In this week’s episode of The Terrific Teacherpreneur, Elise from Elise Loves To Teach joins me to share her experience with viral resources. Elise shares about her inspirational success and offers advice from her five years of selling on TPT. In this episode, we discuss: A different path toward finding a niche How Elise’s success on TPT skyrocketed after 5 years How to come up with viral resource ideas How short-term viral success has a lasting impact Tips for juggling classroom teaching and ru...
Apr 18, 2023•33 min•Season 3Ep. 116
In this week’s episode of The Terrific Teacherpreneur, Breyen from Oui Madame Wee joins me for an open discussion on resource takedowns and work-life balance. In this episode, we discuss: Why some resources may be taken down from TPT Advice for handling resource takedowns Ways to juggle teaching and your TPT business The realities of being a teacher seller while prioritizing your family Things to consider as an international seller This is a refreshing conversation that offers every seller wisdo...
Apr 11, 2023•25 min•Season 3Ep. 115
In this week’s episode of The Terrific Teacherpreneur, I share why knowing your ideal customer avatar is key to success with email marketing. When done right, email marketing holds high potential for TPT sellers. Listen in to learn how to fuel a profitable email list by using an ideal customer avatar. In this episode, I discuss: What an ideal customer avatar, or ICA, is How knowing your ICA benefits your email list Why email marketing is easier with your ICA in mind What you really need to know ...
Apr 04, 2023•11 min•Season 3Ep. 114
In this week’s episode of The Terrific Teacherpreneur, Kassaundra Foster joins me to discuss sustainable social media practices for TPT sellers. It’s no secret that sellers are short on time, and social media can feel like a burden. Kassaundra offers manageable advice to get more out of social media. In this episode, we discuss: How to plan content efficiently Ways to stay organized with social media content How to foster an engaged community Finding consistency that works for you Tips for hirin...
Mar 28, 2023•26 min•Season 3Ep. 113
In this week’s episode of The Terrific Teacherpreneur, Maddy Fry joins me to discuss mindset as a TPT seller. Maddy provides inspirational insights that will motivate you to run your business with intention and joy. In this episode, we discuss: Why clarity is everything as a business owner How to stop the comparison game Why you shouldn’t hold yourself back from your next step Advice for trying new things as a TPT seller or VA We all can benefit from Maddy’s reminders. Keep them with you as you ...
Mar 21, 2023•37 min•Season 3Ep. 112
This week’s episode of The Terrific Teacherpreneur is part two of my interview with Caileigh Dennis. She shares all about design strategies to develop a strong brand for your TPT storefront and beyond. In this episode, we discuss: How to brand the space that TPT has available to you Caileigh’s top strategy for picking brand colors How to select brand fonts Why brand identity matters Let Caileigh guide you through creating a brand that attracts buyers and won’t let them mistake you for anyone els...
Mar 14, 2023•19 min•Season 3Ep. 111
This week’s episode of The Terrific Teacherpreneur is part 1 of two episodes with Caileigh Dennis. She joins me to discuss branding and design in the TPT space. We dive into how to use store branding and design principles to create effective product listings. In this episode, we discuss: Caileigh’s journey from teaching to graphic design Tips for branding in your TPT listings The biggest don’ts in product listings How to create a great cover photo Ways to make the most out of your thumbnails Cai...
Mar 07, 2023•20 min•Season 3Ep. 110
On this week’s episode of The Terrific Teacherpreneur, Melissa from Not Another VA joins me to discuss email marketing for TPT sellers. Melissa offers advice that will leave you with the information you need to take your email marketing to the next level! In this episode, we discuss: What a welcome sequence includes How often you should send emails to your list What makes the best email content How to turn emails into profit Use these tips to connect with your buyers and increase your sales thro...
Feb 28, 2023•18 min•Season 3Ep. 109
On this week’s episode of The Terrific Teacherpreneur, I share the scary truth about why you need an email list. As a TPT seller, growing and nurturing an email list must be a priority in your business. I’ll fill you in on why so your business doesn’t miss a beat. In this episode, I discuss: How owning your email list makes it extra-powerful Why email is one of the few things you have control over What makes email more profitable than other marketing efforts How email marketing allows you to wor...
Feb 21, 2023•23 min•Season 3Ep. 108
On this week’s episode of The Terrific Teacherpreneur, I share why some TPT resources sell better than others. All sellers have those resources that they know are high-quality and have strong listings, yet they just don’t sell. This episode will help you whether you need product ideas, or are at a loss for why some resources aren’t selling well. In this episode, I discuss: Why your products must meet teachers’ needs How to know if a product is in an over-saturated market Ways to make valuable re...
Feb 14, 2023•19 min•Season 3Ep. 107
On this week’s episode of The Terrific Teacherpreneur, I tell all about how to know which resources to update in your TPT store. We all know we have things to improve, but it’s difficult to know where to start. This episode will provide you with 5 guidelines to help you prioritize which resources to refresh. In this episode, I discuss: Signs a product must be updated first How to improve your best sellers Ways data signals a product needs updating How the time of year dictates where to focus you...
Feb 07, 2023•14 min•Season 3Ep. 106
On this week’s episode of The Terrific Teacherpreneur, my guest, Kim, and I share everything you need to know about starting and participating in a TPT seller mastermind. Mastermind groups offer a unique opportunity for sellers to learn and motivate one another. Listen in to learn all that it’s helped us achieve and can help you too! In this episode, Kim and I discuss: What a mastermind is How I started my mastermind How to find members for your mastermind My advice for running a mastermind Why ...
Jan 31, 2023•22 min•Season 3Ep. 105
This week’s episode of The Terrific Teacherpreneur is Part 2 of my series on bundles. I dive into optimizing bundle listings in your TpT store in order to attract buyers and increase sales. In this episode, I discuss: My advice for bundle covers and previews Best practices for bundle descriptions Why bundle listings deserve more attention than other resources What I learned about bundle listings through coaching TpT sellers Devote some time and love to your bundle listings. A solid bundle listin...
Jan 23, 2023•16 min•Season 3Ep. 104
In this week’s episode of The Terrific Teacherpreneur, I share how you can increase your bundle sales through previews. Many TpT sellers once viewed bundle previews as optional. I’ll debunk this thought and share why bundle previews are essential to a successful listing! In this episode, I discuss: Why bundle-specific previews are non-negotiable How previews ease buyer hesitation Why bundle previews fit your buyers’ needs What your main goals should be when creating a bundle preview My experienc...
Jan 17, 2023•16 min•Season 3Ep. 103
In this week’s episode of The Terrific Teacherpreneur, I share how you can earn money by offering freebies on TpT. The thought of offering your precious products for free may come as a turn-off, but this episode will open your eyes to the benefits of freebies. In this episode, I discuss: Why freebies build the know, like, trust factor with your buyers How freebies help you on TpT and outside of TpT Why freebies influence your buyers Which types of freebies lead to future sales My success with fr...
Jan 10, 2023•28 min•Season 3Ep. 102
In this week’s episode of The Terrific Teacherpreneur, I share how to grow your TpT store in 2023. With a new year, comes the opportunity to shift your focus and create intentional goals for a thriving business. In this episode, I discuss: How to set goals that move you forward What intentional product creation involves Why you need to maintain your store How to market your products My advice for keeping a strong mindset Start the new year off strong and set your business up for success with the...
Jan 03, 2023•13 min•Season 3Ep. 101
In this week’s episode of The Terrific Teacherpreneur, I celebrate my 100th episode of the podcast! In this episode, I: Talk about how the podcast (and my community helping sellers) got started Share my 3 most popular episodes and 3 personal faves Listen to voice memos from listeners who have enjoyed the podcast Share tips for selling on TpT Discuss the good and bad parts of my journey From the bottom of my heart, thank you to all of my wonderful listeners. I wouldn't be doing this without each ...
Dec 06, 2022•29 min•Season 2Ep. 100
In this week’s episode of The Terrific Teacherpreneur, I turn a fad from my childhood into a genius marketing strategy for TpT. You’ll learn how to adapt this strategy to your own product creation and listings to capitalize. In this episode, I discuss: The story behind this childhood fad How to come up with product ideas that lend themselves to a trend How to use this same marketing strategy for success in your own store Why this strategy allows you to work smarter, not harder This is a simple, ...
Nov 29, 2022•17 min•Season 2Ep. 99
In this week’s episode of The Terrific Teacherpreneur, I talk about the importance of making your resources standards-based. Thoughtfully targeting standards in your resources is helpful for your sales and your buyers. In this episode, I discuss: Why you need to be thinking about standards when you’re making new products What to do if you don’t have standards tagged on your existing products How to tag standards if you’re not in the U.S. Why tagging standards is well worth your time Making stand...
Nov 22, 2022•12 min•Season 2Ep. 98
In this week’s episode of The Terrific Teacherpreneur, I share how to avoid shiny object syndrome as a TpT seller. These tips will help you stay focused on tasks and investments that will grow your business and bring you more money. In this episode, I discuss: How shiny object syndrome applies to TpT sellers Why this phenomenon is damaging to our businesses How to avoid shiny object syndrome The best way to take advice from others There’s a way to stay focused on the profitable things for your b...
Nov 15, 2022•16 min•Season 2Ep. 97
In this week’s episode of The Terrific Teacherpreneur, I talk about when to slow down on product creation and what you can do to grow your business instead. Product creation will always be the heart of our stores, but this advice applies to TpT sellers at specific parts of their journey. In this episode, I discuss: Points when product creation should be your focus When to slow down your product creation and why Why more products doesn’t mean more revenue How a smaller number of products can be s...
Nov 08, 2022•22 min•Season 2Ep. 96
In this week’s episode of The Terrific Teacherpreneur, I talk about how to take your business to your next earnings milestone. Whether you’re looking to earn $100 more or $1,000 more each month, I’ll share the steps you can take to get there. In this episode, I discuss: What my first months’ earnings were on TpT Why marketing might be the last thing you should be doing What matters more than the number of products in your store How to market the right way as a newer seller What I would do if I c...
Nov 01, 2022•17 min•Season 2Ep. 95
In this week’s episode of The Terrific Teacherpreneur, I share five mistakes to avoid on Pinterest. While it holds so much potential for TpT sellers, Pinterest is an ever-evolving platform. I share how to avoid mistakes by following up-to-date best practices. In this episode, I discuss: How to diversify your content to work with Pinterest’s algorithm Where SEO matters What TpT seller pins need to be visually strong Why where you direct your traffic matters How to keep your pins fresh Don’t fall ...
Oct 25, 2022•10 min•Season 2Ep. 94
In this week’s episode of The Terrific Teacherpreneur, I share how to come up with plenty of blog post ideas. These tips can be used to add to your blog, but also apply to generating ideas for other forms of content such as YouTube, podcasts, or social media. In this episode, I discuss: Why you should narrow your focus with a niche How to think of good content pillars Ways to create content that helps solve your buyers’ problems How to highlight your TpT products How to work smarter not harder t...
Oct 18, 2022•21 min•Season 2Ep. 93
In this week’s episode of The Terrific Teacherpreneur, I share how to utilize the My Product Statistics page to inform your business. This page offers insightful data that you can use to evaluate your TpT store and adapt for growth. In this episode, I discuss: My favorite ways to use this page What changes to make if a product has low page views Why you shouldn’t overlook your product preview numbers The best ways to use the search and filter option How to act on the data available to you Use th...
Oct 11, 2022•16 min•Season 2Ep. 92
In this week’s episode of The Terrific Teacherpreneur, I go deep into TpT dashboard data. As sellers, we tend to focus on the same few metrics. I offer tips on how to get below the tip of the iceberg when it comes to data and use it to grow your business. In this episode, I discuss: What information the dashboard includes How to filter your data in useful ways How to use the data to fuel your business It’s time to get into your dashboard and use that data for good! Join me on Instagram for more ...
Oct 04, 2022•15 min•Season 2Ep. 91
In this week’s episode of The Terrific Teacherpreneur, TpT author and video creator, Chloe Tascoff, joins us to talk about hiring the right person to outsource your workload. We cover logistics around hiring and share tips for making the process go smoothly. In this episode, we discuss: Different types of service providers who can help with your business What to look for when hiring a service provider How to improve your mindset around hiring out Advice from our personal experiences with hiring ...
Sep 27, 2022•32 min•Season 2Ep. 90
This week’s episode of The Terrific Teacherpreneur is part three of the product creation mini-series. I walk through the process of finalizing a product and share how to have it ready to wow your buyers. In this episode, I discuss: How to create a quality product Ways to make your product visually appealing How to make your resource user friendly The best ways to proof your resource How to secure your work These final steps in product creation are the icing on top of the cake when it comes to ma...
Sep 20, 2022•15 min•Season 2Ep. 89
This week’s episode of The Terrific Teacherpreneur is part two of the product creation mini-series. I share what steps to take in the early stages of product creation to save you time and make you more money. In this episode, I discuss: How to plan out a new product Why you should research pricing before you create a product Why you need to invest in your product before making it How to save time with templates Which basic elements need to be set before creation begins Listen in to simplify the ...
Sep 13, 2022•12 min•Season 2Ep. 88
In this week’s episode of The Terrific Teacherpreneur, I get into part one of a product creation mini-series. I talk about identifying products to create for your TpT store. Your products are what make you the most money, yet sometimes it’s hard to know which ones to create. This episode will help you prioritize your product ideas as well as identify new ones. In this episode, I discuss: How to narrow down your ideas and select the best ones How to identify great product ideas based on the TpT m...
Sep 06, 2022•22 min•Season 2Ep. 87
