Thirsty Thursdays @3PM EST - podcast cover

Thirsty Thursdays @3PM EST

I'm a 20+ year veteran in the wine and spirits industry who loves innovation. I'm interviewing those who are creating it from agriculture to glass. We will deep dive into their journey and provide insights to help yours.

We will discuss their major industry pain points and outlook for the future. If my guest has an item to drink or eat we will try it throughout the podcast. Come on the journey with us!


Now On YouTube!!     https://www.youtube.com/@ThirstyThursdaysat3PMEST

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Episodes

Is Alcohol Facing a Generational Reckoning? What Gen Z Is Really Telling Us

Send us a text 📢I talk🎙️w i th Bourcard Nesin , of VP of Beverages of Robobank and Host of Liquid Assets 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 “The Great Disconnect?” 📹 Or watch on YouTube: https://youtu.be/pkpWJLFHrd8 We’ve all heard the headline: “Gen Z is drinking less.” But beneath that clickbait is a more complex—and more urgent—story. On this episode of Thirsty Thursdays , I sat down with Bourcard Nesin, VP of Beverages Research at Rabobank, to ask: What’s actually driving this generational shift? His ...

Jul 17, 20251 hr 23 min

How a Navy Veteran Turned Bartender Created the Top Rated Michelada Mix I KC Hensley of Momo’s 🍺🔥

Send us a text 📢I talk🎙️w i th KC Hensley , of Momo's Michelada Mix 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Just in time for International Michelada Day on July 12th!! From bootstrapped beginnings to statewide success, KC Hensley shares how a trip to Nicaragua inspired Momo’s Michelada Mix — a tomato-free, top-rated drink that’s shaking up bars across Texas. 💥 In this episode of Thirsty Thursdays , Jessie Ott and KC talk: The origin story of Momo’s (and its “Stupid Rim Salt” 🤯) Why tajín can ruin a michelada ...

Jul 11, 202551 min

How Suavecito Tequila Became a Top 15 Tequila in Total Wine WITHOUT a Celebrity! 🌵🔥 #AdditiveFree #ThirstyThursdays with Jeff Foss

Send us a text 📢I talk🎙️w i th Jeff Foss , of Suavecito Tequila 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Watch the Premiere Here @ 3PM EST May 22! From agave farm to Total Wine top seller 🌱🥃 — discover how Suavecito Tequila went viral with zero additives, full sustainability & no celebrity hype! #FNBinnovation @ThirstyThursdaysat3PMEST Jeff Foss of Suavecito Tequila joins Jessie Ott on 🎙️ Thirsty Thursdays to share how a family-run tequila brand grew from a failed agave sale to a national bestseller—with ...

May 22, 20251 hr 1 minSeason 3Ep. 21

From Chicken Adobo to AI Wine Pairings 🍷🤖 | Christy Serrato's Journey with PairAnything 🍽️✨

Send us a text 📢I talk🎙️w i th Christy Serrato, CEO and Founder of PairAnything 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Discover how Christy Serrato turned her love of Filipino cuisine into a tech-powered wine pairing startup 🍷🔥 Learn how PairAnything is changing the wine game with personalization! In this Thirsty Thursdays episode, Jessie Ott sits down with Christy Serrato, founder of PairAnything 🍷💡 From delivering pizzas to launching AI-powered retail tech, Christy’s story is a masterclass in innovation,...

May 08, 20251 hr 1 minSeason 3Ep. 19

From Navy SEAL to Mindfulness Mentor: Jon Macaskill’s Untold Story 🇺🇸🧠 | Leadership, Grit & Growth

Send us a text 📢I talk🎙️w i th Jon Macaskill about his Navy and SEAL service and his transition to Mindfulness Coach, Dad, and Podcast Host! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 You can have him as a personal coach or team leadership coach as well as learn Mindfulness on his Podcast ​ ⁨@mentalkingmindfulness⁩ Text Mindful to 33777 to reach Jon! Or via his Website: https://frogmanmindfulness.com/ Join Navy SEAL-turned-leadership coach Jon Macaskill 🇺🇸 as we dive into emotional fitness, grit, and elite train...

Apr 17, 202553 minSeason 3Ep. 16

🔥 Food & Beverage Trends 2024 with Audarshia Townsend 🍸🍔 Innovation, Wellness & What’s Next! 🚀

Send us a text 📢I talk🎙️w i th Ardashia Townsend about Food & Beverage Industry Trends! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 She is the Content Director, SupplySide Food & Beverage Journal . Owned by Informa 📽️ Watch on YouTube ! 🎞️ https://youtu.be/xookuXBgrjA This week on Thirsty Thursdays, Jessie Ott welcomes Audarshia Townsend, Content Director at Supply Side Food and Beverage Journal, to unpack the biggest trends shaking up the F&B world in 2024 ! 🍽️💥 From the growth of cold-pressed RTDs...

Apr 10, 202553 minSeason 3Ep. 15

Special Edition: Quarter 1 Beverage Industry Review

Send us a text 📢I talk🎙️w i th Julie Milroy , Erica Duecy , Caitlyn LuBell and Katharine Jerkens about the Beverage Industry Recap of Q1! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 📽️ Watch on YouTube ! 🎞️ https://youtu.be/TL7uKLkEb8s 🚀 Dive into the latest beverage industry trends from Q1 2025! Discover insights on non-alcoholic drinks, functional beverages, and market shifts. Stay ahead in the F&B world! 🍹📈 #BeverageTrends #ThirstyThursdays #FNBInnovation @ThirstyThursdaysat3PMEST 🌟 In this episode of ...

Apr 05, 20251 hr 34 minSeason 3Ep. 19

🔥Jack Daniel’s to Luxury Spirits Patricia Vasconcelos’ Wild Ride in Bev-Alc🍸💼|Miami to Cinque Terre🌍

Send us a text 📢I talk🎙️w i th Patricia Vasconcelos Founder-The Paire Agency- Crafting Brand Stories and Execution for Taste and Space. Wine and Spirits. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 From Jack Daniel’s in NYC to $167K luxury spirits, Patricia Vasconcelos spills the 🍸 on nightlife, brand building, & global travel. Must-watch for F&B pros! Watch here on YouTube! @ThirstyThursdaysat3PMEST In this episode of Thirsty Thursdays, Jessie Ott sits down with industry powerhouse Patricia Vasconcelos, f...

Apr 03, 20251 hr 12 minSeason 3Ep. 20

🔥 From Battlefield to Boardroom: Dr. Ken Thompson’s Inspiring Journey | Trendsetter Spirits 🥃

Send us a text 📢I talk🎙️w i th Dr. Ken Thompson , Army Veteran & CEO of Trendsetter Spirits, shares his powerful journey from military service to launching a Veteran-supporting liquor brand! #Veterans #Spirits 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 100% OF PROFITS GO TO VETERANS! @ThirstyThursdaysat3PMEST Watch on Thursday, March 27th! @3PM 💥 Dr. Ken Thompson’s Inspiring Journey: From combat in Iraq to a Ph.D. in education, proving resilience against all odds. 🥃 The Birth of Trendsetter Spirits: A Vetera...

Mar 27, 202559 minSeason 3Ep. 13

🚀 The Secret to Building a Viral Brand! 🎉 | Mid-Day Squares’ Jake Karls on Authenticity & Growth

Send us a text 📢I talk🎙️w i th Jake Karls Owner of Mid-Day Squares ! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 How did Midday Squares go from a condo kitchen to 9,000 stores ? 🤯🔥 Jake Karls shares the power of authenticity, brand storytelling & social media marketing! 💡 WATCH NOW! 🎥 @ThirstyThursdaysat3PMEST 💥 The Power of Authenticity in Branding with Jake Karls 💥 What makes Midday Squares a standout brand in the food industry? Authenticity, storytelling, and human connection! 🏆 From dancing in grocer...

Mar 20, 202535 minSeason 3Ep. 12

🚀 How Ian Perez is Revolutionizing the Alcohol Industry! 🍸 Behind the Scenes of Brand Arc & MHW 🎯

Send us a text 🎙️ In this episode, we sit down with Ian Perez , the visionary behind Brand Arc at MHW , who is helping beverage brands break into the U.S. market! 🍸✨ 💡 Key Takeaways: ✅ How Ian went from Ireland to NYC 🌍 ✅ Inside Brand Arc’s innovative approach 🚀 ✅ What it takes to launch a successful alcohol brand 🍾 ✅ Challenges & trends in the alcohol industry 🔥 ✅ Marketing, sales & compliance secrets 🏆 🌟 If you're in the beverage space—or just love the behind-the-scenes of you...

Mar 13, 20251 hr 16 minSeason 3Ep. 11

🍷 Unlock the Secrets of Wine Tasting! 🍇 Sensory Science with Isabelle Lesschaeve Wine Expert Tips

Send us a text 📢I talk🎙️w i th Isabelle Lesschaeve Owner of InnoVinum Academy ! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 🍷 Unlocking the Secrets of Wine Sensory Science! 🔬 How to Train Your Palate & Decode Flavors Like a Pro! 🍇 Watch now! 🚀✨ @ThirstyThursdaysat3PMEST 🍷 Ever wondered how to train your palate like a wine expert? 🍇 Discover the science of taste, aroma, & sensory analysis with Isabelle Lesschaeve! 🔬✨ Watch now & elevate your wine game! 🥂 🎙 Join us for an insightful chat with win...

Mar 06, 202549 minSeason 3Ep. 10

🍹 "Cold Pressed Cocktails That Will BLOW Your Mind! 🦙 Fresh Victor Mixers Taste Test & Entrepreneur Story

Send us a text 📢I talk🎙️w i th Ken MacKenzie Founder & Owner of Fresh Victor ! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Join Caleb Foster 🍇, winemaker at Gunpowder Creek Winery, as he shares his epic journey from Connecticut to Washington wine country 🍷. Innovation, Syrah secrets, & digital pivots await! @CalebFoster-Winemaker Watch now! 🚀✨ @ThirstyThursdaysat3PMEST https://youtu.be/VaUy0fa-q6Y 🎥 In this video, you’ll learn: ✅ The story behind Fresh Victor and its founder, Ken MacKenzie. ✅ Why cold-p...

Feb 27, 20251 hr 17 minSeason 3Ep. 9

🚀 From Outward Bound Dreams to Washington Wine Legend Caleb Foster’s 🍷 Inspiring Winemaking Journey!

Send us a text 📢I talk🎙️w i th Caleb Foster Owner and Winemaker at Gunpowder Creek Winery ! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Join Caleb Foster 🍇, winemaker at Gunpowder Creek Winery, as he shares his epic journey from Connecticut to Washington wine country 🍷. Innovation, Syrah secrets, & digital pivots await! @CalebFoster-Winemaker Watch now! 🚀✨ @ThirstyThursdaysat3PMEST https://youtu.be/3edKZS0pK6k 🍷 Caleb Foster, the visionary winemaker behind Gunpowder Creek Winery, shares his incredible story...

Feb 20, 20251 hr 11 minSeason 3Ep. 8

🚀 "From NYC to St. Pete: Melissa Hoffman’s Journey to Dauntless Success 🌊✨"

Send us a text 📢I talk🎙️w i th Melissa Hoffman Co-Founder and CEO of Dauntless Performance Consulting ! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 "Explore Melissa Hoffman's inspiring journey from NYC to St. Pete, launching Dauntless Performance Consulting 💼🌟. Insights on leadership, mindfulness, & business growth. Watch now! 🚀✨ @ThirstyThursdaysat3PMEST" 💡 Key Takeaways: How Melissa transitioned from NYC to entrepreneurship in St. Pete 🌊 The power of mindfulness & emotional intelligence in leadership...

Feb 16, 20251 hr 14 minSeason 3Ep. 7

🎗️ Surviving Breast Cancer: My Story with Dr. Pamela Hayes 🎗️ 🎉 #GetYourBoobsSqueezed 🎉

Send us a text 📢I talk🎙️w i th Dr Pamela Hayes, M.D. Medical Oncologist at Texas Oncology in Dallas, TX. She specializes in Hematology and Medical Oncology! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 💬 "It's your journey. Don't compare it to anyone else." - Dr. Pamela Hayes This summer, I was diagnosed with stage zero breast cancer (DCIS) —a mild case, but still life-changing. I sat down with my oncologist, Dr. Pamela Hayes , to share my experience and spread awareness about early detection, treatment, and recove...

Feb 06, 20251 hr 17 minSeason 3Ep. 6

🚀Inside the Future of Whiskey 🥃 Innovation, AI & Bourbon with David Mandell Whiskey House of Kentucky

Send us a text 📢I talk🎙️w i th David Mandell Co-Founder and CEO of Whiskey House of Kentucky , the most Innovative Whiskey Distillery and largest via their 176-acre campus in the USA and beyond! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Sound Bites "We bootstrapped this business." "You have to create the entire ecosystem." "You're never gonna get perfection." "We focus everything on our customers." "There's always a black swan out there." "YPO has been extremely powerful for me." "2025 will be a challenging year....

Jan 30, 20251 hr 20 minSeason 3Ep. 5

From Anthropology to Drinks: Erica Duecy's Story

Send us a text 📢I talk🎙️w i th Erica Duecy about her foray into the beverage industry from a wonderful career at Conde Naste Publications. She now has The Business of Drinks Consulting and Podcast. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Sound Bites "It's not just an email list anymore." "We need to help raise up women leaders." "Customization is a growing trend." 📽️ Watch on YouTube ! 🎞️ https://youtu.be/lB65un5P0Sg Highlights include: 🍷 Authentic storytelling and branding. 📊 Data-driven marketing strategi...

Jan 23, 20251 hr 28 minSeason 3Ep. 4

Stephanie Bricken Founder & CEO of Seraphim Social Beverage "There is Joy in Every Molecule!"

Send us a text 📢I talk🎙️w i th Stephanie Bricken about her foray into creating a Non-Alcoholic Wine Alternative, Seraphim Social Beverage . 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Seraphim are celestial beings that appear in Jewish, Christian, and Islamic literature. They are often depicted as having wings and serving as guardians of God's throne. 📽️ Watch on YouTube ! 🎞️ https://youtu.be/3Nxb4tWmX2g 🌟✨ Here's the Scoop! ✨🌟 🎤 I chat with Stephanie Bricken , founder & CEO of Seraphim Social Beverage, ab...

Jan 16, 20251 hr 19 minSeason 3Ep. 3

Special Edition Round Table Discussion 2024 Review! Part 2:

Send us a text 📢I talk🎙️w i th Julie Milroy , Erica Duecy , Caitlyn LuBell and Katharine Jerkens about the Beverage Industry Recap of 2024 in Part 2! We discuss 2024 Surprises and Outlook for 2025 in Part 2. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 📽️ Watch on YouTube ! 🎞️ https://youtu.be/UmlhEfTYOTU Beer Distribution is Evolving Beer Distributors moving into Wine, Spirits, RTD's & Sake Sales Younger Consumers the base doesn't matter: Liquor, Malt, Wine Moved past the Post Base world in 2024 Consumers are...

Jan 09, 20251 hrSeason 3Ep. 2

Special Edition Round Table Discussion 2024 Review! Part 1

Send us a text 📢I talk🎙️w i th Julie Milroy , Erica Duecy , Caitlyn LuBell and Katharine Jerkens about the Beverage Industry Recap of 2024 in Part 1! Next week we will discuss 2024 Surprises and Outlook for 2025 in Part 2. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 📽️ Watch on YouTube ! 🎞️ https://youtu.be/nIHS6gXmr_A I love this conversation. There is so much valuable content in this podcast! I was super stoked to gather these C-Suite Ladies from all around the industry to discuss 2024 and how 2024 was a reset ...

Jan 02, 202555 minSeason 3Ep. 1

Thank You All and Have a Wonderful Holiday Season!

Send us a text 📢 Hello Thirsty Thursdays' Peeps!! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Happy Holiday Season. Yesterday was Christmas🎅 and today is the first day of Hanukkah✡️! New Years 🎇 is just around the corner!🥂 I wanted to say thank you to all that were on the podcast and all those we are still in process to get on the podcast! I reflect on a personally tough year, despite it being the YEAR OF THE DRAGON🐉 of which I was told that is a very sought after sign and is associated with success. Let's hope ...

Dec 26, 20246 minSeason 2Ep. 46

Ben Salisbury How to 2X Your Wine & Spirits Companies in todays Tough Environment

Send us a text 📢I talk🎙️w i th Ben Salisbury , President and Founder of Wine Sales Stimulator ! 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Watch on YouTube ! My very first guest nearly 2 years ago! I will always be so grateful! Thank you, Ben! Ben and his team help small to mid-sized companies navigate these difficult times via new methodologies and technologies. He shares his lifelong journey starting in the restaurant industry through exponential growth at Glazers and then his supplier days as VP of National Acc...

Dec 19, 202448 minSeason 2Ep. 45

Mara Smith of Inspiro Tequila: Lawyer to Tequila Entrepreneur "How She Built a Brand to Stand Out in a Saturated Market"

Send us a text 📢I talk🎙️w i th Mara Smith , Founder and CEO of Inspiro Tequila 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Mara is by far the most educated woman I've interviewed in our industry. She's not only a big Chicago law firm lawyer , she is also a CPA ! 🎓🎓💃 🎇 She took the most amazing path from A to Z in building a tequila brand. If you want to build a brand, she's has an amazing path for you to follow! She jumped all in from the beginning and entered and won WSWA's best tequila and mezcal category. Sh...

Dec 13, 20241 hr 14 minSeason 2Ep. 44

Taylor Foxman's Career and Her Guide to Reach Your Goals & Dreams

Send us a text 📢I talk🎙️w i th Taylor Foxman , Founder and CEO of The Industry Collective . 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 She is 40 UNDER 40 Beverage Alcohol VC Advisor, Rolling Stone Culture Committee Member and Entrepreneur Media Contributor. Taylor takes us through her amazing journey about her career, why she didn’t get her MBA, her marriage, mentors and resources that have helped her get to where she is today. One mentor, in particular, helped her take the leap into the cannabis world as VP of Co...

Dec 05, 202451 minSeason 2Ep. 43

How a WHOLE FOODS Exclusive Led So Many to Fall IN LOVE With Mochi Gummies!

Send us a text 📢I talk🎙️w i th Mika Shino Founder & CEO of Issei Mochi Gummies from Bethesda, MD. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 If you haven't tried these yet, you are missing out. She shares her amazing story how a Whole Foods buyers' instincts kick-started this brand and how Mika with her PR philosophy landed her on the cover of Inc Magazine within two years as Inc Female Founder 2024 ! WATCH ON YOUTUBE! 📽 🎞 https://youtu.be/v-jW5OSs_sw Summary Mika Shino shares her journey from Kyoto, Japan, ...

Nov 21, 20241 hr 32 minSeason 2Ep. 42

1st Veteran Interview Eric Martindale: From IED to Media Omnichannel Guru and how this Niche can increase sales for your food and beverage brand

Send us a text 📢 HAPPY VETERANS DAY!!! "Special Segment Launch: Military Veterans in Civilian Life!" 📢I talk🎙️w i th Eric Martindale Founder & CEO of Elite Commerce Group in the Greater Philly area. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Learn how to leverage Amazon to Sell Retail and Learn tricks for CPG on Instacart! WATCH ON YOUTUBE! 📽 🎞 https://youtu.be/TMlJ2JeZ-Co Learn how Eric transitioned from Executive Officer of the 2nd Combat Engineer Battalion to Founder and CEO of a game-changing technology...

Nov 11, 20241 hr 1 minSeason 2Ep. 41

From Boeing China Strategist to CBD & Beverage Brand Builder: How He Did it!

Send us a text 📢I talk🎙️w i th Thomas Angel Co-Founder of Altitude Beverage s in Bend, Oregon. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 NOW ON YOUTUBE! 📽 🎞 https://youtu.be/cWkac6fkdHs [Originally Posted on April 5th, 2023.] Thomas and his wife started Altitude Beverage because they wanted to create a coffee alternative for those that are in the CBD and Better-for-you beverage space . Their coffee alternative drinks are all Nitro cocktails that you actually shake before opening. They are smooth beverages mixed...

Nov 10, 20241 hr 43 minSeason 2Ep. 40

How Brooks & Chie Addington Built a Non-Alc Mainstream Brand

Send us a text 📢I talk🎙️w i th Chie , Chief Administrative Officer & Brooks Addington CEO of TOST . 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 YouTube : https://youtu.be/0zelyx78hH8 The word is out! Check out their PRESS page of everyone saying so! As an ending to "Sober October" we have a wonderful couple on to talk about the brand they are managing now called TOST (pronounced TOAST) and in PROST or cheers in other languages. This dynamic duo from Hiroshima, Osaka andTokyo, Japan and Chicago have a great pers...

Oct 31, 20241 hr 32 minSeason 2Ep. 39

Building a Luxury Non-Alcoholic Italian Bubbles 🥂🍾 Brand from Scratch

Send us a text 📢I talk🎙️w i th Marco Marano the Co-Founder of Prime Pave . 👏🍷 🎇 🎉 ✨ 👏 🥂 😁 Now on YouTube! 📽️🎞️ https://youtu.be/qSWaxmfFX8I I'm excited to feature Marco's Prima Pave for "Sober October!" We recorded the podcast earlier in the year, but I wanted to post it during its most impact. Italy's Most Awarded Non-Alcoholic Wine These were thought out, researched, and trialed until the exact balance was created. Marco's wife was pregnant and no non-alc wines tasted as good as the...

Oct 25, 20241 hr 15 minSeason 2Ep. 38
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