How to Persuade and Influence
Feb 12, 2023•36 min
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Episode description
Persuasion is the act of convincing someone to do or believe something. But what makes some people so persuasive, while others aren’t? Why do some salespeople, for example, have the ability to sell water to fish? In this episode, we discuss Robert Cialdini’s Pre-Suasion: A Revolutionary Way to Influence and Persuade.
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