50. The 5-Step Process we use to create our USP (Unique Selling Point) - podcast episode cover

50. The 5-Step Process we use to create our USP (Unique Selling Point)

Aug 07, 202036 minSeason 2Ep. 50
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

You don’t want to compete based on price. That’s a race to the bottom. The only other place you want to be is on top. To get to the top you need a USP. In this episode I share with you what happens if you don’t have one, and how I approach creating one. To reach us with your wins, challenges or questions email [email protected]

To get the full tourism marketing course click: https://tourismmarketingmastery.thinkific.com/courses/GuestPipeline


For the best experience, listen in Metacast app for iOS or Android
Open in Metacast
50. The 5-Step Process we use to create our USP (Unique Selling Point) | Tourism Marketing Mastery podcast - Listen or read transcript on Metacast