Why everyone is mad at Jimmy Fallon and Addison Rae - podcast episode cover

Why everyone is mad at Jimmy Fallon and Addison Rae

Apr 02, 20215 min
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Episode description

TikTok star Addison Rae’s dance segment on The Tonight Show with Jimmy Fallon sparked conversations about crediting Black creators online.

For more on Black digital creators and credit, check out this episode of There Are No Girls on the Internet with digital creator Mars Sebastian: https://podcasts.apple.com/us/podcast/there-are-no-girls-on-the-internet/id1520715907

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See omnystudio.com/listener for privacy information.

Transcript

Speaker 1

There Are No Girls on the Internet. As a production of I Heart Radio and Unboss Creative. I'm Bridget Todd and this is there are No Girls on the Internet. If you don't follow TikTok, you might not know. Like everyone is mad at Jimmy Fallon and Addison Ray, let me break it down for you. Last week on This Night Show with Jimmy Fallen, TikTok dance star Addison Ray joined host Jimmy Fallon for a segment called Addison Ray

Teaches Jimmy Eight TikTok Dances No. One of Space. It was a cute segment or Addison Ray showed Jimmy Fallon how to do eight dances that have gone viral on the platform TikTok as Jimmy held up signs for the audience with each dances name. But the backlash started when folks pointed out that, like most viral dances on TikTok,

the dances were created by black youth on the platform. Now, Jimmy Fallon's team says when they uploaded the segment to YouTube, they included the credits and the description, but that's pretty different from crediting them on the show, and it would have been pretty easy to put the name of the creator on the title card, but they didn't. If you were watching, you might have even thought that Addison, who

is white, created the dances. This is just the latest example of what black creators on social media say happens to them all the time. They create something that takes off on social media platforms and it's just assumed to belong to the entire Internet, which on its face doesn't seem so terrible, but it actually does matter. Who gets credit for things that go big online and who doesn't.

Other people benefit materially from things that black people create online, while those original black creators go overlooked and in some cases completely unnamed. We in his reach for a get quit abrazon fleek the buk. Most of us have heard the expression on fleek. I heard it in advertisements from everything from Hefty Bags to Arby's. But Peaches Monroe, the black team who first popularized the expression in a vine video, didn't see a dime from the corporations who capitalized off

of her creation. This happens again in again, especially on platforms like TikTok. Last year, fourteen year old Jelila Harmon filmed herself doing the Renegade dance on Instagram. TikTok user global dot Jones copied the dance on TikTok and it started spreading. That's been huge. TikTok er Charlie Demilio, who has over a hundred thousand followers on the platform, posted a video of herself doing it, and then it took

off like wildfire. The dance showed up on big shows like Good Morning America, only nobody credited Jelila and Charlie Demilio became known as quote the CEO of the Renegade Dance Challenge. Now compare that to someone like Kombucha Girl, a white woman named Brittany Tomilson. When Britney's hilarious TikTok video of her skeptical taste testing kombucha for the first time went viral, she was credited and ended up being

in a Super Bowl commercial because of that TikTok. Meanwhile, it took users on social media to aggressively advocate for Jelila for her to even be credited with creating the Renegade challenge. Getting credited for things that you create online can be changing. It can mean opportunities endorsements and more, and it shouldn't be such a fight for black creators

to simply be credited for what they create. Online law professor kJ Green argues that both online and offline, black public creativity has been rendered public domain in ways that can often leave black creators getting screwed. Now, Black folks have always had our stuff stolen, but the speed of the Internet means that our intellectual property, our dances and

jokes and ideas, can be stolen really quickly. As Shamira Ibraham puts it over at broadly, this means the means in which black niches have been rifled through, hand selected, and proliferated may not be new, but the advent of social media has accelerated the speed at which these trends have floored into the mainstream and ultimately corporatized for gain, especially in instances where the nuances of the privacy policy may contain obscure language that allows for corporations to own, license,

and publish original and innovative content at their whim, however unethical it may be. Now, Addison raisons acknowledge the backlash to the Jimmy Fallen segment. It's kind of hard to credit during the show. But they all know that I love them so much, and um, I mean I support all of them so much, and hopefully one day we can all meet up and dance together. I want to see a world we're crediting black digital creators, but they're brilliant.

Isn't just an afterthought? To hear more about black digital creators and the struggle to be credited. Check out the episode of There Are No Girls on the Internet with black creator mar Sebastian. You can find the link to the full episode in the show description. Got a story about an interesting thing in tech, or just want to say hi? You can re us at Hello at tangodi dot com. You can also find transcripts for today's episode at tangodi dot com. There Are No Girls on the

Internet was created by me Bridget Tod. It's a production of I Heart Radio and Unboss creative Jonathan Strickland as our executive producer. Terry Harrison is our producer and sound engineer. Michaelmato is our contributing producer. I'm your host, Bridget Todd. If you want to help us grow, rate and review us on Apple Podcasts For more podcasts from I Heart Radio, called the I Heart Made You app, Apple Podcast or where you get your podcasts, M

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