Tropical MBA: Entrepreneurship & Founder Lifestyle - podcast cover

Tropical MBA: Entrepreneurship & Founder Lifestyle

Dan Andrews; Ian Schoenwww.tropicalmba.com
With 10M+ downloads and thousands of listener meetups worldwide, the TMBA Podcast is the hub for 7 & 8-figure founders who’ve built life-changing businesses while attaining personal freedom. New episodes every Thursday morning.
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Episodes

#786 Jay Clouse - Mastering Top-of-Funnel Growth in 2025

Dan welcomes back Jay Clouse, founder of Creator Science, for his third appearance on the podcast. Jay has grown Creator Science into a thriving media company, including a YouTube channel with over 100,000 subscribers. In this episode, they discuss recurring vs. one-time products, effective marketing funnels, channel viability, and the difference between discovery and nurture content. Jay’s transparent approach to building his business is truly inspiring. Catch the second part of this conversati...

Dec 19, 202451 min

#785 Scaling to 8-Figures with Ruthless Focus and Unconventional Principles

Dan talks to Matthew Newton, CEO of Leatherback Travel, about his radically unconventional approach to scaling an 8-figure business. They dive into why it’s crucial to ruthlessly select your opportunities, along with key lessons learned—including when to pivot, balancing flexibility with structure, and ensuring that running a business is always engaging and fun. Lean into some of these insights as you work on your goals for 2025. Want to get in the company of other entrepreneurs to help you kick...

Dec 12, 202438 min

#784 “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue”

If you’re sleeping on LinkedIn, let this episode be your wake up call. Dan sits down with Dr. Alex Barker, a pharmacist-turned-entrepreneur who 10X’d his business using LinkedIn. A real LinkedIn success story, proving how this often-overlooked platform can be a game-changer for B2B businesses. If you’ve ever doubted LinkedIn’s potential, this conversation might just change your mind. Become a TMBA Insider and join thousands of entrepreneurs who’ve started, grown, and exited their businesses for ...

Dec 05, 202442 min

#783 “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp

Dan and Ian traveled to Barcelona with 12 other CEOs and founders to spend the week with Scaling Up author Verne Harnish. These are the 8 biggest takeaways from the week that you can apply to your own business. Chapters: (00:00:21) Introduction (00:00:34) Insights from the Barcelona CEO Boot Camp (00:07:52) The Job to Be Done Framework (00:12:04) Using the Q4 Method for Customer Insights (00:14:08) Finding a 10X Cost Advantage (00:16:51) The Importance of Understanding Your Solution (00:17:27) T...

Nov 28, 202440 min

#782 Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence

Does your business feel stuck in 'idea mode,' constantly jumping from project to project? If you’re ready to get on track and build a more focused, scalable strategy for 2025, this episode is for you. Dan breaks down his proven 4-step framework for driving your next $1 million in revenue. These actionable steps can be implemented in just a few days, with results you’ll notice almost immediately. Want to get in the company of other entrepreneurs to help you kickstart your 2025 goals? Submit your ...

Nov 21, 202418 min

#781 “Build It Like You’re Gonna Sell It”

Dan revives his Re-Readables series with a discussion inspired by Frank Slootman's business book Amp It Up. He delves into the book's core arguments, such as the idea that execution trumps strategy, faster execution can drive better decision-making and growth, and the importance of building for investability. Plus, how exactly to improve your execution and boost your business’s performance. Amp It Up (https://www.amazon.com/Amp-Unlocking-Hypergrowth-Expectations-Intensity/dp/1119836115/ref=asc_d...

Nov 14, 202420 min

#780 How do you grow from 7 to 8 figures?

Dan & Ian talk to Lucas Peters, founder of Journey Beyond Travel (https://www.journeybeyondtravel.com/), about his plans to get to $10M in 5 years. They break down the business and shift thinking from a project-oriented mindset to an approach rooted in financial analysis: What are your gross margins? What does it take to aquire a customer? What is your rebuy rate and LTV? They consider the highest leverage paths to growth. Want to get in the company of other entrepreneurs to help you kicksta...

Nov 07, 202441 min

#779 The 3 hats of bootstrapping + Insights from DCBKK 2024

Dan and Ian discuss the importance of three key executive roles—CEO, COO, and CFO—within bootstrapped businesses, emphasizing the need for founders to embrace responsibilities beyond visionary tasks. They share insights from this year’s DCBKK and a sneak peek into the upcoming DC Black event in New York. (00:00:22) Welcome and Introduction (00:01:03) The Three Hats of Bootstrapping (00:09:51) Trends from DCBKK Event (00:12:34) The Importance of Financial Planning (00:19:30) LinkedIn as a Top Fun...

Oct 31, 202429 min

#778 - Agencies vs. Products + What Happened in the Amazon Aggregator Space?

This week’s episode is for the business finance and idea nerds. We’re joined this week in a business breakdown session with Alexej Pikovsky of Alphawellbrands.com. Alexej raised 4MIL to build a CBD marketplace. They were forced to pivot and have currently acquired an Amazon FBA brand and started up a success agency in the process, the combined revenue of both is on track to be over 4MIL this year. We’ll dig into the Peter Paul problem– how to choose where to focus your energy when you have multi...

Oct 24, 202453 min

#777 Create and Communicate an Offer (That Doesn’t Suck) in 30 Minutes

Selling your product or service requires using words to convey what you offer. But words alone don’t convert on-the-fence prospects into paying customers. Great conversion copy is a mix of persuasion, UX, and decision-making psychology. Sound hard? We promise it isn’t. Chris, the founder of Conversion Alchemy (https://christophersilvestri.com/), takes us for a deep dive into all things copywriting and how the power of your messaging can impact your business growth, for better or worse. Plus, he ...

Oct 17, 202436 min

#776 The 4 Most Eye-Opening Lessons I’ve Learned From My Coaching Clients

Dan and Ian talk to 100s of listeners a year via 1:1 coaching. In this episode they distill those calls into 4 breakthrough ideas that can change your quarter for the better. Newsletter subscribers will get our GPS (Goals/Plans/Systems) worksheet. Sign up for the newsletter. (https://tropicalmba.com/subscribe) Takeaways ● Be sure you pack enough underwear for your next trip abroad. ● Getting aligned on goals is easy, but aligning on plans is hard. ● Hiring should be based on unique business need...

Oct 10, 202430 min

#775 A Business Idea That Might Actually Work

Dan considers why many of us are resistant to a certain type of business idea even when it’s been proved time and time again. He’ll also explore that often what stands between your business and positive change is some structured thinking. Lastly, we’ll hear from a listener who’s working to take his lifestyle brand to $1M and what his plans are to get there. Featured in this episode: Founder Robby McClung of the McClumsy (https://mcclumsy.com/?srsltid=AfmBOoovUif485xIc7NQ559s51c7sWaSSF_z4jDBNR4eG...

Oct 03, 202452 min

#774 “You’re Gonna Mess It Up The Way Everybody Messes It Up”

Dan paid big money for a business coach who only gave him one piece of advice. Listen to the episode to find out what it was and if it worked. Connect with us: Dan: @TropicalMBA (https://twitter.com/TropicalMBA) or dan@tropicalmba.com Ian: @AnythingIa (https://twitter.com/AnythingIan)n or ian@tropicalmba.com Chapters (00:00:22) The Perfect Storm for Entrepreneurs (00:03:41) Introducing the System (00:05:37) Implementing the System in Your Business (00:06:50) Defining Roles and Outcomes (00:09:51...

Sep 26, 202419 min

#773 6 Keys to a Successful Bootstrapped Business

Dan & Ian get real about what it takes to create and maintain a successful business. They’ll walk you through their Goals/Plans/Systems (GPS) worksheet that’s specifically designed to help you plan for business growth. They use it with their coaching clients on a weekly basis. Newsletter subscribers can download and complete their very own GPS worksheet. Through completing this worksheet, you will: Discover key insights about the state of your business that you probably didn’t realize before...

Sep 19, 202436 min

#772 “When is my LTV good enough?” + Founder Mode for Bootstrappers

“Manager mode is so tempting…” Dan & Ian discuss Paul Graham’s most recent essay titled “Founder Mode”, and how lifestyle bootsrappers can harness the power of founder mode to grow their businesses. They’ll also address a question they get asked all the time: “But when is my LTV good enough?” How to figure out your LTV to CAC ratio and more in this week’s episode. Subscribe to the newsletter to access Dan & Ian’s business resources used with their coaching clients. Subscribe to the TMBA ...

Sep 12, 202429 min

#770 You Don’t Have an Operations Problem. You Have a Sales & Marketing Problem.

Many founders think they have an operations problem - delivery, trust, staffing, leadership. But Dan thinks you might actually have a sales & marketing problem. Dan & Ian also talk about becoming better leaders and how to fight against the erge to control your team. Last but not least, Dan shares the invaluable relationship advice he learned from President Barack Obama and reflects on the benefits of owning a lifestyle business when it comes to parenting. Want to work through your curren...

Sep 05, 202427 min

#770 $30K a Month on Upwork in Less Than 2 Years

This founder started an Upwork agency less than 2 years ago and is making $30K a month… JUST on Upwork alone. We talk about how to take it to $80K a month and beyond in the next year. In this week’s newsletter, we include our ICP exercise. Your next breakthrough in under 30 minutes. TMBA email subscribers can also apply to get business coaching from Dan & Ian live on the pod (it’s free). Subscribe to the TMBA newsletter. (https://tropicalmba.com/subscribe) Today’s guest is Phil Kuehnen, foun...

Aug 29, 202428 min

#769 - $100K MRR in 12 Months… Can They Do It?

These co-founders want to more than triple their revenue in the next 12 months. Despite stagnation the past few years, they believe they can get there. Dan & Ian dissect their plans to achieve this goal and offer some counterintuitive advice. They cover repackaging a product for a higher cost, focusing on your premium customers, and how to lead a sales call. In this week’s newsletter, we include our favorite resources for getting started with sales calls. TMBA email subscribers can also appl...

Aug 22, 202447 min

#768 “Lifestyle Business” vs “Real Business”

Go from being trapped in the job you’ve built for yourself to building a wealth-generating machine. Dan & Ian challenge service businesses to determine their LTV to CAC ratio so they can improve their cashflow and run a “real” business that gives them the lifestyle they want. Calculating the LTV to CAC ratio may sound hard (and boring), but it’s no harder than solving all those other things you’re struggling with in your business. Also, Dan’s hot take on the digital nomad ratio and being “re...

Aug 15, 202438 min

#767 “1,000 Customers from One Channel”

Dan & Ian talk to a listener who’s running a SaaS business that within one year got to $8K MRR. The business is full of potential and opportunities, but the risks involved with having all of your customers come from one channel looms heavily in the background. They discuss topics like how to build relationships with customers, increase average cart value, how to grow your business when you’re not a sales and marketing expert, and more. Dan & Ian brainstorm ideas about how this founder ca...

Aug 08, 202449 min

#766 “I’m Scared to Raise the Price”

Dan & Ian talk to a listener who’s running a $1M D2C e-commerce business about the challenges and opportunities he faces as he plans for future growth and a potential exit down the road. They discuss topics like decreasing customer acquisition costs, increasing profit margins, the absolutely essential role of a CFO, and not letting your passion for the product get in the way of your growth. At the end of the call, Dan & Ian will recommend key next steps this founder should take in order ...

Aug 01, 202437 min

#765 Only 3 Ways to Grow…What Would Plato Do

Tackling one of the biggest problems entrepreneurs struggle with: separating their business from their own narrative and looking at it with fresh eyes. This episode will uncover the simple but hard truths to every business and reveal the three (and only three) ways to grow any business. We talk about customer acquisition, order value, retention, risk-free offers, and more. TMBA email subscribers will get access to the platonic business calculator discussed on today’s show. Subscribe to the TMBA ...

Jul 25, 202435 min

#764 The 5 Approaches for Getting Rich + Budgeting for Wealth

We speak to hundreds of entrepreneurs every year through one-on-one coaching and live events. Many of those entrepreneurs have gone on to become very wealthy, and throughout our conversations with those people, we have found some common threads to the ways that wealthy people behave. This was one of our most popular episodes of 2019 so we’re bringing it back with updated thoughts. This week, newsletter subscribers will get Dan’s personal monthly budget template. Sign up for our newsletter to rec...

Jul 18, 202442 min

#763 10 ideas for businesses seeking $1 Mil in Revenue

In this week's conversation, Dan and Ian discuss 10 ideas that provide valuable insights and strategies for entrepreneurs looking to grow their revenue to $1 Million and beyond. From years of experience and countless coaching calls, Dan and Ian cover topics such as finding a product with a tailwind, getting out of delivery, hiring a key badass, understanding your business model, optimizing your marketing funnel, and much more… These strategies can provide a roadmap for entrepreneurs to focus on ...

Jul 11, 202446 min

#762 Winning and Losing Millions with Nathaniel Eliason

This week’s conversation revolves around the book 'Crypto Confidential' and explores author Nathaniel Eliason’s experience during the crypto mania. From the moment he decided to go all-in on crypto and the impact it had on their personal life, Nathaniel delves into the mechanics of farming and the process of launching decentralized exchanges. Enjoy insights deep insights from the crypto world including off-ramping, the risks and challenges of early wallets, the mindset of crypto whales, the expe...

Jul 04, 20241 hr 3 min

#761 - Less Than 5% of Businesses Get to 1MIL+ - A Process to Reach the Goal

Dan and Ian discuss the fundamental principles of change and how they apply to both weight loss and entrepreneurship. The conversation explores the three key components of successful change: knowledge, accountability, and identity. Listen in for how these principles are practical and applicable to your business growth, cause ass we know breakthroughs in our business don’t happen through epiphanies, they happen through small and consistent accumulations of change. Dan & Ian’s Stuff: Our book:...

Jun 27, 202433 min

#760 - The 7 Most Common Money Mistakes for Bootstrappers

Dan and Ian discuss the biggest money problems they’ve seen in their own business and hundreds of other bootstrapped businesses. Learn how to craft a sustainable financial model, the importance of owner compensation, how to avoid being under-invested, and more. Dan & Ian’s Stuff: Our book: Before the Exit (https://www.amazon.com/Before-Exit-Thought-Experiments-Entrepreneurs/dp/1980628823/ref=sr_1_1?crid=3E5PMCCM0TDZ0&dib=eyJ2IjoiMSJ9.GnIb36rltn6NgcjHBCs8zg.waeKvE3zKoAbCt6Adoo5o5vv7M4PDyO...

Jun 20, 202452 min

#759 - Unlock Wealth Through Financial Fluency

In this episode, Dan and Ian discuss the credible and reliable ways to build wealth through your business, based on the work of author Keith Cunningham. The conversation emphasizes building a financially sound foundation for your business by understanding and applying financial principles, planning effectively, managing risks, and maintaining financial discipline. As Cunningham says, "Building a business without mastering the financial statements is like building a house on the beach. It’s not i...

Jun 13, 202444 min

#758 - The Secret Weapon to Pricing Power

Dan and Ian explore the concept of power in business and how businesses can transition from being a grind for the owner to having sustainable pricing power. Derived from the book 'Seven Powers' by Hamilton Helmer, they delve into the idea of cornered resources as a source of power and discuss examples of cornered resources such as patents, unique brain trust, and exclusive partnerships. You’ll be challenged to consider how you can identify and leverage counter positioning, networked effects, dis...

Jun 06, 202442 min

#757 - How Healthy is Your Business?

Dan and Ian challenge listeners to answer five questions about your business that will help you evaluate how healthy your operations are. They cover everything from doubling down on what’s working best to effective resource allocation and working “on” your business instead of “in” your business. You’ll also be challenged to ask yourself: “What would a skilled entrepreneur do with my business?” Take out your pens and notepad (very important), and consider this episode a free coaching session and ...

May 30, 202442 min
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