Are 50% of Communicators Dropping the Ball?

More than half of CEOs are not convinced their marketing departments are driving results (according to a survey by Strategy Box). That means that if you're listening to this, there's a coin flip of a chance that your boss doesn't think you're doing your job. Gini Dietrich goes into more detail about this survey, what the results mean, and what you need to do to make sure you're communicating what you need to in this episode of the Spin Sucks Podcast.