3 in 15: The CMO Agenda in Cannes
Jun 30, 2022•19 min
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Episode description
This week we're joined by Anna Hamill, Senior Editor - Brands at WARC, to discuss what was driving the CMO agenda in Cannes. Anna’s key insights include why sustainability is table stakes for CMOs, how brands are preparing for a recession, and the changing role of brand purpose in the growth equation.
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