Is Tourism P.E.I.’s deal with the NHL good for Islanders?
Apr 17, 2025•14 min
Episode description
The government of P.E.I. could spend up to $8 million over three years being the National Hockey League’s official travel destination. Mitch asks a sports marketing expert if a provincial government should be playing at that level or stick with the beer league.
For the best experience, listen in Metacast app for iOS or Android
