The Content Lifecycle - Content Strategists of NYC
Aug 15, 2009•1 hr 13 min
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Episode description
The discussion will address some of these questions: When does the work behind content strategy really begin? When does it end? And who’s doing what in between? We’ll talk about the content strategy work process, coming at it from different perspectives: agency side, client side, pure marketing, editorial governance, and enterprise management.
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