As successful YouTubers themselves, Grant and Augie have had the opportunity to grow their channels and accumulate hundreds of thousands of subscribers. Through their experiences, they have identified the five most important rules for achieving massive growth on YouTube that they are going to discuss in this episode. Grant and Augie discuss the five most important rules for massive growth on YouTube. These rules include passion, consistency, analytics, delegation, and patience. They emphasize th...
Oct 15, 2023•51 min•Ep. 142
As a content creator on YouTube, it can be disheartening when your videos aren't getting the views and traction you had hoped for. You may find yourself wondering what steps you can take to improve your next video and increase your chances of triggering the YouTube algorithm. Augie Johnston and Grant Ball discuss how to troubleshoot videos that are not getting views on YouTube. They provide tips and tricks for adjusting future videos to increase views and engagement. They emphasize the importanc...
Oct 09, 2023•39 min•Ep. 141
As entrepreneurs and creators, we often hear the mantra that hard work is the key to success. While this is true to some extent, it overlooks a crucial aspect of reality: in order to be "on," we must sometimes be "off." Taking breaks and properly utilizing our off time is essential for our productivity and overall well-being. Grant and Augie discuss the importance of taking breaks and how to utilize off time effectively. They explore different types of breaks, including short vacations, long vac...
Oct 02, 2023•50 min•Ep. 140
When it comes to YouTube success, consistency is key. The more videos you create, the more views you'll get. However, we understand that creating videos can be challenging and time-consuming. Procrastination and the struggle to stay productive are common obstacles that many YouTubers face. But fear not! There are YouTube productivity hacks to help you overcome these challenges and create more videos. In this episode, Augie Johnston and Grant Ball discuss productivity tips and hacks for YouTubers...
Sep 29, 2023•41 min•Ep. 139
In an era of short attention spans and endless distractions, YouTube has become a go-to platform for many to seek entertainment and distraction. While some may argue that YouTube is a source of inspiration, the reality is that most viewers turn to the platform for mindless consumption. This results to dominance of retention-focused content that has led to a decline in authenticity on YouTube. Grant and Augie discuss the current state of YouTube and the balance between retention and authenticity....
Sep 26, 2023•40 min•Ep. 138
Kids' channels on YouTube have become a global phenomenon, captivating young audiences and amassing millions of subscribers. These channels offer a unique blend of education and entertainment, providing parents with a valuable resource to engage and educate their children. In this episode, Augie and Grant discuss the popularity and monetization of kids' channels on YouTube. They highlight the success of channels like Ms. Rachel's "Songs for Littles", and "Cocomelon" and explore the reasons behin...
Sep 21, 2023•41 min•Ep. 137
Many YouTubers experience a meteoric rise to fame, only to disappear from the platform just as quickly. This phenomenon has left many viewers wondering why these creators vanish and what causes their sudden departure. Grant and Augie discuss the phenomenon of YouTubers disappearing from the platform after achieving success. They explore the causes of this trend, such as changing priorities, burnout, and the pursuit of new opportunities. The hosts share examples of YouTubers who have disappeared ...
Sep 18, 2023•38 min•Ep. 136
The creator economy has become a buzzword in recent years, and for good reason. It encompasses the vast world of being a YouTuber, extending far beyond the act of filming and uploading videos. From video editing services to YouTube managers, from thumbnail designers to SEO experts, the creator economy is a complex ecosystem of businesses that support and assist content creators in their journey to success. In this episode, Augie and Grant Ball discuss the creator economy and how individuals can ...
Sep 14, 2023•40 min
YouTube Shorts are a great way to get attention and exposure for your channel. However, shorts are harder to monetize but YouTube is making changes to improve monetization for shorts creators. Given the circumstances, should you be able to grow your channel through shorts? In today's episode, you get to learn about the importance of YouTube Shorts and how to create a channel with primarily or exclusively shorts. They talk about the monetization challenges of shorts and the upcoming changes in Yo...
Sep 11, 2023•50 min
AI has made significant advancements in recent years, and its potential to help YouTube creators get more views and subscribers is becoming increasingly evident. With the popularity of tools such as ChatGPT, Notion, and Descript, AI is transforming the YouTube creator world. In this episode, Augie and Grant discuss the role of AI in the YouTube world and how it can help creators get more views and subscribers. They explore various AI tools that assist with tasks such as thumbnail creation, scrip...
Sep 07, 2023•37 min•Ep. 133
For many aspiring YouTubers, it can be discouraging to feel like the platform is discriminating against them. Like their videos won't be promoted as much as established creators. This is an important topic that most people need to overcome, at least in their heads. So, does YouTube discriminate against smaller channels? The answer is yes, but it's not a death sentence for those channels. Grant and Augie discuss whether YouTube discriminates against smaller channels. They explore the challenges t...
Sep 04, 2023•43 min•Ep. 132
What are the three most important things on YouTube when it comes to triggering the algorithm and getting more views? We'll not only identify these key factors but also provide a masterclass on how to improve each one. So grab a pen and paper, because we're about to break down the secrets to YouTube success. Augie Johnston and Grant Ball discuss the three most important things on YouTube for triggering the algorithm and getting more views. They emphasize the importance of click-through rate (CTR...
Aug 31, 2023•49 min•Ep. 131
In the fast-paced world of YouTube, creators often grapple with the challenges of evolving alongside their ever-changing selves. As their interests, motivations, and desires shift, it can be confusing to navigate the tumultuous space of YouTube and maintain a successful career or side project. Grant and Augie discuss the different chapters of a YouTube career and how to evolve your channel alongside your ever-changing personality. They share their personal experiences and offer advice on navigat...
Aug 28, 2023•58 min•Ep. 130
One of the biggest advantages of YouTube is its monetization system. YouTube's ad revenue system is robust and allows creators to earn money through ads on their videos. While other platforms like TikTok and Facebook also offer monetization options, YouTube's ad revenue system is more nuanced and customizable. Augie and Grant discuss the advantages of choosing YouTube over other platforms for content creation. They highlight the monetization opportunities, the ability to reach a dedicated audien...
Aug 24, 2023•46 min•Ep. 129
The pros and cons of running a YouTube channel highlight the opportunities and challenges that come with pursuing a career in content creation. It's important to approach YouTube with a realistic mindset and understand that it takes time, effort, and dedication to succeed. Building a successful YouTube channel requires consistent content creation, engaging with your audience, and constantly refining your skills and knowledge. Grant and Augie discuss the pros and cons of running a YouTube channel...
Aug 21, 2023•46 min•Ep. 128
The first step for local businesses looking to establish a presence on YouTube is to create compelling content that showcases their unique offerings. Whether it's a garage floor installation company, a restaurant, or a shoe store, businesses can turn their services into captivating videos that engage viewers and drive interest in their brand. Augie and Grant discuss how local businesses can use YouTube to market their products and services. They emphasize the importance of creating engaging and ...
Aug 17, 2023•42 min•Ep. 127
Coming back to YouTube after a long break can be a daunting task. You may feel tired, out of ideas, or lacking the motivation to continue creating videos for your channel. However, if you find yourself recharged and ready to jump back in, it's essential to approach this new chapter with a fresh perspective. Grant and Augie discuss the importance of taking breaks from YouTube and how to come back after a long hiatus. They emphasize the need to recharge and regain motivation before returning to cr...
Aug 15, 2023•48 min•Ep. 126
Jaron M. LeGrair is a voice teacher and YouTube/TikTok content creator with a passion for singing and using the voice as an instrument. With over 180,000 subscribers on YouTube and over 390,000 followers on TikTok, Jaron has built a dedicated following by providing honest and insightful critiques of popular music and sharing his expertise in vocal technique. He has received recognition from celebrities like Yba and John Legend, and his success has allowed him to transition from adjunct professor...
Aug 10, 2023•55 min•Ep. 125
YouTube is a place where content creators strive to stand out and gain a loyal following. Robert Dunn has carved a niche for himself as the king of weird cars. With his fast-paced, easily digestible, and thorough videos, he has amassed hundreds of thousands of subscribers and consistently receives over a hundred thousand views per video. Robert Dunn, creator of the YouTube channel Aging Wheels, discusses his unique video style, his background in software engineering, and his journey to becoming ...
Aug 07, 2023•45 min•Ep. 124
YouTube has become a valuable resource for car buyers, especially for those who want to make sure about the cars they purchase. Toyota Jeff recognized this and saw an opportunity to provide valuable information and build trust with potential customers through his YouTube channel. By offering thorough and entertaining car reviews, he helps viewers make informed decisions and feel more confident in their car-buying journey. Jeff Teague discusses his philosophy for his YouTube channel, Toyota Jeff ...
Aug 03, 2023•58 min•Ep. 123
Over the years, YouTube has undergone changes, including becoming more monetizable. However, creators face difficulties in monetizing their videos due to YouTube's changing policies. To be successful on the platform, creators must now conform to a certain mold. This is how Neil of Redneck Computer Geek was able to succeed by way of 62M views. Neil Greenleaf, @RedneckComputerGeek, shares his experiences as a long-time YouTuber and the challenges he has faced. Neil discusses the time when his name...
Jul 31, 2023•58 min•Ep. 122
In the world of YouTube and TikTok, where millions of creators vie for attention, it can be challenging to stand out and build a dedicated audience. However, Mike Howl, known as the RC Car King, has managed to do just that. With 1.4 million subscribers on YouTube and TikTok, he has captured the hearts of viewers with his unique approach to RC car content. Mike Howl, the RC Car King, shares his journey of building a successful YouTube channel and TikTok account centered around remote control cars...
Jul 29, 2023•41 min•Ep. 121
In a world filled with challenges and obstacles, it is often the stories of individuals who rise above adversity that inspire and motivate us. Anthony Ferraro, a multi-talented individual who has overcome the limitations of blindness, is one such person. From his early days as a wrestler to his current pursuits in judo, skateboarding, music, and content creation, Anthony's journey is a testament to the power of resilience and the pursuit of one's passions. Anthony Ferraro shares his inspiring jo...
Jul 23, 2023•55 min•Ep. 120
In recent years, the electric car industry has experienced significant growth and innovation. As more people become interested in electric vehicles (EVs) and the technology surrounding them, there is a need for reliable and informative sources of news and updates. This is where Alex Guberman comes in. In an interview with Grant Ball, Alex Guberman, the creator of the YouTube channel "E for Electric," discusses his journey into the world of electric cars, his pivot in content strategy, and his pl...
Jul 19, 2023•1 hr 4 min•Ep. 119
Building an audience around a niche activity can be very challenging because it requires creativity, entertainment value, and an understanding of the desires of your audience. Mariam's story is a great example of how one can turn a seemingly niche activity into a successful business and YouTube Channel. But how did she manage to build such a large audience around what may seem like a niche activity? Mariam Marks discusses how she built a successful YouTube channel around her unique face paint ar...
Jul 17, 2023•54 min•Ep. 118
Who wouldn't love to travel and work at the same time? Foz is living that dream. His exposure to different cultures and environments fuels his creativity, providing a fresh perspective that he can bring back to his studio and incorporate into his content. In this episode, Foz talks about the freedom that comes with being his own boss and how it has enabled him to travel and work from anywhere in the world. He emphasizes the joy of having the flexibility to work according to his own schedule and ...
Jul 14, 2023•25 min•Ep. 117
Building a successful channel in a niche market on YouTube can be both challenging and rewarding for creators. Ariel Bravy, who started as a hobbyist, established himself as an authority in the field of car safety devices by creating high-quality content for his audience. In a conversation between Grant Ball and Ariel Bravy, the creator of Vortex Radar, they discuss various topics related to his YouTube channel and the niche of devices that enhance car safety. They touch upon the difference betw...
Jul 10, 2023•51 min•Ep. 116
Doing something that you love may be challenging for most of us due to the different paths we take in life. However, Victoria Fratz Fradkin took a different path and arrived at her dream destination: producing horror content. Along with her husband, they founded the Social House Films that has been killing it on YouTube. Victoria Fratz Fradkin shared her love of creating horror films and the satisfaction of seeing audiences react to her work. She described the intricate process of making a horro...
Jul 06, 2023•36 min•Ep. 115
Have you ever searched for a video on YouTube, only to come up empty-handed? That's exactly what happened to Brian Eslick, but he didn't let it get him down. Instead, he took matters into his own hands and created the video himself. Pretty smart, right? In this episode, Brian Eslick talks about how he got started on YouTube, the separation of his YouTube channel from his shop, and the increase in business he received due to his channel. Brian also discusses the amount of time he spends on YouTub...
Jul 03, 2023•45 min•Ep. 114
Mental health is significant when it comes to content creators but sometimes we all feel burnout. Positive affirmations are a great tool for maintaining mental health which is what Tiania Haneline preaches to her audience. Tiania runs a TikTok channel with her daughter Scarlett that focuses on positive affirmations to help people love themselves. In this episode, Tiania Haneline talks about incorporating positivity and something unique when creating content. Tiania and Scarlett have also release...
Jun 29, 2023•41 min•Ep. 113
