Tipsy Business - podcast cover

Tipsy Business

Carley Zuercherwww.twocanco.com
Join me each week as we dive into the inner workings of our brain and business to maximize our potential while we sip our favorite cocktails. Grab a glass, let's talk business.
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Episodes

Using Etsy to Price your Products

Looking at Etsy to price your products might be costing you THOUSANDS of dollars. I know you don't want that. Let's talk about what NOT to do when it comes to pricing your products on Etsy. links to From Crafts to Riches episode on pricing: Apple: https://podcasts.apple.com/us/podcast/tipsy-business/id1489099611?i=1000589821587 Spotify: https://open.spotify.com/episode/2nYYA52EZemWyKKZi82CV8?si=bbc910d05be34774 Join Energize Your Etsy: www.twocanco.com/etsy...

Apr 15, 202517 min

[5MF] $20k+ selling trash on Etsy

A look at how I've made almost $25k selling paper that we would have otherwise thrown away. Because when you know how to work with Etsy, you can sell anything. Even trash. ;) This month when you join the Energize Your Etsy Course, you'll get the Etsy Minimind. Happening at the end of April! You and a small group of sellers, all who want the same thing as you: more sales. More reviews. MORE from their business without working around the clock. And me there to support you in making it all happen. ...

Apr 11, 20256 min

Clearing up Energy Leaks (Changes to Energize Your Etsy)

I'm announcing a major change to Energize Your Etsy, my signature Etsy course. But more than that, I'm pulling back the curtain on why I made this decision, what it means for me and you, and showing you how energy leaks like this actually impact the bottom line of your business. Get Energize Your Etsy: www.twocanco.com/etsy Apply for Build: www.twocanco.com/build or dm me on Instagram https://www.instagram.com/carleyzuercher

Apr 04, 202533 min

Listen in on a Coaching Call: Launching Made Easier

Pull up a chair, and let's get cozy talking about SALES and LAUNCHING. We're debunking some beliefs that are keeping you from getting sales and making things feel unnecessarily hard. Get an inside look at how we prepared for one of her most successful to date. Energize Your Etsy: https://www.twocanco.com/etsy Connect with Megan: https://www.instagram.com/heymeganreed Start your Free Trial of her membership: https://heymeganreed.com/society Her Best Selling book, Main Character Energy, https://am...

Oct 29, 20241 hr 2 min

[5MF] 4 Simple Steps to more Black Friday Sales on Etsy

OK this is a little more than 5 minutes ;) If you want your phone to be blowing up with Etsy "cha-chings" on black Friday while you online shop and sip your PSL, here are the four things I'd do (and it'll take less than 2 hours) Because having a big sales weekend does NOT require you to work. Having a big sales weekend requires your listing to be found by strangers + easy to buy. Introducing the Etsy toolkit! You'll get... Copy-and-paste Etsy message templates to make responding at the press of ...

Oct 25, 20247 min

Vacation Mode: Activated (Using Etsy Vacation Mode)

One of my #1 Questions: Will going on Vacation mode tank my Etsy Shop? A valid question, and one that people online have STRONG opinions about. But I did these two things to help minimize the negative effects and encourage sales. I'malso sharing my maternity leave OOO message and breaking down WHY I said what I said. Get more message templates inside the Etsy Toolkit for $19: https://www.twocanco.com/toolkit Let me guess, you want your listings to land in front of people with their wallets out s...

Oct 22, 202419 min

Go From Idea to Sale (Fast)

You have SO many good ideas. Ideas? Actually, maybe you have too many. It's a good problem, but it feels like a problem sometimes, right? Today, we're going to add some simple checklists and templates to your life so you can go from idea to sale faster and with a lot less overwhelm. This episode is also a blog post and video training! Copy and paste these templates, watch the video, or read this episode here! www.twocanco.com/blog/go-from-idea-to-sale-fast If you're sold on the idea of having mo...

Oct 15, 202428 min

Respond to a 1-Star Etsy Review with me

Getting a bad review SUCKS. Learn from my bad experience: How I handled a $300 order that Etsy refunded on my behalf and then received a one-star review. I'm sharing how I responded to this 1-star review and how I would have answered it when I was just getting started. Learn how to receive feedback to create better experiences for yourself and future customers. [FREE] Ready to learn more, for FREE, right NOW?! Get the Etsy Power Pack! A 50+ page ebook to help you set up, serve, market, and scale...

Oct 08, 202440 min

August Etsy + Minted Recap

A look inside the lowest month of the year. YUP, that's right. Breaking down a less sexy month and sharing a peek behind the curtain of Etsy Ads, Pinterest Ads, and 100% increase in my conversion rate. There are a lot of good mindset suggestions for you in here; if you're someone who beats yourself up about not hitting goals, low months, etc, pay attention to how I talk about this low month! Etsy Toolkit, now $19! Here's what's inside: 💥 Copy-and-paste Etsy message templates to make responding ...

Oct 02, 202429 min

Listen in on a Coaching Call: It's All Working

Listen in on a coaching call with a mom who is working on being more present, profitable, and booked out. The mindset-heavy episode identifies those sneaky little sticky spots that turn reaching our goals into not feeling good enough and how to shift that perspective. We're also talking about boundaries, family, Instagram, and more. BUILD is the perfect next step if you're ready for coaching conversations like this! In the end, you'll hear a testimonial from a recent BUILD client, and I know you...

Sep 18, 20241 hr 39 min

Listen in on a Coaching Call: Getting off the Rollercoaster

Listen in on a coaching call with a stationer and Etsy seller who is preparing for her first maternity leave. We're talking through that all to the common feeling of business being a rollercoaster, marketing, and more. Here's the link I shared with her in this call that you'll hear us talk through: https://www.czinvitations.com/welcome-packet BUILD is the perfect next step if you're ready for coaching conversations like this! At the end, you'll hear a testimonial from a recent BUILD client, and ...

Sep 11, 20241 hr 14 min

[5MF] May-July recap as a new mom

This quick episode sums up my May to July in my business, where we brought in $20k+ while really struggling behind the scenes. We'll pick back up with normal monthly recaps for August! Follow me on Instagram: https://www.instagram.com/carleyzuercher/

Sep 06, 20245 min

How much my business made the month I became a Mom [April Recap]

This long overdue episode is a peek inside that first month of becoming a mom. Jack was born on April 3rd, and I somehow managed to make over $6,000 in those first few weeks. I'm taking you behind the scenes of what that looked like, from vacation mode to easing back in way before I thought I would, If you're an Etsy Seller, you START HERE for FREE: https://www.twocanco.com/free Ready for more reliable money from your Etsy shop? Get my step-by-step process that's been used by over 100 Etsy selle...

Sep 04, 202434 min

Listen in on a Coaching Call: On the Edge of a Pivot

Listen in on a coaching call with a multi-passionate mom of two (twins!!), who's about to take over her dad's company, too. She starts by feeling torn and like she has to choose one business or the other, and she ends by saying she feels like a weight has been lifted, she knows what's next, and she's confident in her decision. Tune in to hear what she decides and how we come to this pivotal decision. BUILD is the perfect next step if you're ready for coaching conversations like this! Imagine fee...

Aug 27, 20241 hr 7 min

A crash course in email lists with freebies

I'm taking you BTS of my freebie that has added over 5k people to my email list + helping you decide if you need an email list and the best way to use it. Questions to help: What's the purpose of your email list of freebie? Why should someone care about joining? Ready to learn more, for FREE, right NOW?! Get the Etsy Power Pack! A 50+ page ebook to help you set up, serve, market, and scale your Etsy shop! www.twocanco.com/free Stationers! I have a freebie just for you. Get access to the Statione...

Apr 23, 202436 min

Simple mindset shifts that change EVERYTHING.

If you only listen to one episode, let it be this one. As entrepreneurs, we often get stuck in a loop of creating problems that don't exist and only seeing the things that are going wrong. Today, we're shifting some of that focus to something that feels better.

Apr 16, 202429 min

[5mf] Reframing Anxiety

Anxiety is real. And this one little mental note helps me disconnect from it just a little.

Apr 12, 20245 min

Maybe you should quit...

If you grew up with the idea that quitting is bad, today I'm inviting you to look at this belief and PLAY instead.

Apr 09, 202413 min

[5mf] The lie that marriage has to be hard

Everything that's hard, can also be easy. It starts with choosing to see things differently. In this quick episode, I'm sharing how being married to my best friend is actually the easiest thing that I do. If this episode landed with you, you're the perfect fit for the Art of Ease! Get 25% off this course for a limited time at: www.twocanco.com/the-art-of-ease

Apr 05, 20245 min

BTS of my $13k month and $60k Q1 [March Recap]

The March recap is in! Come behind the scenes to see where I am making my money and how my Pinterest just keeps growing! I'm also sharing a little about how ALL my businesses totaled over $60k in Q1 and some mindset shifts to help you reframe how you might be feeling. If you're a business owner who also wants life and business to FEEL BETTER, the Art of Ease is for you! This course is currently 25% off while I am on Maternity leave. Hop in today for as little as $193. www.twocanco.com/the-art-of...

Apr 03, 202437 min

[5mf] Creating ease in your business

If things feel hard, it might simply be becuase the conditions for it to feel easy just aren't being met. Let's look at what really creates ease in our business. Get 25% off this course for a limited time at: www.twocanco.com/the-art-of-ease

Mar 29, 20243 min

When did not sharing every single piece of yourself on Instagram become inauthentic?

What does it mean to be authentic, specifically on social media? And when did not sharing every single piece of you become inauthentic? Let's talk about how you can go through tough seasons and not let the internet bully you into thinking you have to share every piece of yourself. You don't have to do "more," and what you do is enough. Learn to coach yourself and challenge the autopilot tendencies inside the Art of Ease, which is currently 25% off! https://www.twocanco.com/the-art-of-ease JOURNA...

Mar 26, 202421 min

A Peek at How Each Of My Businesses Are Set Up

This one is for my multi-passionate girlies or nosey Nellys! Today, I'm breaking down how my businesses are set up, from how they're incorporated to paying myself to Instagram accounts! Try Canapy for Free! www.mycanapy.com

Mar 12, 202423 min

Almost $12k while working the LEAST ever [February Recap]

February was a CLUSTERFUCK of a month for me personally, but my businesses brought in almost $20k combined while I recovered. In this episode, I am breaking down where the money came in, how I was able to work so little, and the mindset + action that let me win even when I wasn't working. This month, my mindset course, The Art of Ease, is 25% off. This is perfect for the person who is ready to be able to set their phone down at the end of the day and *truly* disconnect. If you've ever been inter...

Mar 05, 202447 min

[5MF] Doing Things Differently

Stuck scrolling and feeling out of good ideas? This is for you. Let's fuck shit up and do things differently!

Mar 01, 20243 min

Unsubscribing with Avani Jain

Nothing we believe is permanent, and today, Avani is taking us through her process of unsubscribing to old ways of being, the strong independent women's identity, and the fear of showing up online. If you're ready for a shift, buckle up! This new way of thinking may cause a ripple effect. Everything mentioned is linked below! Connect with Avani: https://www.instagram.com/avanimjain Grab her Unsubscribe Practice Free Notion Journaling Template - http://avanimiriyala.com/unsubscribe Listen to Unsu...

Feb 27, 202441 min

Becoming a Star Seller on Etsy

Everything you need to know about becoming a star seller on Etsy, including who benefits from it most and how to get those numbers up fast! Learn everything you need to know about Etsy inside the Energize Your Etsy course! www.twocanco.com/etsy LIMITED TIME BONUS: Only until Feb 16th will you also get my Pinterest Course when you join EYE! www.twocanco.com/etsy

Feb 20, 202412 min

[5MF] A $600 day on Etsy without Instagram

Instagram is exhausting, so I don't use it. Maybe you're like me and don't want to be advertising your products constantly! In this episode, I'm breaking down where I DO get traffic from and where I prefer to spend my time and energy. YOUR ACTION: make sure your Etsy is set up to SELL so you don't have to do all the heavy lifting! Learn everything you need to know about Etsy inside the Energize Your Etsy course! www.twocanco.com/etsy LIMITED TIME BONUS: Only until Feb 16th will you also get my P...

Feb 16, 20246 min
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