46. Stay Creative: How to Keep Your Ideas Fresh and Practical - podcast episode cover

46. Stay Creative: How to Keep Your Ideas Fresh and Practical

Dec 03, 202123 minSeason 3Ep. 46
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

“To be creative, ideas must be both novel and useful. That’s the definition that we use in creativity research,” says Justin Berg, an assistant professor of organizational behavior at Stanford Graduate School of Business. But, he warns: “Novel ideas are often not very useful and useful ideas are often not very novel.”

In this episode of Think Fast, Talk Smart, Berg sits down with lecturer and podcast host Matt Abrahams to share lessons from his work on creativity, which has included conducting experiments with both movie directors and circus performers. 

“The takeaway is that we should never stop being a creator. As managers and executives climb up the organizational ladder, they may benefit from staying involved in the creative R&D side of things, rather than just spend time having ideas pitched to them.” 


Connect:


********
Thank you to our sponsors.
 These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.

Unleash your Superhuman potential with AI that meets you where you work. Learn more at superhuman.com

Join our Think Fast Talk Smart Learning Community and become the communicator you want to be. 

For the best experience, listen in Metacast app for iOS or Android