Today, we sit down with renowned copywriter, polaroid camera enthusiast, and founder of verygoodcopy.com, Eddie Shleyner. His newsletter, VeryGoodCopy, is now growing ~100 subscribers a day with over 54,000 subscribers. He created 100s of free, addictive articles, interviews & courses about copywriting & creativity. In 2022, he won HackerNoon’s “Email Newsletter of the Year” award. A few weeks later, he was voted a LinkedIn “Top Voice” in Marketing & Advertising. Eddie is cool, but w...
Mar 09, 2023•48 min•Season 2Ep. 57
The more creative the work is, the more you need a process. How much time and energy are you wasting without a process? In this episode, we’ll dive into why having a process is essential to reaching that next level and how to create your process. No process = inconsistency & overwhelm. Trust the process! We cover: How to get into momentum Where do you already have processes Where might you need to create a process Creative processes Process flexibility Having a place to start A process for p...
Mar 02, 2023•17 min•Season 2Ep. 56
Make your website the best salesperson in your business. Do you ever wish your website would actually generate more business for you? Or that when people show up to your website, they actually understand the problems you solve for them - thus booking a call with you? Our guest today helps people do exactly that. Todd Clarke is a copywriter and minister of clarity at 'Todd’s Got A Pen', where he helps his clients get clear, then clearly explain their business, in plain English, no jargon. Why? Be...
Feb 22, 2023•57 min•Season 2Ep. 55
Have you ever been talking to someone and all you're really doing is thinking about what you want to say next? Listening CAN be a superpower. It can change your life. But most people don't know how to ACTUALLY listen. There's level to this listening stuff... Listening with your ears Listening with your mind Listening with your heart People want to be heard. That's it. When you're on a call with a potential prospect, they just want to be heard. Really heard. So, how can we learn to really listen ...
Feb 15, 2023•19 min•Season 2Ep. 54
Robbie is a leadership coach, author, and podcaster whose work focuses on creativity, coaching and leading with honor. Robbie has delivered coaching, training, and facilitation for organizations like King's College London, Moonpig, Swiss Re, Coventry City of Culture, and more. He is a regular associate of 64 Million Artists and Betterup. Robbie supports coaches to grow their businesses and impact and thrive as people while they do that, via a community for coaches and a podcast. He's the host of...
Feb 08, 2023•59 min•Season 2Ep. 53
The world can be overwhelming. We’re constantly being pulled in a million directions, and it’s only going to get worse. In a world that sells us on doing more, better, faster, and at scale; how do we keep from spiraling out of control? So much of what we’re sold online is about planning, strategizing, and thinking. How can we avoid the dark abyss of inaction that often follows? Half the battle is NOT doing that thing, but instead doing the same thing you've been doing, over and over. The most va...
Feb 01, 2023•20 min•Season 2Ep. 52
Today's guest has dedicated himself to discovering the secrets of a well-lived life and sharing them with men who seek to go beyond the frustration, boredom and powerlessness inherent in the modern world. He's a coach for male entrepreneurs and the author of the book, 'Aligned: The Modern Man’s Guide to Health, Wealth & Freedom .' Cool stuff about Nic: Nic has a third degree blackbelt in Jiu Jitsu under Roger Gracie As a podcast host himself , he's interviewed guests such as Tim Ferris, Dori...
Jan 27, 2023•53 min•Season 2Ep. 51
How are those 2023 new years resolutions going? What even is a resolution. Why do so many people completely forget their resolutions by Feb? What works better for you: Resolutions Goals Intentions Systems Something else? Join theboxworkshop.com Podcast website: subtleartofnotyelling.com...
Jan 18, 2023•26 min•Season 2Ep. 50
Is it possible to work less, earn more, and live a better life? Our guest today is all about maximizing efficiency, performance, and impact—all while working less. Working less isn't about anti-work. It's about creating space and time to think, feel, and live more. Dean is the SEO manager at AppSumo as well as a writer for his own "Work less" newsletter with over 3,000 readers. As a 2x Quora Top Writer, Dean Yeong's work has been featured on Inc, HuffPost, Observer, and many other major publicat...
Jan 11, 2023•37 min•Season 2Ep. 49
The first mistake is being attached to the outcome. Why are you doing this? What's the point? Do you change paths when you get bored? Most people underestimate what they can do in 3 years. In today's face-paced world, shiny object syndrome is harder to fight off. You'll never get anywhere if you expect quick results. In this short episode, we explore what it means to be the tortoise and why it's probably the shift you need to make. Join theboxworkshop.com Website: subtleartofnotyelling.com...
Jan 04, 2023•22 min•Season 2Ep. 48
After helping generate 25M+ in launch revenue for the world's top coaches, consultants and course creators, Ry Schwartz stepped out of the trenches to empower the next generation of marketers to lead the next wave. Ry is the email copywriter marketers turn to when they're launching programs or setting up evergreen funnels. You can't find him in many places online, but he may be doing some stuff here: ryschwartz.me iseeyouking.com facebook.com/schwartz.ry Thanks for being a subscriber! Podcast we...
Dec 28, 2022•1 hr 1 min•Season 2Ep. 47
To get what you want in life, you have to ask. Why don't you ask? Are you scared of the answer? Well, you may be surprised by what happens when you start asking. Especially inside your business. Listen for a few ideas on how to start asking for what you want and why getting rejected is a really good thing. Website: subtleartofnotyelling.com Join theboxworkshop.com
Dec 21, 2022•18 min•Season 2Ep. 46
Feeling rushed? Like you need to be something by now? Like you should have it figured out? James Martin joins us today to talk about what it actually takes to build a brand, run a business, grow a following, and create a body of work you're proud of. It’s not always a straight line and when we think we know, we likely have no idea…and that’s okay! James has a following on Instagram of 242k. He’s figured some things out along his almost 20-year journey as a designer and business owner. He’s co-fo...
Dec 14, 2022•1 hr 12 min•Season 2Ep. 45
There are more than 3.9 billion email users and the number is expected to hit 4.48 billion by 2024, nearly half of the world’s population. Over 80 percent of businesses use email marketing to acquire and retain customers. People love welcome emails. They enjoy an open rate of 82 percent, which is pretty high. Email marketing ROI is 4200% ($42 for every $1 spent). Alright, enough "stats." The point is, email is one of the best ways to communicate with your audience, make sales, and grow your bran...
Dec 07, 2022•29 min•Season 2Ep. 44
Data - not always fun, often avoided, frequently misused, and always a critical part of business growth. Prasanna Dhungel is managing Partner of GrowByData, which helps agencies & brand managers maximize visibility, clicks and conversion with shopper journey insights. He shares honest insights about the entrepreneurial journey. What's worked, what hasn't, and some simple tools to staying sane, happy, and clear throughout the ride. You'll also learn how and when to use Data to grow your busin...
Nov 30, 2022•1 hr 1 min•Season 2Ep. 43
Work work work, go go go, get as much done as humanly possible, grind, hustle, and move the needle. This works. Until it doesn't. The reality is, we have a lot of stuff we have to get done. Productivity is important. But most of us do it SO WRONG. In this episode, we'll give you a few obvious and not so obvious tools to work sustainably and feel good along the way. Let us know what you liked most about this episode. Email us: pod@brandthrive.co...
Nov 23, 2022•36 min•Season 2Ep. 42
People call him the wizard. Phil teaches Automated Intimacy at Empire Engineering, and is the Growth Chief at Zen Habits. Building his one-man consulting firm to north of 6 figures/month, Phil Powis has quietly become one of the most sought after marketing wizards in the online coaching and education space; partnering with the likes of K.C. Carter (This Epic Life), Jonathan Fields (Good Life Project) and Leo Babauta of Zen Habits. Phil and his partner Ry (upcoming episode) have deconstruct...
Nov 16, 2022•1 hr 2 min•Season 2Ep. 41
Lost and forgotten for several months, this episode comes back from the darkness with an important reminder. As we move through life and work, we're expected to know what we're doing. Others may assume we have it all figured out, but do we? Do we ever know what we're doing? If we "know" what we're doing have we stopped growing? We cover: The story we tell ourselves Not knowing what you're doing, but doing it anyways Falling on your face Curiosity, exploration and growing Finishing what you start...
Nov 11, 2022•17 min•Season 2Ep. 38
How do you take the fun creative stuff you loved doing as a kid and turn it into a business. Leah Kirsch, an artist and clothing designer, shares the inner workings of starting a brand out of her apartment in the Bronx in 2013, closing it down, navigating drug culture, taking creative risks, and all the emotions that came with it. Today, Leah Kirsch is a brand for the bold. Influenced by men’s streetwear and infused with an intuitive feminine touch, everything is designed with a duality in mind:...
Nov 04, 2022•1 hr 9 min•Season 2Ep. 39
Why is starting so easy, but the latter half seems to feel like trudging up a muddy hill in 120 degree weather? Why do we stop? We know that good things take time. Every overnight success actually took a long time to create. Why do we think results will come right off the bat? It’s a curse that all creatives have and must overcome. Here’s how. let’s dive in.
Oct 27, 2022•25 min•Season 2Ep. 40
Gill Andrews (all the way from Frankfurt Germany) is a conversion copywriter and web consultant who helps small and medium businesses turn their underperforming websites into slick lead-generating machines. When she’s not writing copy or auditing websites, she’s blogging on her website Gillandrews.com , teaching other business owners — especially those who take care of their websites themselves — how to make their websites work better. If you ever feel like you need to have it all figured out in...
Oct 19, 2022•1 hr 1 min•Season 2Ep. 37
Do you ever get stuck? Maybe you want more clients. Maybe your work isn't evolving. Maybe you're not growing. Or maybe you're overthinking or over planning to the point where nothing actually happens. Listen to this episode if you want to overcome stagnation. One thing is for sure, whatever you're doing now won't get you to the next level. Instead, you'll need to try some things. You'll likely need to do something out of your comfort zone. But before we even talk about any of that, what is the v...
Oct 12, 2022•28 min•Season 2Ep. 36
Dylan Schmidt is the creator of Digital Podcaster and founder of Podcasting Academy. He helps people of all backgrounds confidently share their message with the world. Discover how to use the power of podcasting to grow your audience, business and life. We were lucky enough to have him poke holes in our Podcast Strategy. We talk about all things podcasting… Should you even start one? How to start & grow your podcast How to monetize (from day one) What makes a good podcast How to make it sust...
Oct 05, 2022•1 hr 7 min•Season 2Ep. 35
You've heard, "the only inevitable in life is change." It's not the most exciting reminder, but it is true. Especially when building a business, brand, or shipping creative work. Will you let change derail you? Will it run your day? Or, will you be able to...pivot (ugh, another overused word). Pivot, shift, evolve, stay flexible, flow...whatever you want to call it. It's essential. Just look at your day today. You probably woke up with a rough plan of how you expected the day to go, how's that g...
Sep 28, 2022•28 min•Season 2Ep. 34
Too many businesses drown in the sea of sameness and leave you confused about what it is they actually do. The biggest mistake I see is jumping into marketing and branding without a clear message that resonates with the right people. Our guest today is the author of ‘The 3 Word Rebellion: Create a One-of-a-Kind Message that Grows Your Business into a Movement,’ a must read for all business owners. She has a Ph.D. in Communication and her superpower as a message coach is figuring out what makes y...
Sep 26, 2022•1 hr 9 min•Season 2Ep. 33
This is a subject that we’ve danced around for a year. Finally, we decided to dive in. Money money money moooney, money! (did you sing that…?) Money is SO weird. Value is made up. How do we value ourselves, our work, our time? We see people doing amazing work for next to nothing. We also see people charging a down payment on a house for bloated programs that over promise and underdeliver. Why does this happen? In this longer than usual episode, we explore all of it. Join us in theboxworkshop.com...
Sep 15, 2022•44 min•Season 2Ep. 32
Write songs, tell stories, move people. Darden Smith is an Austin-based singer-songwriter known for his lyrics and for weaving folk and Americana influences with rock, pop, and the musical roots of his home state. He's released 15 studio albums, had singles on both the country and pop charts including a top 10 hit, he's scored work for theater and dance, published a book on creativity, exhibited works of visual art and co-founded a non-profit. Darden has just released his 16th studio album, alon...
Sep 09, 2022•1 hr 7 min•Season 2Ep. 31
A year of not yelling. Wow that was fast. Listen to us pat ourselves on the back for 28 minutes :) All seriousness aside, we reflect on a year of podcasting. What was easy, challenging, and surprising about it? What are we looking forward to in the future? How long are we planning to do this? Is it sustainable? If you're a creative person, this episode will give you a peak behind the curtain of shipping your work consistently for a year (29 episodes)....
Aug 31, 2022•31 min•Season 1Ep. 30
Whether he’s fully clothed in a hot tub with his brother filming ‘KumTub with Us’, or traveling the world in search for an illusive vegetable, Josh is always working on something new and different. Josh is a musician, professional photographer, and true creative genius. Today, we get to wander through his many skills and projects with plenty of silliness along the way. I highly recommend checking out his work. Photography Instagram Personal IG / music Website KumTub with us and other projects he...
Aug 17, 2022•1 hr 4 min•Season 1Ep. 29
You ever get back from a trip and easefully dive right back into your normal routine? Us either. It seems like no matter how much preparation we do for a trip, we lose a lot of momentum and struggle to transition back into our work. Is there a way to do vacation right? How do we set ourselves up to fully enjoy our time off? How do we set up boundaries and expectations with colleagues and clients? How about ourselves? A lot of creative people (especially in the US) struggle to justify and find ti...
Aug 03, 2022•27 min•Season 1Ep. 28
