It All Starts with Owned Media
Apr 19, 2022•11 min•Ep. 197
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Episode description
Every really good PESO model based plan starts with owned content as the foundation. On this week's episosde of the Spin Sucks Podcast, Gini Deitrich is talking about the media you create that lives on an online property you own, and how you use the other elements of the model to distribute and promote it.
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