Content Premier League ft. Rajasthan Royals
Mar 30, 2023•52 min
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Episode description
Rajasthan Royals Head of Content Atishay Agarwal joins the pod to discuss the content revolution taking place in the IPL. He lifts the lid on RR's distinctive digital strategy and how they found their voice on social media. From anecdotes about working with Yuzi Chahal to how last year's prank with Sanju Samson was conceptualised to creating an enjoyable stadium experience for fans at the Sawai Mansingh, Atishay opens up about life in blue and pink.
Host & Producer: Shubi Arun
Guest: Atishay Agarwal
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