Alcohol & The Pain Pleasure Principle - Understanding THIS is KEY
Episode description
If you want to have an "edge" and make this process easier...it's very important that you understand the Pain Pleasure principle and how it related to addiction and the cycle we find ourselves in with drinking.
The pain pleasure principle states humans are more motivated to AVOID PAIN than to PURSUE PLEASURE.
What's this have to do with drinking? Listen in to find out.
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