment strategy. Land speculation has the potential to knock it out of the park. If you play your cards right, you can turn an overlooked piece of property into a major win. In this episode, Heather and I...

Dec 03, 202441 min

7 Steps to Find the Perfect Land for a Solar Farm

As a land investor, you’ve probably driven past a sprawling field of solar panels and thought, “Why not me?” Solar farms are transforming unused land into a sustainable and highly profitable energy source—and the best part? You can get involved. In this 100th episode of the Turning Profit Podcast, Heather and I break down everything you need to know about solar farm development. From finding the perfect land to understanding the economics of clean energy, we share all the information you need to...

Nov 26, 202433 min

How to Build a Powerful Acquisition Machine for Your Land Investing Business

Many real estate investors struggle with acquiring properties, often feeling overwhelmed by the sheer volume of leads they need to generate. But the secret to transforming your business lies in building a powerful acquisition machine. In this week's episode, Heather and I are revealing how to do exactly this. We have built an acquisition machine that keeps our land investing business humming—and we’re sharing all the steps you need to follow. We break down everything from getting a steady stream...

Nov 12, 202447 min

9 Ways to Do Big Land Deals

Want to maximize profits from your land investing without doubling your workload? Imagine putting in the same effort you already do but getting bigger returns on your land deals. Sounds good, right? In this episode, Heather and I are talking about scaling your investment with strategies that transform small efforts into big gains. From minor subdivisions that can double your per-acre value to build-to-rent communities that pay for years, we uncover ways to scale up from small to larger deals, wh...

Nov 05, 202446 min

Why Partnering Makes Land Investing Easier and Profitable

In today’s episode, I welcome Brooke Bergmann, an emerging land investor who combines her full-time career as a clinical pharmacist with her passion for land investing. Brooke walks us through her motivation for starting her investment journey during the COVID-19 lockdown and how she incorporated her family’s diverse skill sets to streamline their business. We also discuss Brooke’s profitable multi-lot land deal through the “Partner with Pete” program, which offers investors a rare chance to par...

Oct 29, 202427 min

How to Start Land Investing With ZERO Money or Credit

We have a question for you: Have you ever heard of creative financing? In this episode, Heather and I sit down with creative financing expert Pace Morby, who shares his secrets for building a real estate empire using other people's money. Morby explains how to use strategies like seller financing and subject-to-play deals to acquire properties without the need for cash or credit. With a background as a contractor, Morby transitioned into real estate after realizing the potential of creative fina...

Oct 22, 20241 hr 21 min

Find the Best Land Deals Faster with This Tool

You’ve been scouring Zillow and Realtor for hours, trying to find the perfect piece of land for your next investment. But no matter how hard you try, the data feels scattered, and decision-making is slow. This is a familiar experience for many land investors. That’s exactly what Tim Jemison experienced as a land investor – until he created an ingenious tool to make land investing simpler, faster, and more profitable. In this week’s episode, Tim shares how his app consolidates data from multiple ...

Oct 15, 202430 min
For the best experience, listen in Metacast app for iOS or Android