Copycats & Contrarians
Aug 09, 2022•29 min•Season 3Ep. 57
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Episode description
Why do we follow the crowd? When is it a good idea and when is it not? Michelle Baddeley from the UTS Business School is the author of the book Copycats and Contrarians. She joins the show to talk about the concept of herding and how it manifests in the business world.
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