E54: Germaine Simonson — Bootstrapping a business

Germaine Simonson (Navajo) never operated a cash register before she took over ownership of Rocky Ridge Gas and Market, a grocery store in the middle of rural Navajo Nation, Arizona. This episode is about food entrepreneurship, making future plans and genuinely wanting to provide useful services for the Native community. Included is an interview with Jessica Stago, program director of business incubation for Change Labs. Produced with help from Alisha Murphy, my little sister and doctoral student focused on tribal economic development. More photos at ToastedSisterPodcast.com.