Nuts & Bolts: ACE Hardware CMO Kim Lefko Retools a 100-Year-Old Brand
Apr 10, 2025•26 min•Season 1Ep. 179
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Episode description
In this episode of The Speed of Culture, Matt Britton sits down with Kim Lefko, Chief Marketing Officer at ACE Hardware, to explore how the century-old brand is evolving through personalization, tech-powered loyalty, and a neighborhood-first mindset. Discover how ACE is driving growth with a new subscription model, boosting app engagement, and staying true to its brand values in an increasingly noisy marketplace.
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