What's your USP and how do you communicate it?

Rebecca Wiles is the founder, lead trainer and mentor at the Training Establishment. She believes it’s very important for sellers to truly have a proper understanding of their customer in a holistic sense.

Today’s episode we discuss your ‘USP’ (Unique Selling Position) and how to communicate it. 

As a Travel Agent, we generally know how to promote or sell most forms of travel, however in this episode we dive deeper into your USP, the difference of also having a niche and how to communicate it to your clients. 

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