The Social Sunshine Podcast: Social Media & Content Creation - podcast cover

The Social Sunshine Podcast: Social Media & Content Creation

Build a brand, make an impact and have fun with social media! The Social Sunshine Podcast focuses on social media marketing education and the stories of great social media creators. Learn how to stand out on social media from social media expert and host, Britney Crosson, owner of Fun Love Media and founder of Social Success, and her talented guests. 

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Episodes

The Final Episode

Send us a text Yo, yo, yo! Get the tissues! It’s the final episode of The Social Sunshine Podcast, hosted by Britney Crosson. Since she started the show in November 2019, Britney has released a podcast episode every single week, without missing a week. That’s five straight years of podcasting! And while the subject matter of the show has always been social media and online marketing, Britney shares her perspective on what the show has really accomplished best. Whether you’ve been a loyal listene...

Nov 18, 202427 minEp. 279

The Truth Behind Podcast Production

Send us a text What’s it really like to produce a podcast without the help of a big company or podcast network? It’s the next to last episode of The Social Sunshine Podcast, y’all. And it’s Megan Colwell’s last visit as a guest. Megan is the Director of Design at Fun Love Media and has worked on this podcast for years. She’s talking with Britney about their journey together working on Social Sunshine. They’re self taught and had no big helping hands along the way. Yet they managed to produce thi...

Nov 11, 202459 minEp. 278

7 Years of Instagram Growth & HUGE Announcement

Send us a text Ever wonder how social media growth really happens? This is a real, raw, honest look at Britney’s Instagram growth over the last 7 years. You’ll learn about the ups and downs and everything in between. No holding back. This is the truth. And Britney includes a ton of detailed tips for her fellow content creators. Plus, this episode includes a HUGE announcement. Watch & subscribe on YouTube here . Get the 7 Values of Social Media for Business Owners guide for free right here . ...

Nov 04, 202450 minEp. 277

Who Should You Trust for Social Media Advice?

Send us a text Not all social media experts are created equal. There are so many people on social media giving advice about social media. And it’s hard to tell who you should actually trust. Britney Crosson has been a social media creator for her personal brand for two decades and has been creating social media for businesses since 2010. She’s sharing her unique perspective on the difference between someone with the skill set to create viral videos for their own brand and someone with the skill ...

Oct 28, 202421 minEp. 276

Increase Social Media Engagement with More Stories & Less Selling

Send us a text People remember stories. Whether it’s a long story or a short one.. whether it’s a dramatic story or a simple one… storytelling has been impactful for forever. And when you tell stories in your social media content, you’re going to increase your engagement and build trust with your audience. Fun Love Media Director of Design, Megan Colwell, is back with Britney giving out free advice to help you improve your brand’s social media presence. Watch on YouTube here . Follow Megan on In...

Oct 21, 202423 minEp. 275

On the Mic: Podcasting, Poetry & People with Ozeal Debastos

Send us a text What metric in podcasting matters the most? Ozeal Debastos is the founder of PodHouston, a community for podcasters in Houston, TX. He’s also a podcast coach and the host of Creator Factor. But before he was on the podcast mic, Ozeal was on the mic flowing poetry and being an emcee. He was even a breakdancer back in the day, influenced by his creative and talented father. This episode is dope, y’all. If you’re looking for inspiration as a creator or some detailed advice as a podca...

Oct 14, 202456 minEp. 274

Social Media Holiday Season Strategy

Send us a text #273: Money spending season is here. Your customers are buying and exploring. And social media is active and exciting right now. October through December is a time of year that you can potentially increase your revenue substantially or increase your social media number substantially. Britney is sharing tips on how to strategize your business’s social media approach for this time of year. Listen to this ASAP! Timing matters! Watch & subscribe on YouTube here . Get the 7 Values ...

Oct 07, 202421 minEp. 273

Reddit 101: What is it? Crazy comments! Is it for business?

Send us a text #272: What is Reddit and what exactly is it for? Jennifer Bassman is back on the show to teach Britney all of the Reddit things. Is it a social media platform? Is it a website? Is it a community? According to Jennifer it’s all of the above. Don’t miss this fun, funny and informative chat about Reddit. You’ll learn how it can entertain you, be a bit addicting, and how it can help your business. Watch on YouTube here . Follow Jennifer Bassman: LinkedIn , Instagram , TikTok , website...

Sep 30, 202442 minEp. 272

Influencer Events: How to Get Invited, Etiquette, What to Expect

Send us a text #271: Want to get invited to influencer events? Or maybe you’re looking for tips on hosting one? Fun Love Media Director of Design and Kansas City Influencer, Megan Colwell, shares the details of a recent influencer event she attended, including what to expect and etiquette. She also shares some tips for business owners that might want to team up with local influencers to collaborate on social media content. Influencer collaborations are beneficial to both parties and can be reall...

Sep 23, 202433 minEp. 271

Your Content is the Problem

Send us a text #270: Maybe your content is the problem. If you have not seen results from your social media content for an extended period of time, it’s probably not the algorithm or platform’s fault. In this brief 8 minute episode, Britney shares exactly what you should consider if you’re in this frustrating position. Watch & subscribe on YouTube here . Get the 7 Values of Social Media for Business Owners guide for free right here . Get Britney’s 3 F Social Media Method guide for free right...

Sep 16, 20249 minEp. 270

450,000 Views in 14 Days

Send us a text #269: How did Britney get 450,000 Instagram Reels views in 14 days? She’s sharing her exact formula, including the strategy behind it, the setting, the sounds, and even her hair and makeup. This episode is going to give you some detailed ideas on how you can accomplish big views on your Instagram account. Watch & subscribe on YouTube here . Get the 7 Values of Social Media for Business Owners guide for free right here . Get Britney’s 3 F Social Media Method guide for free righ...

Sep 09, 202428 minEp. 269

Instagram Bonuses Won’t Pay Your Bills

Send us a text #268: $45.00 for 450,000 views. Britney shares her recent experience with Instagram Reels Bonuses to help bust myths and misconceptions about social media content creator income. Instagram Reels Bonuses are a fun perk, but they’re not going to pay your bills. Watch & subscribe on YouTube here . Get the 7 Values of Social Media for Business Owners guide for free right here . Get Britney’s 3 F Social Media Method guide for free right here . Learn more about Britney’s marketing a...

Sep 03, 202417 minEp. 268

Celebs on Social: Bethenny Frankel

Send us a text #267: Do you follow Bethenny Frankel? She was one of the original Real Housewives of New York, appeared on The Apprentice with Martha Stewart, sold her Skinnygirl Margarita company to Jim Beam for a reported $100 million, and is now… a TikTok star? Britney and Megan chat about Bethenny’s fun explosion on social media and why we can all learn a thing or two about marketing from the candid, outspoken reality star and business mogul. Watch on YouTube here . Follow Megan on Instagram ...

Aug 26, 202423 minEp. 267

Does Social Media Bring New Customers?

Send us a text #266: For local businesses, social media does not usually bring in new customers. Many times, customers find local businesses from Google or referrals. So why in the world should local businesses even be on social media? Britney is sharing exactly why in this episode. There are huge advantages for businesses to use social media to stay connected to their customers. You don’t want to miss this episode to help you understand social media’s value for your small business. Watch & ...

Aug 19, 202419 minEp. 266

You Need LESS Graphic Design Content on Social Media

Send us a text #265: If a lot of your social media content is made up of graphic designs, you’re missing out on opportunities to be seen. Currently (summer 2024) original videos and photos get the best reach on social media. In this episode, Britney shares when it makes the most sense to use designs in your social media content and when it doesn’t. Watch & subscribe on YouTube here . Get the 7 Values of Social Media for Business Owners guide for free right here . Get Britney’s 3 F Social Med...

Aug 12, 202416 minEp. 265

How to Create 10 High Quality Short Form Videos in 2 Hours

Send us a text #264: Need high quality content fast? This episode is for you. Just because you need to dive in and get it done quickly, it doesn’t mean your social media content has to be a mess. Host, Britney Crosson, teaches you exactly how to create 10 high quality short form videos for social media in just 2 hours. And she shares how you can do it if you want to talk on camera or if you don’t. This is a masterclass on this topic in just 20 minutes. You might want to take notes! We’d love to ...

Aug 05, 202423 minEp. 264

Replying to Comments with a Video

Send us a text #263: This social media feature is a game changer. If you haven’t been using it, get on board! Replying to comments with a video is an excellent way to show your credibility and likeability. It will also help increase visibility and engagement. Plus, it’s a fun way to interact with your social media followers. Host, Britney Crosson, explains all of the details in this quick solo episode. Watch & subscribe on YouTube here . Get the 7 Values of Social Media for Business Owners g...

Jul 29, 202415 minEp. 263

How to Use Memes to Increase Engagement & Visibility on Social Media

Send us a text #262: Memes increase engagement and visibility on social media. They are highly shareable content, which is exactly what the algorithm loves. But it’s not just a fave of algorithms. People love them too. Fun Love Media Director of Design, Megan Colwell, is a meme queen. And she’s sharing all of the details you need to know about how to incorporate them into your marketing strategy. Watch on YouTube here . Follow Megan on Instagram - business account & artist account , Facebook...

Jul 22, 202422 minEp. 262

4 Things Short Form Videos Need to Succeed

Send us a text #261: Short form video is the most popular type of social media content right now. And if you want to grow, you should be using it regularly. Britney shares her top tips for creating high-quality video content that grabs attention in this session she presented for Social Media Day Houston 2024. Learn how to integrate your strategy and brand voice into short-form videos, film effectively with your smartphone, and determine the best posting frequency for maximum impact. Watch & ...

Jul 15, 202433 minEp. 261

Mini Media Empires for Small Businesses

Send us a text This is going to be HUGE. Britney predicts that small businesses will be building mini media empires in the next five years as a way to blast content about their brand across the internet so that the business, the business owner, and the leaders in the business can benefit. It’s like having your own television programming. With content on YouTube, all social media platforms, and beyond, small businesses have an opportunity to now do what used to be reserved for big brands only. Br...

Jul 08, 202430 minEp. 260

Social Media for Performing Arts

Send us a text #259: How do performing arts organizations make their brands stand out on social media? Social Media Manager & Strategist, Dr. Trevor Boffone, answers this question in his new book, TikTok Broadway, and in this episode of Social Sunshine. Trevor is sharing 3 specific, actionable tips with Britney that any performing arts organization can use to increase visibility on social media. Broadway has had some huge standout moments on TikTok and other social media platforms, and Trevo...

Jul 01, 202446 minEp. 259

Using B-Roll to Create Viral Videos

Send us a text #258: Listen for detailed instructions on how to use b-roll that you can easily capture on our smartphone and turn it into videos that increase your brand’s visibility exponentially! Host, Britney Crosson, uses these tactics and methods in the work they do at her agency, Fun Love Media, and in her own personal brand. If you don’t want to talk on camera all the time or if you need some ideas for a more efficient social media content workflow, this episode is a must listen. Watch on...

Jun 24, 202419 minEp. 258

How to Get Extra Content During Your Video Shoots

Send us a text #257: Get the most out of your video content shoots by following the tips that Britney shares in this episode. She’s explaining how her team at Fun Love Media handles client content shoots and how she handles her own. There are multiple ways to get more bang for your buck when you’re capturing content so that you end up with camera facing videos, behind the scenes videos and plenty of photos. Watch on YouTube here . Get the 7 Values of Social Media for Business Owners guide for fr...

Jun 17, 202423 minEp. 257

Brand Visibility on Social Media for Business Owners

Send us a text #256: People need to see you and your business over and over again for your organic social media content to be the most effective. Britney Crosson explains exactly why visibility in your brand matters on social media and gives specific examples of how it works. Not only will increased visibility on social media support increased revenue in your business. But it will also provide you, the business owner, with opportunities that you may not have had otherwise. It’s life changing! Wa...

Jun 10, 20249 minEp. 256

Surviving Being Held Hostage & Sharing Your Story with Jessica Buchanan

Send us a text #255: She survived being held hostage for 93 days in Somalia and is now sharing her story on social media to encourage others to share their stories too. Jessica Buchanan is a New York Times Bestselling Author, Humanitarian, Speaker and Survivor. On October 25, 2011, while on a routine field mission in Somalia, working as the Education Advisor for her non-governmental organization, Jessica was abducted at gunpoint and held for ransom by a group of Somali pirates for 93 days. Jessi...

Jun 03, 20241 hrEp. 255

Increase Revenue: How Social Media Helps Businesses Make Money

Send us a text #254: So, you wanna make more money in your business? Social Media can help make that happen. But it may not work the way you think it does. After 14 years of managing social media for businesses, Britney Crosson has learned a lot about the role that social media plays in the money making process. She’s sharing exactly what you need to have in place so that social media helps increase your revenue. And she’s busting some myths along the way. Watch this episode on YouTube here . Ge...

May 27, 202427 minEp. 254

Chandler Matkins: How Social Media Has Changed Music Forever

Send us a text #253: He’s been seen and heard by millions, with his music going viral on social media time and time again. Chandler Matkins is the man behind the famous lyric, “Don’t ask me how I did it. I just did it. It was hard.” He’s sharing his music story and how social media has changed the game for music artists forever. Follow Chandler on TikTok here . Follow Chandler on Instagram here . Subscribe to Chandler’s YouTube here . Watch this episode on YouTube here . Get Britney’s 3 F Social...

May 20, 202453 minEp. 253

Conference Hosting: Behind the Scenes of Social Success 2024

Send us a text #252: What went into the entire Social Success 2024 weekend? Britney is sharing all of the details to help give you ideas for your own event or team retreat, or even to give you a peek at what it’s like to attend this amazing social media marketing and content creation conference. Social Success 2024 in Austin was a SUCCESS! Wanna know where it’s going to be in 2025? Britney shares the city in this episode! Watch this episode on YouTube here . Get Britney’s 3 F Social Media Method...

May 13, 202446 minEp. 252

TikTok Ban: Everything You Need to Know

Send us a text #251: Is TikTok going to be banned in the United States? Author, educator, social media manager and TikTok creator, Dr. Trevor Boffone is back on the show to break it down. He’s sharing the timeline of what’s happened so far, what all of this even means, and how TikTok creators can prepare. If you’re a TikTok creator, or you just love to consume content on the platform, don’t miss this episode. Follow Dr. Boffone on TikTok here and on Instagram here . And learn more about him here...

May 06, 202438 minEp. 251

King of Cheer, Cameron Hughes

Send us a text #250: He ignites crowds at sporting events across the globe! Cameron Hughes has spread cheer at the U.S. Open, the Olympics, the NFL, NHL and NBA. He’s also a highly sought after motivational speaker and completed his first TED Talk in 2023. And now Cameron is sharing his story and the wisdom he’s learned along the way with us. Learn how he got started in this unique career and how it feels to be sharing it all on social media now. Let’s get the energy up for his Royal Highness, C...

Apr 29, 202455 minEp. 250
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