Zack Darling, CEO of The Hybrid Creative

As the CEO of The Hybrid Creative, Zack is deeply focused on business development and expansion of the award-winning agency into the premier international platform for launching successful cannabis brands. Zack brings 20+ years of experience in brand development, design, marketing and event production. Having been raised by cannabis farmers in the Emerald Triangle, he is truly “second generation.” Zack’s passion for building the industry’s most successful brands is evident in The Hybrid Creative’s client list and portfolio of work. His innovative method for creating purpose-driven, sustainable and radically differentiated brands is the subject of many of his keynote and panel presentations. By embracing a value-driven approach to every working relationship, he has been effective at bringing thought leaders together to collaborate and co-create. The success of this can be seen in his world-class team and vast professional network.