Kymberly Byrnes, Co-founder, CMO of TribeTokes
Episode description
Kymberly Byrnes aka "KymB" is an activist, patient advocate, influencer and cannabis powerhouse with her hands deep in the NYC cannabis scene, and has been setting growing and retail standards for cannabis since they were called nickel bags. Kym has been working adjacent to multiple principles of the cannabis industry and her early work helped set universal cultivation standards throughout the industry. Kym is a Co-founder and CMO of TribeTokes, where she drives all the brands social and marketing strategy. She blends traditional marketing efforts, modern colloquialisms, and digital social culture to subliminally target customers and break into new markets in ways that many cannabis brands have yet to tap. Today Kym works with some of the most forward-thinking minds in the New York City cannabis scene