Kate Toon on great SEO copywriting
Mar 19, 2021•45 min•Ep. 8
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Episode description
Joost and Kate will cover the following topics during this episode, with timestamps indicating when the topic comes up:
Topics
- 4:04 - What makes SEO copywriting hard
- 7:00 - Kate's fear of public speaking and why she loves Clubhouse
- 14:57 - What has changed in SEO copywriting in the last decade?
- 23:20 - How can we make people better at SEO copywriting?
- 25:00 - Kate's writing process
- 29:35 - Improved readability and SEO through web layout
- 35:05 - What about structured data and backlinks?
- 38:32 - Pick the CMS that fits your needs
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