“Really, you have a hand full of decision makers that would tell the story: the narrative. And they’re all part of a little club. But we broke that cartel with citizen journalism.” “You might say, ‘What’s their level of professionalism?’ Well they know how to point a camera, and the reason why that’s important is that people can see for themselves.” In a world inundated with false narratives and charlatan marketers, let's advocate for a return to principles based on truth, urging everyone to def...
May 10, 2024•1 hr 1 min•Ep. 571
“Don't give up, don't let anybody tell you to give up. If somebody says something negative to you, it's their projecting themselves onto you. One thing I've learned is everything is a projection and nothing is personal. So in other words, if somebody is projecting that you're no good, he's got one finger pointing at you and three fingers pointing back at himself. So don't ever let anybody discourage you, no matter how bad things were, no matter how downtrodden you get, just keep trying. Don't st...
May 07, 2024•52 min•Ep. 570
Today's episode is all about unwavering support and belief in oneself, we talk about what sets us apart: our dedication to being there when you need us most. No scheduled calls or confining support to certain times – if you need us urgently, we're there. We're professional believers in people, because everyone deserves unwavering support when self-doubt creeps in. Explore how we study the wobble, reminding you of your greatness and standing with you until your confidence steadies. While we can't...
May 03, 2024•8 min•Ep. 569
“The team is the new leader. The team will come up with better solutions when given that kind of support than any individual leader ever could” “Your calling in life is more of an archetypal energy. It's not a doing, it's not a job or a career.” Finding balance between exerting effort and embracing surrender in our training regimens, while pushing ourselves to excel is essential, it's equally crucial to recognize the value of recovery and restorative practices. Our returning guest, Mark Devine i...
Apr 30, 2024•1 hr 1 min•Ep. 568
“People want genuine authenticity and real humanity to show instead of the mask and the charade that everyone's putting on to conform.” “We're all haunted by certain things that have happened to us that still trigger us. How do you release those boulders inside of you so they're not triggering you anymore, they're not haunting you anymore, they're not affecting you anymore, and take those and transmute those. Integrate those in your life so that you can expand again out of your comfort zone.” Ha...
Apr 26, 2024•40 min•Ep. 567
“The dent I want to make in the universe is really to end workplace misery.” Claire's story is incredibly inspiring. She's not only a corporate survivor but also a cancer survivor. She went from climbing the corporate ladder to carving out her own path as an executive leadership advisor. What sets Claire apart is her mission to help organizations keep their top talent while fostering authentic leadership. One of the key points Claire shares is about attracting ideal clients. It's not about fancy...
Apr 23, 2024•26 min•Ep. 566
Do you have a business, or is your venture more of a hobby? If you're not consistently bringing in revenue from regular clients, you might just have an expensive hobby on your hands. There's always something new to spend money on in the business world. That's why you need a steady stream of incoming cash flow to keep things going. Beware of those so-called marketing gurus who promise to have all the answers. Many of them are stuck in the past, peddling outdated methods that just don't work anymo...
Apr 19, 2024•42 min•Ep. 565
“You only have a business if you have clients who’ve paid you” These days, the word "sales" and even salespeople themselves often come with a negative connotation. It's like this dark cloud hanging over the otherwise sunny world of business and life. But the truth is, sales are not the enemy. In fact, they're an integral and important part of both business and life. However, we understand why so many people are scared of it. One of the biggest fears people have about selling is that they'll come...
Apr 16, 2024•29 min•Ep. 564
We should understand that success isn't just about making money, it's about making a meaningful impact and living a life of purpose. Matthieu's journey is a testament to the power of mentorship. When he first started his entrepreneurial venture in regenerative farming, he faced numerous challenges and uncertainties. Through Nicky’s guidance, Matthieu was able to clarify his vision, set achievable goals, and develop strategies to overcome obstacles. Mentorship gave him the confidence and faith he...
Apr 12, 2024•34 min•Ep. 563
“Either I continue on this path, and I knew it wouldn’t end well. Or, I had to make a change right then and there.” “You're never gonna be happy if you're just comfortable and consistent your entire life, never challenging yourself.” It's never too late to make a change and become the best version of yourself. Recognize the toxic influence of certain relationships. You have to understand the power of proximity and choose to surround yourself with individuals who support your growth and aspiratio...
Apr 09, 2024•33 min•Ep. 562
“You can either catch the wave or get crushed by it.” “There is no human as good as a human who uses AI.” Ask yourself this: "How can I do this better with AI?" Seriously, it's a game-changer. Remember back in early January 2023 when Chat GPT went public? That was a monumental moment. And guess what? Chat GPT isn't just for tech wizards or big companies. It's for everyone. Anyone can use it. The growth of Chat GPT has been incredibly fast. It's been faster than anything we've ever seen before. T...
Apr 05, 2024•37 min•Ep. 561
“If I didn’t have that mental image of myself… ‘You’re strong, look what you overcame.’ That mindset… I just understand what a journey takes. And sometimes it takes doing really hard things to get what you want.” Resolving extreme trauma. It's a heavy topic, I know, but believe me when I say that with the right attitude, it's possible to overcome even the most challenging experiences. In business, trust is paramount. Whether it's with clients, partners, or colleagues, trust forms the foundation ...
Apr 02, 2024•50 min•Ep. 560
Have you heard of podcast guesting? It's the game-changing strategy we're talking about today. And here's the kicker: no one's really figured this out yet. While traditional methods like blogging, paid traffic, and launches are losing their edge, podcast guesting is rising as the strategy for today's world. The best part? You don't need any special skills or a huge business to make this work. It's perfect for ordinary folks like you and me. Whether you're doing it part-time or full-time, podcast...
Mar 29, 2024•22 min•Ep. 559
“Even if you don't believe it yourself, you never apologize for your own work.” Have you ever wondered what it takes to become irreplaceable in your field, to carve out a niche where your expertise shines and your contributions are valued? Chuck Dixon's story is an unwavering passion and relentless pursuit. From his early days, he harbored a deep love for comic books, dedicating himself to mastering the art of storytelling within this dynamic medium. Without a backup plan, he immersed himself fu...
Mar 26, 2024•32 min•Ep. 558
Non-organic marketing, like paid traffic, launcheds and blogging, aren’t working like they used to. Both because of viewer trends and increased marketing prices. So for many, it doesn’t make sense financially. But organic marketing IS working now. Methods like warm markets, active referrals, and podcasting/podcast guesting are working. We know these are tough times for many. People are scared and they don’t trust as easily as they used to. They need to hear your voice and hear your concern befor...
Mar 22, 2024•8 min•Ep. 557
“We're not investing in technology. We're investing in human beings that are building a business.” When considering investment opportunities, it's not just about the idea or the market size. It's all about the person behind the venture. And guess what? Experience and resilience are the name of the game. Imagine a landscape shaped by the aftermath of the dot-com crash, where the very future of entrepreneurship hung in the balance. It was during these hard times that our guest, John Ruffolo went o...
Mar 19, 2024•51 min•Ep. 556
Before Covid and certain political changes, the business world was relatively normal with buyer confidence where it needed to be for businesses to thrive. But things quickly changed as lockdowns, inflation and other politics started changing the way people view the world, dramatically lowering buyer confidence. People contracted, preparing for worst case scenarios. Times have changed and so sales techniques need to change too. On March 23 - 25, 2024, there’s a virtual event that will dive deep i...
Mar 15, 2024•17 min•Ep. 555
“Say no more than you say yes. Embrace discomfort. Surround yourself with people that challenge you.” “When you give people the belief that they can achieve more, they achieve their goals, and that they are more than capable… It’s so empowering. That’s why we get the results that we do….We are a community of very successful people that believe in each other.” Jase Stevens isn't just any old fitness guru. He's one of the Founders of Man The F Up, and a firmly committed member of the Amer fitness ...
Mar 12, 2024•51 min•Ep. 554
One million dollars is a number that’s captured the attention of many entrepreneurs. One million dollars is a testament to your degree of service to your clients or how much you’ve improved their lives. But without the right things in place, you’re not going to make it. So how can you do it? There are 4 main things but perhaps the most important is knowing your own value. When you know the value of what you bring into people’s lives, you’ll attract more people who need you, and you won’t hesitat...
Mar 08, 2024•8 min•Ep. 553
“Winning doesn't just happen” “The time is never going to be perfect for reaching your goals” Lindsay’s Martens is a Canadian National bikini bodybuilding champion. Her story is one of perseverance and the power of mindset combined with good mentorship. Her experiences while training for professional bodybuilding are applicable to all aspects of life that demand a high level of performance. Lindsay's journey wasn't easy. From breaking her foot during competition prep to facing personal setbacks,...
Mar 05, 2024•34 min•Ep. 552
“Tell them to stop trying to close. Instead, start serving people to their dreams. Start enrolling people in their dream. Having that conversation feels good for good people.” Pivoting during hard or changing times is crucial in business. Covid times were disruptive but many people found opportunities in the chaos. Podcasting was surging at the time (and continues to surge), creating massive opportunity for coaches, consultants, and businesses of all sorts to get their message out there, and ult...
Mar 01, 2024•17 min•Ep. 551
“We have a vision for this country, we are not scared, and we are speaking with passion and conviction about what we believe.” “Believe in yourself. Don’t wait for the government to save you. Stand up and speak out for what you believe.” “Take your place in the world. Take your place in Canada and fight for what you believe in.” Maxime Bernier is one of the most important figures in Canada and the world when it comes to freedom. He’s the leader and founder of the People’s Party of Canada. He spe...
Feb 27, 2024•47 min•Ep. 550
“The leaders of tomorrow will be the most aligned, congruent, and willing to serve their fellow man. They must truly care.” The old-school sales tactics that use pressure and posturing don’t cut it anymore. The noise coming at us from every direction is always growing louder, and when it comes to sales, buyers have seen it all and are programmed to be skeptical. The sales process is cold, giving them nothing to hold on to so they demand certainty. That’s why it’s time for a shift towards heart-d...
Feb 23, 2024•22 min•Ep. 549
“Your title does not give you the excuse to not connect with your employees.” There’s a direct connection between your business success and how you lead and connect with your employees. It’s a people first approach, which of course also applies to clients, but when staff eagerly follow a heart driven leader, your clients are sure to feel it. Heart leadership starts with looking inside at your own behaviors and patterns to consider if there’s a better way. Take that one step further and make thos...
Feb 20, 2024•39 min•Ep. 548
There are pros and cons to both promotion based marketing and attraction based marketing. But neither can be cast down as less effective than the other because the approach for both is as different as the ways that they bring clients to your door. They’re at opposite ends of the spectrum and that’s what makes the combination of both so powerful. On one hand, you’re taking immediate action, every day. And that gets measurable results. On the other, you’re sitting back, working on your heart and m...
Feb 16, 2024•8 min•Ep. 547
“Everyone's always trying to please people and be loved by everyone, but you're not meant to be loved or even liked by everyone. And you have to be okay with that.” Our businesses are about improving people’s lives and society overall. This is the ultimate goal and when done with authenticity and integrity, you will succeed and you will be compensated. Many of us come to entrepreneurship because our own life experience turns us into experts in some way. Often, it’s our own journey of overcoming ...
Feb 13, 2024•49 min•Ep. 546
“Once it’s dialed in… Once you've found your ideal market and your ideal messaging, you can get ongoing prospect calls, nonstop.” Paid traffic marketing gets your ads on Facebook, YouTube, Instagram, and TikTok, among others. And if your methods are fine tuned, then you’re getting in front of your ideal prospects. It’s effective but it’s not for everyone. Especially if you don’t already have the money to invest. It’s more of a strategy for seasoned businesses to grow than it is a strategy for st...
Feb 09, 2024•17 min•Ep. 545
“When one door closes another one soon opens.” “Where two or more are gathered in my name, I am amongst them.” - Matthew 18:20 “It’s a noble cause to build a great company. Companies that are worthy of serving people with excellence.” - Jim Collins Often when one dream comes to an end, it’s making way for a new one. And the process of transitioning and opening to the change is one of making huge leaps forward in terms of personal growth. Having the right mindset, educational tools, partners and ...
Feb 06, 2024•54 min•Ep. 544
“Alone we can do so little. Together we can do so, so much.” Egregore is an ancient word that describes ‘the spirit of the group’. The collective energy of a group that lights a fire under everyone, surging everyone forward. Imagine what it would do for you and your business? When you have a single mentor or you join a mastermind, either way you’re going to benefit by finding resources you didn’t even know you need, getting instant feedback and encouragement to break though your barriers, and va...
Feb 02, 2024•7 min•Ep. 543
“If God put someone in my life; you, my wife, my kid, my neighbor, a client, a friend, I’m going to give them my all.” “If they double and triple down on every third day with those already in their life, they’ll have more business and more relationships than they know what to do with.” I just value relationships on such a high and deep level. I have stress, I have storms like the next person, but I don’t stay wet. I don’t stay down because I know where I came from, I know where I’m going and so ...
Jan 30, 2024•33 min•Ep. 542
