What PepsiCo's pepviz Data Initiative is Learning About Gen Z Shoppers
Sep 23, 2024•19 min
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Episode description
In episode 465 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ellen Webb, vice president of shopper analytics and insights at PepsiCo, a global leader in convenient foods and beverages with a portfolio of more than 500 brands. Listen in as Webb provides an overview of PepsiCo's pepviz data analytics initiative (0:55), what they're learning…
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