Even if you love your job and aren’t really looking to quit, the idea of a side hustle may still intrigue you! A "side hustle" is any gig you undertake outside of your full-time job, usually for supplemental income. In today’s episode dietitian Katie Dodd, founder of The Dietitian Side Hustle, shares with us: How she got into side hustling The benefits of side hustling (and how to know whether it’s right for you) Examples of side hustles that dietitians can get into What her typical week looks l...
Jul 06, 2020•1 hr 4 min•Ep. 27
This week I’m doing something a little different. Instead of recording a brand new episode for you, I’m sharing the 1st lesson of my FREE Start a Website Tutorial . In this lesson we talk about: Why you need a website. A general overview of HOW you build a website. The cost investment of running a website. The differences between self-hosting or using platforms like Squarespace, Wix, or wordpress.com If you enjoy this week's episode, you'll love the free tutorial. Check it out if you want to bui...
Jun 29, 2020•40 min•Ep. 26
Have you ever wondered why having an email list is important for your business? Maybe you’ve thought about getting started with email, but aren’t really convinced that it will have a positive return on investment. In today’s episode, I chat with Yvette Quantz, RD & founder of two businesses: Customized Nutrition Newsletters (which offers pre-made email newsletters for dietitians) Foodspirations (which offers inspirational cards to share with clients) The underlying purpose of Yvette’s busine...
Jun 22, 2020•52 min•Ep. 25
Have you seen dietitians speaking on stage or on webinars and wondered how the heck they got those opportunities? Well, on this episode of the podcast we have Sonja Stetzler, dietitian and communications expert, to teach us all about becoming a public speaker. In this episode we cover: Places that dietitians can get hired to speak The benefits of doing more public speaking How to land public speaking gigs How to stand out and network The most common struggles that new speakers face And more!...
Jun 15, 2020•40 min•Ep. 24
This week, I ask you to check out Christine Dyan's podcast, Make More Money as a Dietitian , and specifically episode 17 on privilege. Then after you listen to the episode, head over to her Facebook group, Money Mindest Mastery for RD Entrepreneurs to continue the discussion. I also talk about an incredible organization - Diversify Dietetics & update you on my plans for increasing diversity and inclusion within The Unconventional RD brand....
Jun 08, 2020•8 min•Ep. 23
I get it. Building a website isn't exactly intuitive. Sometimes we just don't know what we don't know! Other times we're just too close to the project to look at it objectively. In this episode, dietitian/digital strategist Whitney Bateson shares 5 of the most common website mistakes she sees people making again and again (plus what to do instead). We also chat about Whitney's digital nomad lifestyle (so cool!) and how she made the transition out of a traditional RD role and into web design. Hop...
Jun 01, 2020•53 min•Ep. 22
One of the more common questions I get as an online business owner is "How do you decide which content should be free vs paid?" So for this episode, I want to give you 6 tips for determining which content should be free, and which content should be paid: Tip #1: Don't worry about giving away all the goods Tip #2: Plan your free content strategically Tip #3: Use that free content to grow your email list Tip #4: Quality over quantity Tip #5: Use your free & paid content to create a progression...
May 25, 2020•44 min•Ep. 21
Are you familiar with affiliate marketing? It's one of my favorite ways to earn passive income online. In this episode, I thought I'd give you a peek at the passive income strategies that are actually working in my business today. We'll go over: My top 3 affiliate income streams How much money I've earned from each Why they've been so successful Things I've tried that have NOT been successful How you can start affiliate income streams in your business Want more guidance on affiliate marketing (+...
May 18, 2020•1 hr 11 min•Ep. 20
Ever wonder what life is like as a full-time blogger? I know, some people are shocked by the idea that you could make a full-time income creating content online, but you really truly can! In this episode, dietitian Chrissy Carroll shares: What it's like to run multiple blogs for a living. How she makes money. What her typical week looks like. Must-know tips for someone getting into blogging today. Register for my FREE Make Money Blogging webinar on Wednesday, May 13th @ 10am Pacific. Looking for...
May 11, 2020•1 hr•Ep. 19
Do you tend to set vague goals in your business and end up accomplishing none of them? Accountability may be the missing link. In this episode, dietitian and business coach Adrien Pacsoza shares with us: What accountability means. How to set goals and then create accountability to achieve them. What metrics you should be tracking in your business. How to tell whether something is working or not. When to delegate and how to hire the right person. Looking for more tips and a community of like-mind...
May 04, 2020•57 min•Ep. 18
"How do you find your niche?" might be one of the most commonly asked questions in my community! And I TOTALLY get it. Finding my niche was hands down the hardest part of the entrepreneurial journey (well, that and allowing myself some patience and grace). BUT, through trial and error, I really learned a lot & I've distilled my best advice into 4 actionable tips for finding your niche: Step 1: Self-assess Step 2: Brainstorm Step 3: Network Step 4: Take ACTION If you follow these steps, you'l...
Apr 27, 2020•53 min•Ep. 17
Need help setting up your website? Join our FREE "How to Start a Website" tutorial. In this episode, Suzi Fisher and I chat about: How she got started in the meal planning industry. What her entrepreneurial experience has been like. The biggest hurdles she faced when getting into tech. Her advice for others thinking of taking an unconventional career path. We also share how meal planning can be a profitable endeavor for dietitians in private practice and how tools like Fisher Nutrition Systems c...
Apr 13, 2020•1 hr 7 min•Ep. 15
Have you ever found yourself in a position where your values have changed and the work that you once loved no longer feels in alignment? What do you do if that happens? Is it okay to change your mind on something? Is it okay to pivot and move into a new career path? And how do you overcome the fear to make your dreams come true? These are all questions that we address in today's episode with dietitian Niki Morgan. Niki is a former VA dietitian who recently left her full-time job to launch an int...
Apr 06, 2020•48 min•Ep. 14
In Part 2 of this discussion of Facebook groups, we review: What types of content to post in your group How to build momentum and engagement in the beginning How to overcome fear and imposter syndrome Ways to get people to join your group Top 4 things to avoid when running a Facebook group How to manage a group as it grows You can find the show notes for this episode at www.theunconventionalrd.com/episode013...
Mar 30, 2020•1 hr 3 min•Ep. 13
Have you thought about starting a Facebook group, but haven't pulled the trigger? Unclear about how a group would tie into your business and boost your bottom line? In this episode, Erica shares the insights she's gleaned from over 3 years of successfully running The Unconventional RD Community on Facebook , which has nearly 8,000 members to date. We review: WHAT Facebook groups are. Exactly how you can use them to deepen your connection with your audience and grow your business. And some of the...
Mar 23, 2020•1 hr 10 min•Ep. 12
In today's episode, I chat with Steve Della Croce - dietitian and founder of Nutrition Practice Management. Learn why Steve, a successful private practice owner, decided to launch a second business that provides admin support to private practice dietitians. We chat about what it's like to run two businesses, how to delegate to get more done, and how hiring out admin duties can help your private practice grow. To find the show notes for this episode, go to www.theunconventionalrd.com/episode011...
Mar 09, 2020•57 min•Ep. 11
Are you always thinking, "There's never enough time" and feeling in a constant state overwhelm in your life or business?? Well if so, this episode is for you. Dietitian and certified life coach Lauren Cash is speaking directly to you, procrastinating perfectionist. Lauren helps us understand the root causes of overwhelm, what we should do first to start addressing it, and some powerful mindset shifts and exercises we can do. This episode is full of seriously helpful advice on finding peace with ...
Mar 02, 2020•53 min•Ep. 10
It's my freaking 33rd birthday and it's time to Ask-Me-Anything!! For this special episode, I am answering questions directly from YOU. {What a fun interlude to the interviews and solo episodes we usually do, right??} We cover a lot of ground here - everything from questions about my day to day life and bigger goals, entrepreneurship, online business, mindset, tech, SEO, and even future trends. This episode was so much fun to record & I hope you have a blast listening to it! Maybe this will ...
Feb 24, 2020•59 min•Ep. 9
Dietitian and video creator Betsy Ramirez shares her top tips for using video in your business in 2020. Learn how video can help move your business forward, trends to watch in 2020, recommended filming and editing equipment, and more. Find the show notes for this episode at theunconventionalrd.com/episode008
Feb 17, 2020•58 min•Ep. 8
In this episode, I chat with Krista Goncalves, copywriter and brand strategist for healthcare professionals, about finding your brand voice. Learn WHAT a brand voice is, HOW it can help you attract your dream clients, and WHEN it's most appropriate to focus on this step in your business. Find the show notes for this episode at theunconventionalrd.com/episode007
Feb 10, 2020•54 min•Ep. 7
Ana Reisdorf, a dietitian who quit her clinical job to become a 6-figure writer, shares her journey into freelance writing, her top tips for breaking into this field, and what she would do differently if she had to start all over again. Find the show notes for this episode at https://www.theunconventionalrd.com/episode006 .
Feb 03, 2020•50 min•Ep. 6
Learn the 4 main pillars of SEO and how you can utilize them to skyrocket your website traffic. This episode is a must-listen if you've ever wondered how to get traffic from Google searches and attract your ideal clients right to you. Find the show notes here: www.theunconventionalrd.com/episode005
Jan 27, 2020•59 min•Ep. 5
Dietitian Samantha Scruggs shares her best copywriting and marketing tips that all dietitians should know. Learn the biggest marketing mistakes dietitians make, plus some actionable tips you can implement right away to instantly improve your copy and attract the customers you're looking for. Find the show notes for this episode at https://www.theunconventionalrd.com/episode004 .
Jan 20, 2020•1 hr 4 min•Ep. 4
This is my first interview episode, and I couldn't be happier to welcome Kristi Coughlin as the guest. We chat about Kristi's experiences transitioning out of private practice and into selling on Etsy, followed by an epic discussion on perfectionism, failure, and being kind to ourselves on this entrepreneurial journey. Find the show notes at https://www.theunconventionalrd.com/episode003 .
Jan 13, 2020•57 min•Ep. 3
This episode (part 2) covers 3 more monetization strategies in depth: digital goods, online courses, and membership sites. Learn what these income streams are, who they're best for, and how much you can realistically earn. Find the show notes at https://www.theunconventionalrd.com/episode002
Jan 02, 2020•50 min•Ep. 2
Learn 6 ways to make money online as a dietitian! This episode (part 1) covers 3 strategies in depth: affiliate income, ad revenue, and sponsored content. Learn what these income streams are, who they're best for, and how much you can realistically earn. Find the show notes at https://www.theunconventionalrd.com/episode001
Jan 02, 2020•56 min•Ep. 1
Learn more about this podcast and your host, Erica Julson. Find out what to expect and get to know the backstory behind The Unconventional RD brand. Find the show notes at https://www.theunconventionalrd.com/episode000
Jan 02, 2020•58 min
