#60 Unbelievable Onboarding

After a deal is signed, it’s time for onboarding: onboarding is what you do for new clients after they begin services with you. It’s a stage of the relationship it’s important to get right because we’ve all had that experience where you sign the contract, pay the invoice and… nothing happens. It’s disorienting, uncomfortable, and makes you doubt the company you’re dealing with. On today's episode of Spin Sucks, Gini is going to take you through the elements of really excellent onboarding.