Why Has Advertising Become Political? - Rory Sutherland - podcast episode cover

Why Has Advertising Become Political? - Rory Sutherland

Mar 12, 20251 hr 23 min
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Episode description

Rory Sutherland is a British advertising executive and is the Vice Chairman of the Ogilvy & Mather group of companies.


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00:00 Introduction

05:00 Bud Light

12:24 Brands Pushing Agendas On Social Issues

16:02 The Jaguar Rebrand

28:57 The Explore-Exploit Trade-Off

36:53 Moralistic Lecturing From Companies

52:51 Getting The Media We Deserve

57:54 Rory's Thoughts On Political Marketing And PR

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