The Support Squad: A Podcast for Virtual Assistants - podcast cover

The Support Squad: A Podcast for Virtual Assistants

You’re listening to the Support Squad podcast, where virtual assistants come to share their best business tools and tips. Virtual assistant for life coaches, Sharon Nissen, created the Support Squad with a firm belief in community over competition. Whether you’re a new virtual assistant looking for advice on how to get started OR an established virtual assistant looking to expand your skills and invite even more abundance into your career, you’re in the right place. Working at home doesn’t have to be lonely! We’re in this together.
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Episodes

Personal Update and Big Announcement

The trailer for my new podcast is available now! Listen here: https://www.sharonnissen.com/blog/trailer Not Your Basic Podcast Manager is a business and marketing podcast with short and sweet episodes to help freelance podcast managers around the world learn new skills and strategies for producing, marketing, and managing podcasts for clients. Host Sharon Nissen brings you mindset tips, technical how-to's, podcast news, marketing strategies for finding clients, and behind-the-scenes looks at her...

Sep 12, 20223 min

Ep. 122 7 Lessons I Learned from Coaching Virtual Assistants in 2021

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing the 7 most important lessons she learned from coaching virtual assistants this year. Tune in to hear: Ways to increase your income, build relationships and maintain productivity What to do if you’re unsure if a certain niche or specialty is right for you How to avoid making decisions that aren’t in alignment with your goals Want to access more coaching like you heard on today’...

Dec 14, 202120 minSeason 3Ep. 122

Ep. 121 How to Find Your Ideal Client with Craig Cannings

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with freelancing expert Craig Cannings about how to identify your ideal client and strategies for standing out from other freelancers. Tune in to hear: A simple formula for determining who your ideal client is Strategic ways to stand out and connect with others The top 5 sources for finding high-quality clients and referrals Connect with Craig: Website | Instagram | Twitter |...

Dec 07, 202131 minSeason 3Ep. 121

Ep. 120 How to Create Custom Productivity Practices for Your Business with Sagan Morrow

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with anti-hustle Productivity Strategist Sagan Morrow about how to up your productivity without sacrificing your unique needs and lifestyle. Tune in to hear: Common mistakes that virtual assistants make when structuring their businesses The importance of having a burnout prevention plan and how to create one How to boost your productivity and create more abundance by hustling...

Nov 30, 202130 minSeason 3Ep. 120

Ep. 119 Delegate to Scale Your Business with Kristy Yoder

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with virtual assistant agency owner Kristy Yoder about how to delegate to scale your business. Tune in to hear: The importance of delegating effectively in all areas of your life Why you might be feeling stuck and overwhelmed in your business How to decide what you should do yourself and what you should delegate Connect with Kristy: Website | Instagram | Smart VAs Instagram F...

Nov 23, 202135 minSeason 3Ep. 119

Ep. 118 How Your Sense of Self-Worth is Impacting Your Sales with Pauline Mulabay

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with Pauline Mulabay about how worthiness can affect your sales and why self development is so important for entrepreneurs. Tune in to hear: The importance of creating a mission and vision statement for your business The difference between your self-worth and the work that you do How to stop taking rejection personally and find a support system Connect with Pauline: Website |...

Nov 16, 202132 minSeason 3Ep. 118

Ep. 117 How to Start Integrating Pinterest as a Service Offer with Meagan Williamson

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with Pinterest Strategist Meagan Williamson about how to add Pinterest services to your virtual assistant business. Tune in to hear: How to get started with Pinterest Management and decide if it's right for you The many different types of offers you can create and how to price them Why it's the perfect way to attract higher quality clients and scale with ease Pro tip: Pintere...

Nov 09, 202134 minSeason 3Ep. 117

Ep. 115 4 Common Myths About Podcast Management

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing 4 common myths about becoming a podcast manager. Tune in to hear: Why I don’t believe in competition, especially in the podcast world How to get started as a podcast manager even if you don’t have experience The beauty of crafting a stress-free podcasting experience for yourself and your clients Time Sensitive: Free workshop for aspiring podcast pros TOMORROW! Want to learn ho...

Oct 26, 202115 minSeason 3Ep. 115

Ep. 114 Why Unicorn VAs Burn Out and Don't Hit Income Goals

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing why being a multi-talented Unicorn VA can lead to burn-out if you don’t specialize your business. Tune in to hear: The biggest problem with being a unicorn VA Why you're not consistently hitting your income goals How to truly become your own boss I finally found an outlet for all of my unicorn gifts by specializing in podcast management. And in my upcoming live workshop, I’m g...

Oct 19, 202117 minSeason 3Ep. 114

Ep. 113 How Niching to Podcast Management Changed My Entire Business

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing how she transitioned from general virtual assistant to podcast manager and how it helped her earn more and find clients. Tune in to hear: Why I chose podcast management as my niche How niching to podcast management led to more referrals and higher-quality clients The most important thing that podcast changed about my business Because of the transformation I saw in my business ...

Oct 12, 202122 minSeason 3Ep. 113

Ep. 112 Do You Have a Hobby, Side-hustle, or Business? with Braden Drake

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with licensed attorney and tax professional Braden Drake about how to determine whether your business is covered for taxes and legal protections. Tune in to hear: The difference between a hobby and a business - and why what we call ourselves matters How the IRS looks at our business depending on what we call ourselves - and why that makes a difference at tax time Important st...

Oct 05, 202120 minSeason 3Ep. 112

Ep. 111 Grow Your Business by Becoming a Kartra VA with Jessica Sciuva

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with Kartra expert Jessica Sciuva about how to scale your business by becoming a Kartra virtual assistant. Tune in to hear: Jessica’s journey from virtual assistant to Kartra specialist How to offer Kartra services in your virtual assistant business The types of clients that need Kartra support Connect with Jessica: Website | Facebook | Instagram FREE Gift: Tech VA Guide Want...

Sep 28, 202117 minSeason 3Ep. 111

Ep. 110 How to Operationally Manage When Your Marketing Takes Off with Kristen Westcott

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with systems strategist Kristen Westcott about how to manage your operations as your business grows. Tune in to hear: How to grow your business without losing your mind A simple framework for creating sustainable success in your business Strategies for creating more space in your week for marketing & client work Connect with Kristen: Website | Facebook | Instagram FREE Gi...

Sep 21, 202131 minSeason 3Ep. 110

Ep. 109 How to Close More Clients on Your Discovery Calls with Nikki Rausch

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with sales maven Nikki Rausch about techniques to use in your discovery calls to land more clients for your business. Tune in to hear: How to recognize subtle clues that someone might be interested in hiring you Why you should “pre-frame” your Discovery Calls The one question that many people forget to ask in Discovery Calls Connect with Nikki: Website | Facebook | Instagram ...

Sep 14, 202131 minSeason 3Ep. 109

Ep. 108 3 Types of Offers for Your Service-Based Business

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing a real group coaching call with The Support Squad Membership where she breaks down 3 different types of service based offers. Tune in to hear: How to create a valuable introductory offer for clients that aren’t ready for ongoing Using ongoing support packages to create stability in your income Why a premium service package will help you scale your business Want to access more ...

Sep 07, 202133 minSeason 3Ep. 108

Ep. 107 The Difference Between a Virtual Assistant and a Virtual Expert with Kathy Goughenour

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with Kathy Goughenour about the differences between a virtual assistant and a virtual expert. Tune in to hear: How to tap into your full potential and make more money Why you don't need a degree or certification to be considered an expert The truth about what your clients really want and need from you Connect with Kathy: Facebook | LinkedIn | Instagram | Twitter | YouTube | W...

Aug 31, 202124 minSeason 3Ep. 107

Ep. 106 The Power of Structure for Creative Entrepreneurs

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing how to create a supportive structure in your business that encourages creativity and innovation. Tune in to hear: Why waiting until inspiration strikes is killing your content game The importance of compartmentalizing your business How scheduling everything actually allowed me to create more blank space Ready to bring more sparkle & shine into your day-to-day? Join me Augu...

Aug 24, 202120 minSeason 3Ep. 106

Ep. 105 Building a Happy Service-Based Business

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing how to bring more joy and purpose to your service-based business. Tune in to hear: How to tap into the deepest intention of your business The power of embracing seasons in your life and business Why every business owner needs their own personal support squad Ready to bring more sparkle & shine into your day-to-day? Join me August 25-27 for the Happy Business Reset - a FREE...

Aug 17, 202122 minSeason 3Ep. 105

Ep. 104 How to Leverage Pinterest to Attract Your Soulmate Clients and Grow Your Email List with Presh Rodgers

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with Pinterest Marketing Expert Presh Rodgers about how to leverage Pinterest to attract your soulmate clients and grow your email list. Tune in to hear: Why Presh decided to transition from general VA to Pinterest Marketing Expert How Pinterest can help service providers to scale their business The difference between Pinterest and social media platforms like Instagram Connec...

Aug 10, 202120 minSeason 3Ep. 104

Ep. 103 The Best Specialties for Multi-Talented "Unicorn VAs"

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing the best specialties for multi-talented unicorn virtual assistants to help you make the most of all of your skills. Tune in to hear: How I learned that being a “unicorn” was not all it cracked up to be Why becoming a podcast manager helped me fall in love with my business 4 VA specialties that will allow you to use all your skills...on your own terms Whether you are a unicorn ...

Aug 03, 202118 minSeason 3Ep. 103

Ep. 101 How To Create Your Productivity Formula for Client Management with Romaine Brown Palmer

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with business fundamentals coach Romaine Brown-Palmer about how to create a productivity formula for client management. Tune in to hear: What virtual assistants struggle with when it comes to client management The biggest tipping point for Romaine that lead her to come up with a formula The tools that Romaine has created to support virtual assistants with client management an...

Jul 27, 202141 minSeason 3Ep. 101

Ep. 100 How to Build a Profitable Biz around a Lifestyle You Love with Tracy Lynn Morgan

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with Productivity Consultant Tracy Lynn Morgan about how to build a profitable business around a lifestyle you love. Tune in to hear: What to do when your day doesn’t go as planned How to deal with mom guilt as a business owner A new way of looking at our productivity by considering our values Connect with Tracy: Website | Instagram | Facebook | LinkedIn | FREE Profit Builder...

Jul 06, 202131 minSeason 3Ep. 100

Ep. 099 No-Fuss Email Marketing for Busy Entrepreneurs with Katie Guenther

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with email marketing expert Katie Guenther about how busy entrepreneurs can get started with email marketing. Tune in to hear: Why email marketing is important for every small business How to grow your email list the easy and free way How often you should email your list (and why consistency is important) Connect with Katie: Website | Instagram | No Fuss Newsletters | FREE Le...

Jun 22, 202133 minSeason 3Ep. 99

Ep. 098 Fast-Track Your Virtual Assistant Business Launch: Eliminate the Fluff & Get Paid Sooner

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is sharing how to fast-track your virtual assistant business launch so that you can start landing clients and earning money sooner. The business foundations you shouldn't skip over Simple marketing assets that will help you put yourself out there sooner Where to look for clients before you have a following or network Want support with launching faster and earning money sooner? The Suppor...

Jun 16, 202112 minSeason 3Ep. 98

Ep. 097 Niching Down and Growing Your Biz with Facebook Groups with Stacey Hooker

In this episode of The Support Squad: A Podcast for Virtual Assistants, virtual assistant coach Sharon Nissen is chatting with HoneyBook Pro Stacey Hooker about niching down and growing your business with Facebook Groups. Tune in to hear: Why Stacey chose to step away from the title “virtual assistant” as she niched down The role that Facebook Groups have played in Stacey’s business Tried and true tips for finding and engaging in aligned Facebook Groups Connect with Stacey: Website | 7 Essential...

Jun 08, 202134 minSeason 3Ep. 97

VA 101: Day 5 - Scaling Your Virtual Assistant Business

In Day 5 of the LIVE VA 101 Series, I'm sharing how to scale your business, i.e. earn more, do less. Enrollment for The Support Squad Membership closes this Friday at 11:59 pm CST. Join now: https://www.thesupportsquad.com/membership

May 07, 202124 minSeason 3Ep. 96

VA 101: Day 4 - Must-Have Systems for Your Virtual Assistant Business

In Day 4 of the LIVE VA 101 Series, I'm sharing how to remove mental clutter and begin to streamline and automate the repeating processes in your business. Enrollment for The Support Squad Membership closes this Friday at 11:59 pm CST. Join now: https://www.thesupportsquad.com/membership

May 06, 202127 minSeason 3Ep. 95

VA 101: Day 2 - Branding & Marketing Your Virtual Assistant Business

In Day 2 of the LIVE VA 101 Series, we’re going to talk about how to begin branding & marketing your business including choosing a name, creating a logo, and deciding where you will be found online. Enrollment for The Support Squad Membership closes this Friday at 11:59 pm CST. Join now: https://www.thesupportsquad.com/membership

May 04, 202137 minSeason 3Ep. 93
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