HubSpot Update: Draggable Chat Widget

Alright, everyone. Welcome back. Glad to have you with us for another deep dive.

Yeah. It's gonna be a good one.

So, you know, we try to keep our fingers on the pulse of everything going on in the HubSpot universe.

Yeah. Absolutely. Trying to stay on top of all the new features, all the updates.

And one of the things that popped up on our radar recently

oh, what is it?

Was this update that HubSpot pushed out on November 12th Okay. Talking about a new draggable chat widget.

Interesting.

So we wanted to take a minute today

Yeah.

To really unpack what that means.

Yeah. What is that all about?

Both for website users and also for people managing their websites through HubSpot.

Absolutely. For the admins too.

And, you know, at first glance, you're kinda like, oh, a draggable chat widget?

Yeah.

Okay. Big whoop. Right?

Sounds kind of a minor thing.

But I have to say, how many times have you been on a website

Oh my gosh.

And that little chat widget is just stuck Yeah. Right in the middle of the screen?

Right over the content you're trying to read. Oh,

read the article.

Yeah. You're trying to click the button to buy something.

Exactly. And it's like this little

It's in the web. Box in the way. It's a barrier.

Yeah. And I think HubSpot's really recognizing Yeah. This emphasis on user experience

Absolutely.

Which is something that we talk about all the time.

All the time.

And so I think it's really interesting that they're making this change.

It's interesting. Yeah. And I I think it it highlights a couple things. Right? It highlights HubSpot's commitment to trying to make things better for the end user. Right? So the people who are visiting these websites that have the HubSpot chat enabled

Right.

They're thinking about those folks, but they're also thinking about the companies and the businesses and the organizations that are using their software.

Exactly.

So they're trying to find that that balance, and it's really cool that they're able to address both of those issues with a pretty simple fix.

And I think that's one of the things that's really genius about this Yeah. Is it is a simple fix

Yeah. Absolutely.

User's perspective. You literally just drag it.

Drag and drop. Super easy.

You want it in the bottom right corner? Fine.

Out of the way. You want it In the top left.

Yeah. Top left. Go for it.

Put it wherever you want.

And then from the admin perspective Yeah. It's literally a toggle.

In the settings? Yeah. It's that easy.

So it's really not

Super simple to implement.

A heavy lift

Yeah.

For anybody involved.

Yeah. And speaking of implementation, one of the things that I found really interesting when I was digging into this update is that HubSpot is making this feature available to certain tiers of users.

Oh, interesting.

So to be clear, it's not available for everybody.

Okay.

It's available for CMS Enterprise. Okay. CMS Pro.

Got it.

Marketing Enterprise. Marketing Pro.

Okay.

Sales Enterprise, Sales Pro Service Enterprise, and Service Pro.

So all the pro and enterprise accounts.

Yeah. So if you're on the free version of HubSpot

Right.

This is not gonna be something that you have access to.

Okay. So it is a paid feature?

It is a paid feature. Yeah.

So that's interesting.

It is interesting. Right? It makes you wonder why why they would choose to do that. Right? What's the strategy there?

Right. Is it just a way to encourage people?

To upgrade.

Yeah. To upgrade to a paid

Yeah. Account? Yeah.

Or is there something else at play?

Yeah. I mean, it could be that they're looking at the data and saying, you know what? The people who are really complaining about this, the people who are really benefiting from this feature are the ones who are on these higher tier plans.

Right.

So maybe it's a way to kinda cater to

To higher paying customers.

To your higher paying customers. Right? Exactly.

And, also, you know, maybe they're the ones with the bigger websites.

That's true. Yeah.

More complex layouts.

Yeah. Maybe there's more need for that dragability. Exactly. And you've got a lot of content and a lot of different elements on the page.

Right. So maybe that's part of their thinking.

Could be.

But it does raise a question for me.

Oh, what's that?

What about mobile?

Ah, yeah.

Because they, very specifically in the update Yeah. Talk about web chat flows. So does that mean that folks who are using HubSpot on their phones

Yeah.

Are just stuck with those

With those pesky

Pesky Yeah.

Nondraggable chat widgets? It's a really good question. And it's something that I haven't seen HubSpot address specifically yet, so it's hard to say for sure. I think it's definitely something to keep an eye on because mobile optimization is so important these days.

Absolutely.

So you would think that if they're focused on improving user experience

Yeah.

They're gonna wanna bring that same level of functionality to the mobile experience.

Right.

So whether it's something that's coming down the pipeline or not, I don't know. But it's definitely something that I would be advocating for if I were a HubSpot user.

Yeah. For sure. And, you know, it makes me wonder if this is just the tip of the iceberg.

Oh, interesting.

Right? Like, is this the beginning of a trend

Yeah.

Where we start to see more draggable elements on websites?

I mean, imagine being able to rearrange an entire web page to your liking.

Oh my gosh. Could you imagine?

Move the header down here. Move the sidebar over there. Put the footer up at the top. Yeah.

Like a completely modular website

Totally modular.

That you just kinda Drag and drop and build it yourself. Yeah. Build your own.

That'll be pretty wild.

That would be amazing. It would be.

It would be.

I would love that so much.

It would be a whole new level of personalization

Right.

Which is something that I think we're seeing more and more of in other areas of tech.

Absolutely.

So why not websites?

Yeah. So what do you think all this means for our listeners?

Well, I think it's something to think about.

Okay.

The next time you're on a website and you come across one of those chat widgets

Right.

Is it annoying you?

Yeah.

Is it in your way?

Yeah.

Are you wishing you could just drag it out of the way? Totally. And if so Yeah. Maybe it's time to start thinking about how you can implement that kind of functionality on your own website.

Yeah. If you are a HubSpot user Absolutely. This is something that's available to you.

So take advantage of it.

Yeah. Check it out.

Yeah. I think it just speaks to HubSpot's commitment to listening to their users

Absolutely. And trying to make their platform better and better. Yeah. Constantly evolving and improving

Exactly.

And trying to keep up with what people want and need.

That's right.

Alright. Well, we are super curious to hear what you think.

Yeah.

What other elements on a website would you wanna be able to drag around?

What would you like to control?

Let us know on social media.

Absolutely. We'd love to hear from you.

In the meantime, keep diving deep.

Keep exploring.

And we'll catch you on the next one.

See