T@W Ep 37: How Effective Change Management Supercharges ROI and Drives Employee Tech Adoption

Any change within an organization– whether it’s new technology, processes, staffing changes, or other shifts in the business – can be intimidating for employees. Without careful execution, team leaders will inevitably face uncertainty, resistance, and ultimately, even rejection of promising new initiatives. Managing a successful transition requires steady communication, hands-on training and support, and — most importantly — a comprehensive change management plan. In this episode of Transformation @ Work, we take a deep dive into what makes a truly effective change management plan and how leaders can ensure high levels of employee engagement at every stage of their Salesforce implementation. Key Insights 00:46: What is change management, and why is it so crucial in addressing employee resistance to new technology? 02:33: The first step in effective change management: pre-implementation research 04:12: Why effective and frequent communication is key to any successful change within an organization 07:42: The importance of identifying change champions when it comes to building employee enthusiasm 09:07: How good training can serve as a crucial component of a successful change management strategy 11:15: Strategies for maintaining employee engagement and adoption well after the change is complete 13:10: The role a qualified technology partner plays in an effective change management plan 14:21: How effective change management helped auto employees go from “ready to quit” to “embracing new technology” Guest Bios Keisha Ruggs Director, Change Management, Gerent Keisha Ruggs is an accomplished “change whisperer” who specializes in helping people understand, engage, and adopt change in their day-to-day work activities. She loves to guide clients through these transitions with minimal resistance by encouraging leadership alignment, understanding organizational impacts, and developing appropriate interventions. References Transformation @ Work episode 15: Saving Teams From Bad Training: Building Better Plans for Greater Adoption: https://www.gerent.com/podcasts/episode-15-saving-teams-from-bad-training-building-better-plans-for-greater-adoption