Innovating Water: Lou Bendon on Decarbonizing Water Systems

Lou Bendon, president of Flycatcher Marketing, has over 40 years of strategic marketing experience in water and commercial industries. In this episode, Lou tells us about the AWWA's (American Water Works Association) mission to decarbonize water by creating renewable energy from existing water pipeline infrastructure. He explains that water utilities and other water intensive industries face climate disruption, and increased energy costs that threaten the reliability of the water supply. Lou shares emerging technologies that are helping to solve the issue of decarbonization of water while also lowering energy costs.

Podcast Recorded on July 25, 2024